Social & Engagement Lead

Posted 14 Days Ago
Be an Early Applicant
4 Locations
In-Office
117K-178K Annually
Mid level
Cloud • Software
If you’re ready to build your future — and the future of technology — then you’re in the right place.
The Role
Lead Partnerforce social and community strategy across channels and the Partnerblazer community. Own content strategy, editorial direction, channel management, performance reporting, advocacy programs, and platform experiments; use AI-assisted tools and collaborate with partner teams to align community initiatives with business goals.
Summary Generated by Built In

To get the best candidate experience, please consider applying for a maximum of 3 roles within 12 months to ensure you are not duplicating efforts.

Job Category

Marketing & Communications

Job Details

About Salesforce

Salesforce is the #1 AI CRM, where humans with agents drive customer success together. Here, ambition meets action. Tech meets trust. And innovation isn’t a buzzword — it’s a way of life. The world of work as we know it is changing and we're looking for Trailblazers who are passionate about bettering business and the world through AI, driving innovation, and keeping Salesforce's core values at the heart of it all.

Ready to level-up your career at the company leading workforce transformation in the agentic era? You’re in the right place! Agentforce is the future of AI, and you are the future of Salesforce.

The Experience
Salesforce's Partnerforce team is looking for a social media and community strategist to serve as the primary voice of our partner ecosystem across social channels and the Partnerblazer community. In this role, you'll own content strategy and editorial direction, build authentic engagement at scale, and connect community insights to broader partner marketing goals. This is a hybrid role with three days in office each week.
 

What You'll Actually Be Doing

  • Own the Partnerforce social ecosystem end-to-end — including content strategy, editorial direction, channel management, and performance reporting — while serving as the primary liaison to the Partnerblazer community

  • Lead the development and execution of multi-format content (written posts, video, graphics, newsletters, and interactive formats) using AI-assisted tools, with full editorial accountability before publication

  • Build and lead employee and partner advocacy programs, synthesizing community feedback to inform partner marketing strategy and represent the community's voice internally

  • Design and run platform experiments, interpret results, and make strategic decisions about what to scale — collaborating with partner success, demand generation, and events teams to connect community initiatives with business goals


You're Our Person If...

  • You have 4+ years of experience in social media management, community management, or content marketing, with a track record of owning channels and producing multi-format content

  • You can analyze social performance data and translate insights into clear content strategy recommendations for senior stakeholders

  • You have strong editorial judgment and experience reviewing AI-generated content for accuracy, brand alignment, and quality before publication

  • You have demonstrated experience building and sustaining authentic relationships with B2B or partner communities at scale

Even Better If...

  • You have hands-on experience in video production, graphic design, or multimedia storytelling

  • You have familiarity with partner ecosystems, channel sales, or B2B marketing environments

  • You have experience building or scaling advocacy programs from the ground up

Unleash Your Potential

When you join Salesforce, you’ll be limitless in all areas of your life. Our benefits and resources support you to find balance and be your best, and our AI agents accelerate your impact so you can do your best. Together, we’ll bring the power of Agentforce to organizations of all sizes and deliver amazing experiences that customers love. Apply today to not only shape the future — but to redefine what’s possible — for yourself, for AI, and the world.

Accommodations

If you need a reasonable accommodation during the application or the recruiting process, please submit a request via this Accommodations Request Form.

Please note that Salesforce uses artificial intelligence (AI) tools to help our recruiters assess and evaluate candidates’ resumes and qualifications throughout the recruiting process. Humans will always make any candidate selection and hiring decisions. Please see our Candidate Privacy Statement for more information about how we use your personal data and your rights, including with regard to use of AI tools and opt out options.

