Senior Product Analyst

At Digital Turbine, we make mobile advertising experiences more meaningful and rewarding for users, app publishers, and advertisers — intelligently connecting people in more ways, across more devices. We provide app publishers and advertisers with powerful ads and experiences that captivate consumers, fuel performance, and help telecoms and OEMs supercharge awareness, acquisition, and monetization. In a rapidly evolving industry, we are constantly innovating and creating better paths of discovery to connect consumers, publishers, and advertisers across the mobile ecosystem.

Please note that Digital Turbine is a hybrid work environment-only candidates local to the posting location will be considered.

We are seeking a highly analytical and experienced Senior Product Analyst to serve as a critical strategic partner to our Data Science (DS) and Product teams. This role is focused on driving tangible business value by transforming complex data into diagnostic, prescriptive, and action-oriented insights, specifically within the realm of Programmatic Exchanges, User Acquisition (UA) monetization, user and performance analytics. The ideal candidate is driven by deep intellectual curiosity and a fact-finding approach, excelling in causal analysis, bridging technical data insights with business strategy, owning the end-to-end "analytics-to-action" pipeline, and thriving on framing data-driven decisions for senior stakeholders.

• Strategic Partnership & Consulting: Act as a primary analytical consultant to Product Managers and Data Scientists, embedding within teams focused on programmatic ad exchanges (e.g., SSPs, DSPs, auction mechanics) and UA campaign optimization/monetization performance.

• Cross-Functional Catalyst & Fact-Finder: Act as the analytical bridge connecting Data Engineering (for data integrity), Data Science (for model interpretation and feature engineering), and Product/Marketing (for strategic direction). Proactively investigate data anomalies, system dependencies (e.g., a defunct tagging system), and underlying business mechanisms, driven by curiosity to arrive at the ultimate root cause and develop an evidence-based action plan.

• Causal Analytics & Root Cause Identification: Design, execute, and interpret sophisticated analytical projects, with a strong emphasis on causal inference techniques (e.g., difference-in-differences, propensity score matching, robust experimentation analysis) to isolate the true impact of product changes, marketing spend, and market dynamics.

• Diagnostic & Prescriptive Insight Generation: Move beyond descriptive reporting to identify the mechanism behind performance shifts (the "So What"). Develop clear, data-driven prescriptions and actionable solutions (the "Now What"), ensuring insights lead directly to measurable business outcomes (e.g., revenue lift, efficiency gains).

• Own the Analytics-to-Action Pipeline: Fully own the lifecycle from raw data to executive recommendation. This includes defining key metrics, building robust data models, developing dashboards, interpreting results, and packaging findings into compelling executive narratives, culminating in "Prescriptive Framing" for decision-makers.

• Programmatic Expertise: Dive deep into programmatic data streams (bid request signals, response, fill rates, eCPM, latency, etc.) to optimize monetization strategy, inventory quality, and exchange performance.

• UA/Growth Performance: Analyze UA campaign algorithm effectiveness, ROAS opportunity, LTV/CAC models, channel efficiency, and attribution integrity to maximize ROI and define optimal investment strategies.

• Experimentation Design & Analysis (A/B Testing): Partner on design, setup, and lead robust statistical analysis of complex A/B tests and quasi-experiments across product and growth initiatives.

• Experience: 5+ years of experience in a highly quantitative analytical role (e.g., Product Analyst, Business Analyst, Data Scientist) supporting Product or Growth teams.

• Domain Expertise: Minimum 3 years of hands-on analytical experience with Programmatic Advertising/Ad Tech (SSP/DSP/Exchange mechanics) OR User Acquisition (UA) monetization and performance.

• Analytical Rigor: Analytics mindset. Demonstrated expertise in causal analysis, complex A/B testing, and hypothesis testing. Must be able to defend analytical conclusions against alternative explanations.

• Communication & Influence: Exceptional ability to translate complex technical findings into clear, concise, and compelling prescriptive business implications for technical and non-technical executive audiences. Must be able to frame "The Ask" and influence partners to adopt evidence-based solutions.

• Technical Skills:

  • Expert SQL skills (for complex querying, window functions, and data manipulation).

  • Expert in a statistical/scripting language (e.g., Python, R, Stata) for statistical modeling and data processing.

  • Experience with BI/Visualization and data tools (e.g., Tableau, Rill, Databricks, notebooks, dbt, statsig).

• Experience with large-scale datasets and distributed computing environments (e.g., Spark).

• Prior experience framing executive-level Monthly Business Reviews (MBRs) and Quarterly Business Reviews (QBRs).

• A Bachelor's or Master's degree in a quantitative field (e.g., Economics, Statistics, Engineering, Computer Science).

About Digital Turbine:

Digital Turbine (NASDAQ: APPS) powers superior mobile consumer experiences and results for the world’s leading telcos, advertisers and publishers. Our end-to-end platform uniquely simplifies the ability to supercharge awareness, acquisition and monetization — connecting our partners to more consumers, in more ways, across more devices.

The company is headquartered in Austin, Texas, with global offices in New York, Los Angeles, San Francisco, London, Berlin, Singapore, Tel Aviv, and other cities around the world, serving top agency, app developer, and advertising markets.

We are honored to have achieved numerous awards as an employer of choice, around the world, including: BuiltIn's Best Places to Work Awards in 2022, 2023 and 2024, DUNS 100 Best Places to Work in Tech for 2023 and 2024, and BDICode's 100 Best Companies to Work in 2024.

Digital Turbine is an equal opportunity employer committed to exemplifying diversity and inclusion around the world. We welcome people of different backgrounds, experiences, abilities, and perspectives. We embed diversity in our mindset, products, and teams to empower an inclusive, equitable, and culturally fluent environment. Building and continuously fostering this culture within our teams makes us better collaborators, partners, and innovators.

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