Senior Retail and Partner Marketing Manager

Meet Upside:

We created Upside to transform brick-and-mortar commerce. Our technology uses the sophistication of online retail—profit measurement, attribution, and incrementality—to provide users with more value on their everyday purchases and brick-and-mortar businesses with new, profitable customers. We’ve helped millions of users earn 2 to 3 times more cashback than any other product, and hundreds of thousands of brick-and-mortar businesses earn measurable profit. Billions of dollars in commerce run through the Upside platform every year, and that value goes directly back to our retailer partners, the consumers they serve, and important sustainability initiatives.

As a Senior Retail and Partner Marketing Manager (Grocery), you’ll help bring to life co-marketing campaigns that deliver measurable value to our grocery partners and the consumers they serve. You’ll play a key role in implementing go-to-market strategies, building consumer-facing campaigns, and packaging performance insights that prove impact.

You’ll work cross-functionally with Sales, Creative, Growth, and Account Management to bring campaigns from idea to launch — and help build repeatable systems that scale. This is a phenomenal opportunity for a self-starter who’s comfortable in a fast-paced, startup-style environment and highly organized and can bring detail orientation to a high-growth area of the business.

What You’ll Do:

Implement Co-Marketing & Launch Plans

• Support planning and execution of co-branded campaigns with grocery partners, including new partner rollouts, single and network store launches, and seasonal campaigns

• Collaborate with internal stakeholders to translate partner goals into marketing deliverables and timelines and clearly articulate delivery and performance of those plans

• Support process for scale by building and detailing repeatable processes and toolkits for future grocery co-marketing efforts.

Build and Launch Integrated Campaigns

• Help drive consumer engagement through multi-channel campaigns across email, paid media, in-app placements, including partner deliverables and assets

• Draft partner GTM briefs that guide internal teams on messaging, channel support, and assets needed for partner-specific campaigns

• Analyze Performance & Communicate Results Track campaign KPIs; summarize key outcomes and findings for internal and partner teams

• Coordinate across Creative, Growth, and Lifecycle teams to ensure campaign assets are delivered and deployed efficiently and manage sprint cycles of intake and campaign output

Competencies You'll Need:

• 6+ years of experience in partner marketing, co-marketing or channel marketing (in-house experience preferred)

• Experience supporting or driving multi-channel marketing campaigns

• Familiarity with consumer or retail-facing marketing, preferably with grocery, retail, or marketplace partners

• Strong communication and project management skills — you can keep timelines tight and teams aligned and are highly communicative and organized

• Data-informed mentality — you’re comfortable tracking campaign metrics and reporting on performance

• A collaborative, can-do attitude — you work well across functions and with external partners

• Bachelor's degree or equivalent experience in Marketing, Communications, or related field

Bonus Points For:

• Experience supporting or working with national/regional grocery partners

• Background in fintech, marketplace, or B2B2C businesses

• Familiarity with marketing tools like Google Analytics, Looker, Amplitude, or similar

Location:

This hybrid role is required to work at our Flatiron office. In-office attendance is required on Monday, Tuesday, and Thursday and may increase based on project-based needs and changes to Upside’s in-office policy over time.

Compensation:

The US base salary range for this full-time position is $147,000 - $161,000 + equity + benefits. The final starting pay will be determined based on job-related skills, experience, qualifications, work location, and market conditions. Your recruiter can share more about the specific salary range during the hiring process.

#LI-Hybrid

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Benefits:

• Medical, dental, and vision coverage starting on Day 1

• Equity (ISOs)

• 401(k) program

• Family planning programs + paid parental leave

• Physical fitness and wellness memberships

• Emotional and mental health support programs

• Unlimited PTO + 10 paid federal holidays + our annual, week-long Winter Break

• Flexible work environment

• Lunch reimbursement for in-office employees

• Employee Resource Groups

• Learning and Development stipend

• Transparent culture

• Amazing mission!

Diversity and Inclusion:

Diversity drives innovation, and our differences make us stronger. We‘re passionate about building a workplace that represents a variety of backgrounds, skills, and perspectives, and we do not discriminate based on race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status. Everyone is welcome here!

If there's anything we can do to support a disability or special need during your application or interview process, please email [email protected].

Notice To Recruiters And Placement Agencies:

This is an in-house search with a dedicated recruiter. Please do not submit resumes to any person or email address at Upside. Upside is not liable for, and will not pay, placement fees for candidates submitted by any party or agency other than its approved recruitment partners.