Senior Partnership Development Manager, APAC

Posted 2 Days Ago
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Beijing, CHN
In-Office
Senior level
AdTech • Marketing Tech
The Role
Lead strategic partnerships with major media and technology partners across APAC, focusing on relationship management, stakeholder mapping, GTM initiatives, co-marketing, and product adoption. Develop and execute partnership strategies, align internal regional and global teams, represent the company at industry events, and identify collaboration opportunities to drive mutual growth and innovation.
Summary Generated by Built In

Role Objective

As a Senior Partner Development Manager - Chinese Speaker at AppsFlyer, you will act as the strategic liaison between AppsFlyer and our most influential media and technology partners, such as Meta, Google, TikTok and more.  You will develop and execute partnership strategies that drive mutual business growth and innovation.  This role requires a highly independent operator with exceptional relationship and communication skills, cross-cultural fluency, and the ability to align global stakeholders around shared goals.

Key Responsibilities

  • Build deep understanding of each partner's business, challenges and opportunities.
  • Map and manage key stakeholders across partner organizations, navigating towards shared goals 
  • Develop and execute partnership strategies with our top partners. 
  • Manage multiple partner relationships with strong planning and prioritization discipline 
  • Represent AppsFlyer at industry events and lead GTM initiatives including co-marketing, product adoption and thought leadership
  • Identify and actualize collaboration opportunities including joint marketing campaigns, shared research, go-to-market programs
  • Ensure strong internal alignment and communication to ensure regional  buy-in for executing partnership initiatives.

Required Skills and Attributes:

  • Proven ability to build and maintain strong relationships across all stakeholder levels - from operational to leadership - within partner organizations across SEAPAC & GCR markets
  • Multilingual communication: must operate fluently in both English and Chinese (Mandarin) - written and spoken - across partner meetings, executive business reviews and external-facing content
  • Eloquent presentation skill; must be well versed in presenting both business and technical topics to partner stakeholders and in public forums.
  • Business Acumen: Strategic thinker who understand the APAC competitive landscape and can navigate independently 
  • Problem-Solving: Proactively identify and resolve partnership friction before it escalates

Qualifications:

  • Bachelor's degree in Business, Marketing, Technology, or a related field (or equivalent experience).
  • Fluent in Chinese (Mandarin) & English.
  • 5+ years in Partner Management, Strategic Alliances, or Business Development within the tech industry.
  • Proven experience managing strategic partnerships across APAC markets, with a strong understanding of the region's diverse business landscapes, culture, and stakeholder dynamics.
  • Full professional fluency in English and Mandarin Chinese (written and spoken) is a strict requirement for this role
  • Product knowledge of mobile advertising and MMPs is a strong advantage
  • Experience working with global partners, and internal global and cross-regional teams

Bonus Points:

  • Referred by AppsFlyer employee
  • Product knowledge of mobile advertising or MMP
  • Additional Asian fluency (Japanese, Korean, Bahasa, etc) 

What You’ll Gain

You'll play a pivotal role in shaping the strategic direction of AppsFlyer's partner ecosystem across one of the world's most dynamic regions.  Your work will directly influence product adoption, market expansion, and long-term growth - operating at the intersection of innovation, partnership, and business strategy.

Skills Required

  • Bachelor's degree in Business, Marketing, Technology, or related field (or equivalent experience)
  • Full professional fluency in English and Mandarin Chinese (written and spoken)
  • 5+ years in Partner Management, Strategic Alliances, or Business Development within the tech industry
  • Proven experience managing strategic partnerships across APAC markets (SEAPAC & GCR)
  • Proven ability to build and maintain strong relationships across stakeholder levels
  • Eloquent presentation skills for business and technical topics, including public speaking
  • Experience working with global partners and cross-regional internal teams
  • Product knowledge of mobile advertising and mobile measurement platforms (MMPs)
  • Additional Asian language fluency (Japanese, Korean, Bahasa, etc.)
  • Referred by AppsFlyer employee (bonus)

AppsFlyer Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about AppsFlyer and has not been reviewed or approved by AppsFlyer.

  • Wellbeing & Lifestyle Benefits Wellbeing support is positioned as a meaningful part of the rewards package, including private health insurance and wellness offerings like fitness classes. Additional extras such as events, work‑from‑home support, and global mobility opportunities are portrayed as adding tangible value beyond cash compensation.
  • Equity Value & Accessibility Equity is framed as broadly accessible, with stock options described as available to all employees. This expands the total rewards mix and can make overall compensation feel stronger even when salary alone is debated.
  • Strong & Reliable Incentives Total compensation in certain technical and revenue roles is presented as capable of reaching competitive levels, implying meaningful upside where role/market fit is strong. Sales compensation is described as potentially attractive on-target, which can reinforce perceived earning opportunity when performance aligns with plan design.

AppsFlyer Insights

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The Company
HQ: San Francisco, CA
1,625 Employees
Year Founded: 2011

What We Do

AppsFlyer helps brands make good choices for their business and their customers through innovative, privacy-preserving measurement, analytics, fraud protection, and engagement technologies. Built on the idea that brands can increase customer privacy while providing exceptional experiences, AppsFlyer empowers thousands of creators and 8,000+ technology partners to create better, more meaningful customer relationships. To learn more, visit www.appsflyer.com.

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