SEO Team Lead

Posted 24 Days Ago
Be an Early Applicant
5 Locations
In-Office or Remote
Senior level
Blockchain • Gaming • Payments • Software
Changing the iGaming industry for the better through technical innovation
The Role
Leads the SEO team, assigns workloads, manages SEO sprints, tracks KPIs, and coordinates reporting. Oversees technical audits, keyword rankings, competitor analysis, algorithm updates, link building, and cross-functional SEO initiatives. Supports hiring and onboarding while improving team processes and collaboration. Requires 5+ years of SEO experience, up to two years managing a team, strong analytical and project management skills, and proficiency with SEO, analytics, and project management tools.
Summary Generated by Built In
Overview:

SOFTSWISS is looking for SEO Team Lead to manage a team of SEO Specialists and Link Builders, drive the SEO function forward, oversee key performance indicators, and ensure sustainable growth in organic search visibility.

Key responsibilities:
  • Manage a team of SEO Specialists and Link Builders: plan workloads, delegate tasks, track progress, and ensure high-quality execution

  • Participate in weekly sprint planning and assign tasks related to research, link building, web development, copywriting, and other SEO activities

  • Coordinate SEO reporting and KPI tracking for the team and the Head of Content Marketing

  • Regularly review, crawl, and audit company websites to maintain their technical health

  • Monitor target keyword rankings and take action to maintain and improve search visibility

  • Analyze competitor websites and share relevant insights with stakeholders

  • Monitor major Google algorithm updates and keep the team informed about upcoming changes, risks, and action plans

  • Lead the bi-weekly SEO Sync with the CMT, DMT, and R&A teams

  • Participate in ad hoc research initiatives and special SEO projects

  • Participate in the hiring and onboarding of new SEO Team members

  • Improve team processes, cross-functional collaboration, and the overall effectiveness of SEO operations

Required Experience:
  • 5+ years of experience in SEO, up to 2 years of experience managing an SEO team

  • Strong understanding of SEO and SEM principles

  • Intermediate to advanced project management skills

  • Strong analytical and problem-solving skills

  • Hands-on experience with SEO tools such as Semrush, Ahrefs, SE Ranking or similar platforms

  • Experience with project management tools such as Jira, Asana, Trello, or similar

  • Experience with analytics and search tools, including GA4, Looker, and Google Search Console

  • Basic knowledge of Google Ads and HTML

  • Confident use of Google Workspace, including email and writing tools

  • Knowledge of ChatGPT and Generative Search Experience principles is a plus

  • Russian; English proficiency level B1 or higher.

Nice to have:
  • Relevant SEO certification

  • Knowledge of additional languages: Spanish, Portuguese

  • Experience working with WordPress.

Our Benefits:
  • Private health insurance

  • Sports benefits

  • Comprehensive Mental Health Program

  • Free English lessons (online)

  • Local language courses

  • Paid time off

  • Maternity leave support

  • Referral program rewards

  • Upskilling, internal workshops, and participation in professional conferences and corporate events

Skills Required

  • 5+ years of experience in SEO
  • Up to 2 years of experience managing an SEO team
  • Strong understanding of SEO and SEM principles
  • Intermediate to advanced project management skills
  • Strong analytical and problem-solving skills
  • Hands-on experience with Semrush, Ahrefs, SE Ranking, or similar SEO tools
  • Experience with Jira, Asana, Trello, or similar project management tools
  • Experience with GA4, Looker, and Google Search Console
  • Basic knowledge of Google Ads and HTML
  • Confident use of Google Workspace
  • English proficiency at B1 level or higher
  • Knowledge of ChatGPT and Generative Search Experience principles
  • Relevant SEO certification
  • Knowledge of Spanish or Portuguese
  • Experience working with WordPress

SOFTSWISS Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about SOFTSWISS and has not been reviewed or approved by SOFTSWISS.

  • Healthcare Strength — Health insurance or medical-service compensation from the first day and recurring therapy sessions indicate robust core coverage and mental-health support. Feedback suggests these provisions stand out relative to basic packages, with options like gym memberships or sports allowances in some locations.
  • Flexible Benefits — Remote or hybrid work options are presented as standard, with flexibility to work from home or company offices depending on role and country. Feedback suggests add-ons like language lessons and education reimbursement broaden the package’s usefulness across diverse needs.
  • Wellbeing & Lifestyle Benefits — Sports support, company events, and bonuses for life events contribute to a comprehensive lifestyle offering. Feedback suggests recurring mental-health sessions and sports allowances enhance day-to-day wellbeing beyond standard healthcare.

SOFTSWISS Insights

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The Company
HQ: Il-Gżira
2,200 Employees
Year Founded: 2009

What We Do

Founded in 2009, SOFTSWISS is a strategic technology partner for iGaming operators worldwide. With almost two decades of experience, the company delivers compliance-focused, scalable solutions that provide operators with the reliable foundation to launch, grow, and expand confidently across regulated markets. Headquartered in Malta with offices in Poland and Georgia, SOFTSWISS operates through a global network of 2,200+ iGaming professionals across 30 countries. In 2024, the company strengthened its regional presence through strategic leadership appointments, including motorsport legend Rubens Barrichello as Non-Executive Director for Latin America.

Why Work With Us

WHY SOFTSWISS? You can work remotely with the ability to travel Modern technology stack with highload architecture and high-security standards Fast professional growth with the help of the expertise of a strong international team Benefits and Perks SOFTSWISS VALUES We care - We plan ahead and take responsibility for our actions. We see people - Ou

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