Job Title
Social Media Program SpecialistJob Description Summary
The Social Media Program Specialist will help drive Cushman & Wakefield’s employee advocacy program across the globe, empowering employees to become authentic brand ambassadors by amplifying our company’s messages, culture and values through their networks. This role will provide day-to-day support focused on operational execution: managing the advocacy tool, ensuring participation, and helping deliver engaging content to participants worldwide. The Specialist will work closely with the Social Media Team, who oversee the program’s strategy and direction, to ensure seamless operations and strong adoption across regions. Reporting to the global lead of the firm’s social media initiatives, this role will partner and work across functional teams in the Americas, EMEA and APAC to ensure the program drives measurable impact on brand awareness, thought leadership and trust.Job Description
About the Role:
- Manage daily administration of the platform, including content uploads, tagging, scheduling, and monitoring.
- Collaborate with Marketing & Communications to source, localize, and categorize approved content while maintaining brand and compliance standards.
- Review and curate employee- and region-suggested stories, ensuring sensitive material is flagged appropriately.
- Support program implementation, participant onboarding/offboarding, training sessions, and expansion across EMEA and APAC.
- Monitor activity, track metrics, and leverage data to optimize advocacy campaigns, participation rates, and overall program health.
About You:
- Bachelor’s degree in Communications, Marketing, Business, or related field, with 1–2 years of experience in marketing, communications, or social media operations (advocacy/employee engagement tools a plus).
- Strong organizational skills, attention to detail, and proficiency with digital platforms, content management tools, and reporting dashboards.
- Excellent English communication skills and ability to collaborate effectively across time zones in a fast-paced global environment.
Why join Cushman & Wakefield?
As one of the leading global real estate services firms transforming the way people work, shop and live working at Cushman & Wakefield means you will benefit from;
- Being part of a growing global company;
- Career development and a promote from within culture;
- An organisation committed to Diversity and Inclusion
We achieve this by providing a flexible and agile work environment by focusing on technology and autonomy to help our people achieve their career ambitions. We focus on career progression and foster a promotion from within culture, leveraging global opportunities to ensure we retain our top talent. We encourage continuous learning and development opportunities to develop personal, professional and technical capabilities, and we reward with a comprehensive employee benefits program.
We have a vision of the future, where people simply belong.
That's why we support and celebrate inclusive causes, not just on days of recognition throughout the year, but every day. We embrace diversity across race, colour, religion, sex, national origin, sexual orientation, gender identity or persons with disabilities or protected veteran status.
We ensure DEI is part of our DNA as a global community - it means we go way beyond than just talking about it - we live it. If you want to live it too, join us.
INCO: “Cushman & Wakefield”
Top Skills
What We Do
Cushman & Wakefield (NYSE: CWK) is a leading global real estate services firm that delivers exceptional value for real estate occupiers and owners. Cushman & Wakefield is among the largest real estate services firms with approximately 53,000 employees in 400 offices and 60 countries. In 2019, the firm had revenue of $8.8 billion across core services of property, facilities and project management, leasing, capital markets, valuation and other services.
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