Who we are:
Motive empowers the people who run physical operations with tools to make their work safer, more productive, and more profitable. For the first time ever, safety, operations and finance teams can manage their drivers, vehicles, equipment, and fleet related spend in a single system. Combined with industry leading AI, the Motive platform gives you complete visibility and control, and significantly reduces manual workloads by automating and simplifying tasks.
Motive serves nearly 100,000 customers – from Fortune 500 enterprises to small businesses – across a wide range of industries, including transportation and logistics, construction, energy, field service, manufacturing, agriculture, food and beverage, retail, and the public sector.
Visit gomotive.com to learn more.
The Marketing Operations team is responsible for building the tools and capabilities that enable us to scale our marketing practice. This includes all we do with marketing systems, marketing services, data quality, sales alignment and more. The team provides strategic and tactical support to key projects at Motive that make it possible for us to grow. We collaborate closely with teams across the company - like enterprise systems, sales, product marketing, engineering and more.
As Senior Marketing Operations Specialist, you will be responsible for administering Motive’s MarTech stack and systems to support our rapid growth. As subject-matter expert on marketing systems and data flow configuration and capabilities, you will work with IT, enterprise systems, product, and data teams to support key marketing processes and strategic initiatives. We’re looking for someone who is ready to hone their expertise in MarTech applications, and collaborate across marketing teams.
What You'll Do:- Administer the MarTech stack day-to-day, including technical configurations and builds, testing new functionalities, troubleshooting, and supporting continuous optimization
- Build agentic workflows automating and scaling marketing ops processes, such as marketing-sales handoffs and key data flow monitoring
- Implement data governance, compliance and quality measures informed by business requirements
- Set up cross-platform signals and in-product messaging to drive prospect and customer journeys
- Support and enable marketing team stakeholders on MarTech stack utilization, MCP capabilities, and best practices
- 3+ years of hands-on experience administering a marketing technical stack and database.
- Past hands-on expertise administering and building in Motive’s main GTM stack: Salesforce and Marketo (certification is a plus); as well as Clay, Pendo, Outreach, 6sense, Snowflake, or similar tools.
- 1+ years of hands-on professional use of AI platforms such as Claude, Gemini, Glean etc.
- Excellent problem solving skills and analytical mindset
- Strong communication and cross-functional stakeholder collaboration skills
- Bachelor's degree or higher from an accredited university
Your compensation may be based on several factors, including education, work experience, and certifications. For certain roles, total compensation may include restricted stock units. Motive offers benefits including health, pharmacy, optical and dental care benefits, paid time off, sick time off, short term and long term disability coverage, life insurance as well as 401k contribution (all benefits are subject to eligibility requirements). Learn more about our benefits by visiting Motive Perks & Benefits.
The compensation range for this position will depend on where you reside. Motive uses three geographic zones to determine pay range. For this role, the compensation ranges are:
Creating a diverse and inclusive workplace is one of Motive's core values. We are an equal opportunity employer and welcome people of different backgrounds, experiences, abilities and perspectives.
Please review our Candidate Privacy Notice here.
UK Candidate Privacy Notice here.
The applicant must be authorized to receive and access those commodities and technologies controlled under U.S. Export Administration Regulations. It is Motive's policy to require that employees be authorized to receive access to Motive products and technology.
Regarding US-based roles, depending on your role and primary work location, Motive Technologies, Inc. (“Employer”) discloses candidates may be required to execute a non-compete covenant with the Employer. This requirement does not apply to lawyers, interns, or employees working in CA, MN, MT, ND, OK, or where otherwise prohibited by law.
Non-compete covenant terms in all other jurisdictions will be subject to the applicable statutory requirements, including but not limited to, procedures, industry related prohibitions, or salary and compensation thresholds.
All job postings are for existing vacancies. Please note; some interviews or new-hire training sessions may be held in person at one of our global offices.
Skills Required
- 3+ years of hands-on experience administering a marketing technical stack and database
- Hands-on experience administering and building Salesforce and Marketo
- Experience with Clay, Pendo, Outreach, 6sense, Snowflake, or similar tools
- 1+ year of hands-on professional use of AI platforms such as Claude, Gemini, or Glean
- Excellent problem-solving skills and analytical mindset
- Strong communication and cross-functional stakeholder collaboration skills
- Bachelor's degree or higher from an accredited university
- Salesforce or Marketo certification
What the Team is Saying
Motive Compensation & Benefits Highlights
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Healthcare Strength — Health coverage includes medical, dental, vision, life insurance, and free mental-health support for U.S. employees. Feedback suggests the offering is broad and accessible, with multiple plan options noted.
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Leave & Time Off Breadth — Vacation, sick leave, local holidays, and enhanced parental leave are emphasized, and PTO is often described as generous or flexible. Feedback suggests many teams can utilize time off, though experiences may vary by department.
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Flexible Benefits — Work arrangements span fully remote, hybrid, or in-office, with a work-from-home stipend for fully remote employees. Feedback suggests flexibility is a notable perk that supports work-life balance.
Motive Insights
What We Do
Motive builds technology to improve the safety, productivity, and profitability of businesses that power the physical economy. The Motive Automated Operations Platform combines IoT hardware with AI-powered applications to automate vehicle and equipment tracking, driver safety, compliance, maintenance, spend management, and more. Motive serves more than 120,000 businesses, across a wide range of industries including trucking and logistics, construction, oil and gas, food and beverage, field service, agriculture, passenger transit, and delivery. Visit gomotive.com to learn more.
Why Work With Us
We work hard, with humility and we see our efforts rewarded in tangible ways every day. At Motive, you’ll have the chance to make a difference for the drivers who keep our world moving. We trust each other to do great work because together we can achieve collective goals that reach beyond the physical economy.
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Motive Offices
Remote Workspace
Employees work remotely.
