Job Location
CINCINNATI GENERAL OFFICESJob Description
About the Studio
P&G Fabric Care is building a world-class in-house studio for some of the most recognizable brands in the world: Tide, Gain, Downy, Bounce, and more. The studio is designed to help our brands show up with stronger, faster, more platform-native creative across digital commerce, paid media, social content, and performance marketing. We are building a creative engine that can move at the speed of culture and turn brand strategy into scroll-stopping content, short-form video, paid social ads, and platform-native storytelling that connects with consumers in real time. If you want to make things, test things, learn quickly, and help iconic brands show up in modern social platforms, this is the opportunity to do that.
About the Role
The Social Media Designer is a creative, social-first designer who specializes in short-form video, paid social advertising, motion graphics, and platform-native storytelling. You will help create high-performing content across TikTok, Instagram Reels, YouTube Shorts, Meta, Amazon, and other digital platforms. This role sits at the intersection of design, content creation, performance marketing, communication, and culture. You will be responsible for developing social media graphics, short-form videos, paid ad creatives, motion assets, thumbnails, and modular creative variations that can be tested, optimized, and scaled. You should be comfortable moving quickly, responding to trends, adapting creative across placements, and using performance data to improve the work over time. This is a hands-on creative role for someone who loves making content.
What You’ll Do
• Create social-first graphics, motion assets, thumbnails, and short-form videos for TikTok, Instagram Reels, YouTube Shorts, Meta, Pinterest, and Amazon.
• Develop platform-native content that aligns with brand voice, campaign strategy, social trends, and audience behavior.
• Edit fast-paced videos using captions, transitions, sound design, effects, motion graphics, and rapid-cut storytelling.
• Design paid social ads across static, carousel, motion, and video formats for Meta, TikTok, YouTube, Amazon, and other digital platforms.
• Build creative variations for A/B testing, rapid iteration, and performance optimization.
• Use performance metrics to improve creative effectiveness.
• Monitor TikTok, Reels, Shorts, creator styles, audio trends, and emerging social behaviors to inform fresh content ideas.
• Support content calendars, product launches, seasonal campaigns, influencer partnerships, and creator collaborations.
• Collaborate with designers, copywriters, strategists, media teams, and brand partners to execute high-performing campaigns.
• Help build repeatable social and paid creative systems that allow brands to test, learn, optimize, and scale faster.
Job Qualifications
Job Qualifications
- BA/BS in Graphic Design or a similar field.
- 3+ years of experience as a Digital Graphic Designer, with expertise in online e-commerce platforms and social platform requirements
- A strong social-forward portfolio demonstrating mastery in digital graphic design and social posts. Your portfolio will be assessed on creative excellence, storytelling, problem-solving, and technical mastery.
- Excellent communication and collaboration skills with the ability to problem solve and work effectively with multidisciplinary teams. Comfortable giving and receiving feedback.
- Adaptability and comfort in a dynamic environment, with a growth mindset and a commitment to continuous learning.
- Strong time and project management skills, with the ability to set priorities and meet deadlines.
- Proficiency in design software, including Photoshop, Illustrator, CapCut, Figma, and video editing tools such as Adobe Premiere Pro and After Effects.
- Platform Expertise TikTok,Instagram Reels, Meta Ads Manager, YouTube Shorts, Pinterest, Amazon Ads
Compensation for roles at P&G varies depending on a wide array of non-discriminatory factors including but not limited to the specific office location, role, degree/credentials, relevant skill set, and level of relevant experience. At P&G compensation decisions are dependent on the facts and circumstances of each case. Total rewards at P&G include salary + bonus (if applicable) + benefits. Your recruiter may be able to share more about our total rewards offerings and the specific salary range for the relevant location(s) during the hiring process.
We are committed to providing equal opportunities in employment. We value diversity and do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.
Immigration Sponsorship is not available for this role. For more information regarding who is eligible for hire at P&G along with other work authorization FAQ’s, please click HERE.
Procter & Gamble participates in e-verify as required by law.
Qualified individuals will not be disadvantaged based on being unemployed.
We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.
Job Schedule
Full timeJob Number
R000152322Job Segmentation
Entry LevelStarting Pay / Salary Range
$85,000.00 - $122,200.00 / yearSkills Required
- BA/BS in Graphic Design or a similar field
- 3+ years of experience as a Digital Graphic Designer
- Strong social-forward portfolio demonstrating mastery in digital graphic design
- Excellent communication and collaboration skills
- Proficiency in design software including Photoshop, Illustrator, and video editing tools
Procter & Gamble Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Procter & Gamble and has not been reviewed or approved by Procter & Gamble.
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Healthcare Strength — Health coverage is positioned as comprehensive, spanning medical, dental, and vision offerings alongside life and disability options. Mental-health and practical support are reinforced through an EAP that includes confidential counseling and other advisory services.
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Retirement Support — Retirement support is strengthened through profit sharing and retirement-plan access, creating a longer-term wealth-building component beyond base pay. Stock-related programs (such as share purchase and matching structures) further contribute to perceived retirement and savings value.
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Parental & Family Support — Parental leave is described as generous, including fully paid leave for new parents and additional recovery time for birth mothers. Family-oriented time-off options and caregiving supports add to the sense of comprehensive support across life stages.
Procter & Gamble Insights
What We Do
Procter & Gamble Company is an American multi-national consumer goods corporation. P&G was founded over 180 years ago as a soap and candle company. Today, we’re the world’s largest consumer goods company and home to iconic, trusted brands, including Always®, Charmin®, Braun®, Fairy®, Febreze®, Gillette®, Head & Shoulders®, Oral B®, Pantene®, Pampers®, Tide®, and Vicks®. The design, development, growth and success of these products—and many more—is thanks to the innovative and insightful minds of our people. From Day 1, you’ll help make everyday life easier for our 5 billion consumers through billion dollar brands. With our large global footprint, there are many opportunities to work with P&G in multiple locations. We offer opportunities in approximately 70 countries and continually aim to attract, reward and advance the finest people in the world. As a "build from within" organization, we see 95% of our people start at an entry level and progress through the organization. Here, we want you to get your career off to a fast start. That's why we don't have any rotational development programs or gradual ramping-up periods: you’ll be able—and encouraged—to dive right in from day 1. Join us and help make life better through meaningful work that makes an impact from Day 1.
