Empowering people today to build a better future for the next generation.
The Role
The SEO Specialist II is responsible for delivering Dealer.com's Premium level of Search/Generative Engine Optimization services to help achieve subscribers' goals. This includes analyzing website performance data (traffic, rankings, etc.), evaluating clients' websites, and determining actions to improve site performance. Monthly collaboration on strategy with clients and internal stakeholders like the Dealer Marketing Managers, SEO Copywriters, Performance Managers, Campaign Coordinators, and Social Coordinators is involved. The SEO Specialist II is expected to be on client calls for support as needed.
This is a fully remote position
KEY RESPONSIBLITIES:
COMPETENCIES FOR SUCCESS:
Qualifications:
Minimum-
Preferred-
USD 22.02 - 33.08 per hour
Compensation:
Hourly pay rate is in the range of $22.02 - $33.08/hour. The hourly base rate may vary within the anticipated range based on factors such as the ultimate location of the position and the selected candidate's knowledge, skills, and abilities. Position may be eligible for additional compensation that may include commission (annual, monthly, etc.) and/or an incentive program.
Benefits:
Employees are eligible to receive a minimum of sixteen hours of paid time off every month and seven paid holidays throughout the calendar year. Employees are also eligible for additional paid time off in the form of bereavement leave, time off to vote, jury duty leave, volunteer time off, military leave, and parental leave.
Applicants must currently be authorized to work in the United States for any employer without current or future sponsorship.
Application Deadline: 05/20/2026
EOE, including disability/vets
This is a fully remote position
KEY RESPONSIBLITIES:
- Creates reports to review website performance, on- and off-site optimizations and work completed, and proactive ongoing organic/generative optimization strategy. Collaborate with internal stakeholders on additional strategies to help the client achieve their goals and generally act as consultant for the client's online search/generative engine presence.
- Improve Local SEO presence for our clients by implementing proven local SEO tactics and executing Google Posts. Report on Local SEO KPIs such as local visibility and Google Business Page views and interactions.
- Provides support on monthly marketing calls with clients as needed; this could include support with technical expertise, and/or reinforcing the value of Dealer.com's SEO programs and saving potential cancellations.
- Completes search/generative engine related requests like market and competitive research, webpage optimization, Google My Business optimization, and analysis of analytics as needed on demand.
- Collaborate with internal stakeholders (Dealer Marketing Managers, Copywriters, Performance Managers, Campaign Coordinators, Social Coordinators) on digital marketing strategies to support the client.
- Improve client site performance and KPIs by utilizing white hat search/generative engine optimization tactics. Implement determined strategic content strategy based on site performance, dealer needs and a cohesive marketing strategy led by our Dealer Marketing Managers; appropriately optimize custom pages and content added to the site.
- Utilizing various analytics platforms, analyze and evaluate website performance including, but not limited to, organic/LLM visits, visitors, form submissions, conversion rate, bounce rate, and visibility (keyword/prompt ranking data) to determine level of client performance and identify areas of opportunities.
- Consolidates and synthesizes customer data and organic/generative website performance and presents information in client-facing reports that articulates the value of the Premium SEO/GEO program. Reports include key performance metrics, impact of previous SEO/GEO strategies, site challenges and solutions, opportunities, content strategy, and work completed with context.
- Utilize 3rd party tools like Copyscape, Majestic SEO, SEM Rush, Google Search Console, Google Trends, SEOGets, Local Falcon, DBA Platform and Moz Pro to assist with identifying potential site opportunities.
- Troubleshoot negative trends in key performance indicators and search/generative engine visibility. With assistance, determine cause of trend and take corrective action.
- Continually increase SEO/GEO knowledge by attending team knowledge share sessions, office hours, and other continuing education opportunities organized. Proactively identify and address implications of algorithm changes to search results pages, and AI changes to clients as needed.
- Provides advice, mentoring, and training for newer SEO team members.
- All other duties as assigned.