Posting Statement

Salesforce is an equal opportunity employer and maintains a policy of non-discrimination with all employees and applicants for employment. What does that mean exactly? It means that at Salesforce, we believe in equality for all. And we believe we can lead the path to equality in part by creating a workplace that’s inclusive, and free from discrimination. Know your rights: workplace discrimination is illegal. Any employee or potential employee will be assessed on the basis of merit, competence and qualifications – without regard to race, religion, color, national origin, sex, sexual orientation, gender expression or identity, transgender status, age, disability, veteran or marital status, political viewpoint, or other classifications protected by law. This policy applies to current and prospective employees, no matter where they are in their Salesforce employment journey. It also applies to recruiting, hiring, job assignment, compensation, promotion, benefits, training, assessment of job performance, discipline, termination, and everything in between. Recruiting, hiring, and promotion decisions at Salesforce are fair and based on merit. The same goes for compensation, benefits, promotions, transfers, reduction in workforce, recall, training, and education.

In the United States, compensation offered will be determined by factors such as location, job level, job-related knowledge, skills, and experience. Certain roles may be eligible for incentive compensation, equity, and benefits. Salesforce offers a variety of benefits to help you live well including: time off programs, medical, dental, vision, mental health support, paid parental leave, life and disability insurance, 401(k), and an employee stock purchasing program. More details about company benefits can be found at the following link: https://www.salesforcebenefits.com.

At Salesforce, we believe in equitable compensation practices that reflect the dynamic nature of labor markets across various regions. The typical base salary range for this position is $117,400 - $177,600 annually. The range represents base salary only, and does not include company bonus, incentive for sales roles, equity or benefits, as applicable.

Skills Required

  • 4+ years experience in social media management, community management, or content marketing
  • Proven track record of owning channels and producing multi-format content (written, video, graphics, newsletters, interactive)
  • Ability to analyze social performance data and translate insights into clear content strategy recommendations for senior stakeholders
  • Strong editorial judgment and experience reviewing AI-generated content for accuracy, brand alignment, and quality
  • Demonstrated experience building and sustaining authentic relationships with B2B or partner communities at scale
  • Hybrid work capability (three days in office per week)
  • Hands-on experience in video production, graphic design, or multimedia storytelling
  • Familiarity with partner ecosystems, channel sales, or B2B marketing environments
  • Experience building or scaling employee and partner advocacy programs

Salesforce Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Salesforce and has not been reviewed or approved by Salesforce.

  • Fair & Transparent Compensation Pay is positioned as above-market in the U.S., with multiple peer-reported benchmarks converging around a similar median total compensation figure. Compensation is also framed as broadly viewed as fair in aggregate, even while acknowledging variation by role and group.
  • Parental & Family Support Parental leave is described as notably generous for U.S. caregivers, with additional supports like gradual return-to-work and doula reimbursement. Family-building programs are also emphasized through fertility/adoption/surrogacy support with sizeable reimbursement limits.
  • Wellbeing & Lifestyle Benefits Mental-health and coaching offerings are highlighted as accessible supports alongside financial-wellbeing tools. Volunteer Time Off and donation matching are presented as distinctive lifestyle-aligned benefits that add value beyond cash compensation.

Salesforce Insights

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The Company
HQ: San Francisco, CA
72,000 Employees

What We Do

Salesforce is the #1 AI CRM, where Humans with agents drive customer success together. Through Agentforce, our groundbreaking suite of customizable agents and tools, Salesforce brings autonomous AI agents, unified data from any source, and best-in-class Customer 360 apps together on one integrated platform to help companies connect with customers in a whole new way. Salesforce is democratizing AI agents for businesses of every size and industry so every company can embrace a workforce without limits. Our low code, open, and secure platform helps companies build and customize Salesforce fast so they can safely scale AI-powered work to every customer and employee experience and transform their business. Salesforce is proud to be the market leader, but we’re even more proud to lead in philanthropy, innovation and culture. Guided by core values of trust, customer success, innovation, equality, and sustainability, Salesforce is more than a business — we’re a platform for change.

Why Work With Us

There’s no typical day in the life of a Salesforce employee. You could be transforming our next AI innovation — or transforming your community. Closing deals — or closing your laptop for a day of Volunteer Time Off. Driving change for our customers — or driving change within one of our high-performing teams.

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