SEO Content Coordinator (6 month Contract)

Posted Yesterday
Be an Early Applicant
3 Locations
In-Office or Remote
Junior
Retail • Social Media • Software • Analytics
Linktree empowers everyone with the tools to curate, monetize, and grow their digital universe.
The Role
Own end-to-end SEO content production, from roadmap-driven briefs and contributor management through editorial review, landing page copy, publishing, internal linking, and quality control. Manage editorial calendars, trackers, refresh logs, CMS mechanics, and production standards. Partner with Content, Product Marketing, Web, and SEO teams to publish accurate, search-focused content at volume. The role requires strong editing, conversion copywriting, CMS expertise, and the judgment to maintain quality across a high-volume pipeline.
Summary Generated by Built In
The role

We're looking for an SEO Content Coordinator to own web content production end-to-end. This is a high-ownership role for someone who is equal parts editor and producer, who is motivated by opportunity size and the chance to shape discovery for a category leader in an evolving search environment.

You will turn a ranked content roadmap into published pages across our audience verticals. We brief what gets made and why. You own how it gets made: assigning briefs to writers, contributor management, editorial review, landing page copy, internal linking, publishing and quality control. 

You will be accountable for throughput and editorial quality against a ranked search demand roadmap, delivering articles and landing page optimisations across the contract. You will report to the Director of Growth Marketing and work day-to-day with our Growth Marketing lead for SEO and AEO.

What you’d own
  • Content production: Own every piece from brief to published and internally linked, holding a cadence that builds over time.
  • Editorial standards: Inform and uphold the standard in practice across sourcing, structure, heading discipline, entity naming, and product claims; update it as needed.
  • Contributor management: Run the agency and freelance writers. Assign briefs, chase drafts, hold contributors to the standard, and keep status visible on every piece.
  • Landing page copy: Write money page copy from the signed archetype that attracts search engine traffic and converts.
  • Production mechanics: Images and alt text, meta titles and descriptions, slugs, tagging, publishing, and final quality control.
  • Editorial operations: Run the calendar, the tracker, and the refresh log so nothing stalls quietly and every roadmap row closes.
  • Cross-functional partnership: Work closely with Content, Product Marketing, and Web teams to align positioning, clear claims, and unlock the pages the roadmap depends on.

What we’re looking for 
  • 2+ years running content production for a brand, agency, or publisher, ideally in a high-volume environment with external contributors.
  • A portfolio that proves your craft: pieces you commissioned, edited, or wrote.
  • The range to operate as editor and producer: you can make the call, manage the pipeline, write the page yourself as needed, and keep quality steady at volume.
  • Landing page and conversion copywriting, with the ability to write to search intent and brand standards. 
  • Strong CMS and publishing competence, and the editorial hygiene to keep a high-volume pipeline accurate.
  • Some SEO literacy helps, but it isn't required. Keyword research, SEO strategy and technical SEO are covered. You'll be aware of the main numbers we watch, but the focus of the role is getting content live that captures search demand.
  • The confidence to make an editorial judgment and defend it.
  • A test-and-learn mindset. You won't be running the analysis, but you'll be in the conversation about what worked, and comfortable using AI to get there without outsourcing the judgment or originality.

Nice to have

  • Creator economy, SMB, or SaaS experience
  • Familiarity with answer engine optimisation and how content earns citations in AI search

Skills Required

  • 2+ years running content production for a brand, agency, or publisher
  • Portfolio demonstrating commissioned, edited, or authored content
  • Ability to operate as both an editor and producer, managing pipelines and writing pages as needed
  • Landing page and conversion copywriting experience
  • Ability to write to search intent and brand standards
  • Strong CMS and publishing competence
  • Editorial hygiene and accuracy in a high-volume content pipeline
  • SEO literacy, including awareness of key performance metrics
  • Editorial judgment and confidence defending decisions
  • Test-and-learn mindset and comfort using AI while preserving judgment and originality
  • Creator economy, SMB, or SaaS experience
  • Familiarity with answer engine optimization and content citations in AI search

Linktree Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Linktree and has not been reviewed or approved by Linktree.

  • Flexible Benefits — A sizable, use‑it‑your‑way stipend can be allocated across wellness, learning, lifestyle, childcare/pet insurance, or social impact. This flexibility increases the perceived value of total rewards.
  • Healthcare Strength — U.S. coverage includes employer‑paid medical, dental, vision, disability, and life insurance, with support for dependents referenced. The breadth of employer‑paid coverage strengthens the overall value of compensation.
  • Parental & Family Support — Policies include paid parental leave for both birthing and non‑birthing parents, along with return‑to‑work support and leave for pregnancy loss. These provisions signal strong backing for families at different stages.

Linktree Insights

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The Company
HQ: Melbourne, Victoria
180 Employees
Year Founded: 2016

What We Do

Linktree is the market-leading linking platform that was the first of its kind, creating an entirely new category in tech. Today, a community of 70+ million use Linktree, including icons like Adidas, TikTok, the UN Environmental Program, The NFL, Manchester United, World Central Kitchen, Sabrina Carpenter, Olivia Rodrigo, and Selena Gomez. With 48,000 new accounts created every day, Linktree is the fastest-growing leader in our space. It's not only high profile users that turn to Linktree - it's the every day creators, the small businesses, the charities, the side hustlers and the business professionals too. On Linktree, we've seen teachers housing their lessons plans for home-schooling, realtors using it to share their property listings, activists using it to amplify cause and restaurants to house their menu. We’ve teamed up with some of the world’s biggest platforms including TikTok, Snap, YouTube, GoFundMe, Spotify, Google, Stripe, Reddit, Laylo, and Kajabi, to unify Linkers’ digital spaces, and we partner with retail brands Amazon, Lululemon, Nike, Target, Sephora, Lululemon, and more to share products they love. There is a place for everyone on Linktree.

Why Work With Us

We’re building a category-defining product, which means we get to write the rules as we go. With tens of millions of Linkers and billions of visitors each month, there’s no shortage of interesting challenges to tackle. If you’re excited by scale, love building alongside passionate people and want your work to reach millions, come create with us.

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