COMPETENCIES FOR SUCCESS:
- Customer Focus
- Drive for Results
- Functional/Technical Skills
- Time Management
- Presentation Skills
Qualifications:
Minimum-
- High School Diploma/GED and 3 years' experience in a related field.
- OR the right candidate could also have a different combination, such as any level degree/certification beyond a HS diploma/GED in a related discipline and up to 1 year of experience.
- OR 5 years' experience in a related field
- Understanding of how search algorithms work
- Knowledge of search engine optimization tactics
- Strong customer service and client relationship skills required
- Ability to manage competing priorities
- Working knowledge of Google Analytics, Google Search Console, and other industry tools
- Excellent written and verbal communication skills
- Self-directed, driven, and enthusiastic
- Basic knowledge of HTML
- Basic knowledge of Microsoft Office
Preferred-
- Automotive experience, broad knowledge of digital marketing strategy
- Additional certifications (Google Analytics, Adwords, Hubspot, etc.)
USD 22.02 - 33.08 per hour
Compensation:
Hourly pay rate is in the range of $22.02 - $33.08/hour. The hourly base rate may vary within the anticipated range based on factors such as the ultimate location of the position and the selected candidate's knowledge, skills, and abilities. Position may be eligible for additional compensation that may include commission (annual, monthly, etc.) and/or an incentive program.
Benefits:
Employees are eligible to receive a minimum of sixteen hours of paid time off every month and seven paid holidays throughout the calendar year. Employees are also eligible for additional paid time off in the form of bereavement leave, time off to vote, jury duty leave, volunteer time off, military leave, and parental leave.
Applicants must currently be authorized to work in the United States for any employer without current or future sponsorship.
Application Deadline: 05/20/2026
EOE, including disability/vets
What the Team is Saying
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Cox Enterprises Compensation & Benefits Highlights
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Retirement Support — The 401(k) includes a dollar-for-dollar match up to 6% of pay plus an additional fixed 2% company contribution with immediate vesting and auto-enrollment via Vanguard. Legacy cohorts may have different retirement arrangements, but the enhanced match is emphasized as a current standard.
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Healthcare Strength — Multiple medical options (Core PPO, Premium PPO, HDHP + HSA) and Kaiser in CA are available, with in-network preventive care covered at 100% and openly published 2026 plan details and premiums. The program lineup extends to pharmacy, dental, vision, telehealth, and condition-specific supports.
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Parental & Family Support — Eight weeks of paid parental leave, fertility coverage via Progyny, adoption assistance, and childcare/backup care resources complement flexible PTO and paid time off for voting, volunteering, and jury duty. These benefits are positioned to support employees across family life stages.
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The Company
What We Do
For well over a century, Cox Enterprises has been shaping the future with daring ideas and values-driven thinking. Since our founding in 1898, our relentless spirit of innovation has driven us to disrupt industries and enhance the quality of life in the communities we serve. Through our major divisions — Cox Communications, Cox Automotive and Cox Farms — our people have countless opportunities to grow and make an impact in the communications and automotive industries, as well as in new ventures in agriculture, cleantech, digital media and more. As a privately-held, family-owned business, we know that people are our most valuable asset. We offer a supportive and inclusive environment with flexible career growth, amazing benefits and work-life balance at the forefront. Our mission, our ways of working and our commitment to people are what make our workplace culture remarkably flexible and resilient. Join us to build a better future and make your mark.
Why Work With Us
At our core, Cox is a technology company that values human relationships. We know people feel most empowered when their work has meaning, when they feel respected and have opportunities to grow. “Career satisfaction” is not enough at Cox — we’re here to help you find balance, live well and achieve your career goals even as they change over time.
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Cox Enterprises Teams
Cox Enterprises Offices
Hybrid Workspace
Employees engage in a combination of remote and on-site work.
Every person has different working styles and preferences — and we aim to empower teams to work where they are most comfortable. Some roles require in-person work, but for those that can be performed remotely, we offer flexibility.
Typical time on-site:
Flexible
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