Senior Staff Product Manager - Clinical Testing

Senior Staff Product Manager - Clinical Testing 

PacBio is seeking a Senior Staff Product Manager, Clinical Testing to accelerate adoption of HiFi long-read sequencing in the clinic. This is a high-impact, outward-facing role for an experienced marketer who can influence clinical decision-makers and move laboratories from interest to action. 

You will lead the go-to-market strategy for PacBio’s long-read clinical testing solutions, owning positioning, messaging, and campaigns that drive adoption across clinical laboratories, hospitals, and health systems. Success in this role requires a deep understanding of how clinical labs evaluate, adopt, and operationalize new testing technologies and the ability to translate that insight into compelling stories, proof points, and programs that change behavior. 

The ideal candidate has experience marketing and/or selling diagnostic tests or LDTs, with a strong grasp of clinical lab operations, including validation, reimbursement, throughput, staffing, and cost efficiency. The candidate is also skilled in communicating with lab directors, molecular pathologists, clinical geneticists, and business leaders, to clearly articulate why change matters now to a wide range of decision makers. 

If you’re ready to combine strategic commercial thinking, creative execution, and clinical credibility to turn PacBio’s differentiated long read technology into clear, outcome-driven value, we want you to apply! 

Why PacBio 

At PacBio, you’ll help shape how long-read sequencing transforms clinical testing, enabling better diagnostics and expanding what’s possible in human genomics. This role offers the opportunity to directly impact how advanced genomics technologies reach the clinic and ultimately improve patient care. 

Required experience and qualifications 

• 8-10+ years of experience in marketing or sales within clinical diagnostics, genomics, or molecular testing. 
• Proven experience marketing clinical sequencing tests, molecular diagnostics, and/or LDTs to hospitals and clinical laboratories. 
• Strong understanding of clinical laboratory workflows, test development, validation, and operational considerations. 
• Experience creating campaigns that clearly communicate clinical outcomes and operational efficiencies, resulting in strong customer engagement and uptake. 
• Experience working cross-functionally with sales and commercial teams in a matrixed organization. 
• Excellent interpersonal, written, and verbal communication skills.   
• Preferred experience 
• Background in clinical testing laboratories, molecular diagnostics, or sequencing companies, with hands-on experience commercializing and marketing clinical tests or sequencing platforms. 
• Experience supporting hospital-based laboratories, reference labs, or health systems. 
• Familiarity with regulated clinical environments and the transition from research to clinical testing. 
• Experience marketing advanced genomics technologies in rare disease, hereditary risk, pharmacogenomics, oncology, or neurogenetics is a plus. 

Core skills  

Creative marketing leader: Ability to develop innovative commercialization strategies that differentiate PacBio in a crowded clinical market. 

Strategic storying teller: Skilled at simplifying complex technology into compelling, outcome-driven clinical narratives. 

Customer centric: Deep understanding of clinical lab customers and their operational, financial, and patient care challenges. 

Data driven: Comfortable using metrics and insights to guide decisions and optimize impact. 

Hands on executor: Comfortable moving from strategy to execution in a fast-paced, growth-oriented environment. 

Candidates must have current authorization to work in the United States without the need for present or future sponsorship. 

Non-Field Based Employees are required to be onsite Monday-Thursday (Friday work from home).  Depending on the role, some employees may be required to be 100% onsite. 

You may be required from time to time to visit and work at PacBio locations and for such times as the Company considers necessary for the proper performance of your duties. 

All listed tasks and responsibilities are deemed as essential functions to this position; however, business conditions may require reasonable accommodations for additional tasks and responsibilities. 

All qualified applicants will receive consideration for employment without regard to race, sex, color, religion, national origin, protected veteran status, or on the basis of disability, gender identity, and sexual orientation. 

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All qualified applicants will receive consideration for employment without regard to race, sex, color, religion, national origin, protected veteran status, or on the basis of disability, gender identity, and sexual orientation.

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