Recognized as the No. 1 site trusted by real estate professionals, Realtor.com® has been at the forefront of online real estate for over 25 years, connecting buyers, sellers, and renters with trusted insights and expert guidance to find their perfect home. Through its robust suite of tools, Realtor.com® not only makes a significant impact on the real estate industry at large, but for consumers, navigating the biggest purchase they will make in their life, by providing a user experience that is easy to use, easy to understand, and most of all, easy to make decisions.
Join us on our mission to empower more people to find their way home by breaking barriers to entry, making the right connections, and building confidence through expert guidance.
We're looking for a Senior Social Media Manager to own organic social strategy at Realtor.com. You'll build the content calendar, work with cross-functional teams to repackage real estate content for social purposes, and find opportunities to connect Realtor.com to relevant trends and culture. Strong creative production or video background, and/or experience automating social processes with AI, is a plus.
What You'll Do- Own organic social strategy and day-to-day management across our channels
- Develop and manage a content calendar that surfaces real estate news that resonates with social audiences and balances brand-building with a bias for reach and impressions
- Identify and act on opportunities to connect [Realtor.com|http://Realtor.com] to relevant trends and conversations
- Develop social-first partnership and brand concepts
- Report on organic social performance, tying results back to broader marketing and business goals
- Use platform-native and third-party analytics tools to identify what's working and adjust strategy accordingly
- Own our social publishing tool and the associated vendor relationship
- Build AI-driven processes to help the team move faster
- Partner with data science/analytics teams on more advanced measurement as needed
Must-haves
- 8+ years of social media management experience, with demonstrated ability to manage day-to-day execution and think strategically
- Bachelor’s degree or equivalent experience
- Experience working in standard social publishing & production tools (e.g., Sprinklr, Canva, CapCut, native platform tools)
- Strong analytical skills; comfortable pulling and interpreting social and campaign performance data to inform decisions
- Demonstrated ability to produce content yourself, not just brief and direct others
- Experience working cross-functionally with marketing, product, or creative teams
Nice to have
- Creative production or video experience, especially scaling a video program rather than one-off production
- Experience automating social processes with AI
- Experience in consumer tech, marketplace, or app-first businesses
- Experience with paid media is a plus
This role gives you ownership of organic social at a well-known consumer brand, with room to shape brand-building content and bring new partnership ideas to life. As the role grows, there's room to take on more scope across creative production.
This role sits within the brand media function and works closely with performance marketing to support brand campaigns through an organic lens.
How we Reward you:
Realtor.com is committed to investing in the health and wellbeing of our employees and their families. Our benefits programs include, but are not limited to:
- Inclusive and Competitive medical, Rx, dental, and vision coverage
- Family forming benefits
- 13 Paid Holidays
- Flexible Time Off
- Immediate eligibility into Company 401(k) plan with 3.5% company match
- Tuition Reimbursement program for degreed and non-degreed program]
- 1:1 personalized Financial Planning Session
- Student Debt Retirement Savings Match program
- Free snacks and refreshments in each office location
We balance creativity and innovation on a foundation of in-person collaboration. For most roles, our employees work three or more days in our office in Austin, TX, where they have the opportunity to collaborate in-person, adding richness to our culture and knitting us closer together.
Do the best work of your life at Realtor.com®
Here, you’ll partner with a diverse team of experts as you use leading-edge tech to empower everyone to meet a crucial goal: finding their way home. And you’ll find your way home too. At Realtor.com®, you’ll bring your full self to work as you innovate with speed, serve our consumers, and champion your teammates. In return, we’ll provide you with a warm, welcoming, and inclusive culture; intellectual challenges; and the development opportunities you need to grow.
Diversity is important to us, therefore, Realtor.com® is an Equal Opportunity Employer regardless of age, color, national origin, race, religion, creed, gender, sex, sexual orientation, gender identity and/or expression, marital status, status as a disabled veteran and/or veteran of the Vietnam Era or any other characteristic protected by federal, state or local law. In addition, Realtor.com® will provide reasonable accommodations for otherwise qualified disabled individuals.
Skills Required
- 8+ years of social media management experience
- Bachelor's degree or equivalent experience
- Experience with social publishing and production tools (e.g., Sprinklr, Canva, CapCut, native platform tools)
- Strong analytical skills; comfortable pulling and interpreting social and campaign performance data
- Demonstrated ability to produce content yourself (not just brief others)
- Experience working cross-functionally with marketing, product, or creative teams
- Experience using platform-native and third-party analytics tools
- Experience owning social publishing tools and managing vendor relationships
- Creative production or video experience, especially scaling a video program
- Experience automating social processes with AI
- Experience in consumer tech, marketplace, or app-first businesses
- Experience with paid media
What the Team is Saying
What We Do
For years, millions of home shoppers have turned to realtor.com® to find their dream home. Operated by Move, Inc., realtor.com® offers a comprehensive list of for-sale properties, as well as the information and tools to make informed real estate decisions. Today, more than ever, realtor.com® is The Home of Home Search℠. Realtor.com® also offers homeowners a bevy of useful tools and resources through the My Home℠ dashboard. My Home℠ dashboard allows property owners to manage their home like the important investment it is by tracking their home’s value over time, researching and managing home improvements, and scouting other similar properties in the neighborhood.
Why Work With Us
The way home begins with you. With a diverse team of experts alongside you, you’ll help us reach new heights at the forefront of the digital real estate space. Bring your extensive knowledge and deep expertise and collaborate with other passionate visionaries to lead our industry and revolutionize the way people find home, in every form.
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Realtor.com Offices
Hybrid Workspace
Employees engage in a combination of remote and on-site work.
Enjoy the flexibility of our hybrid policy—simply choose whichever three days a week work best for you to come into any of our offices.
