Additional Information
The successful candidate will be self-motivated, proactive, and able to work independently as well as part of a team. A strong understanding of business and marketing strategies will be critical, and additional training or certification programs may be encouraged for candidates without banking background. Proficiency in using marketing automation tools and/or CRM software is a plus. Curiosity is encouraged with a willingness to learn about new products, technologies, and industry trends.
JOB RESPONSIBILITIES
- Act as a primary client contact and become a valuable resource; foster and manage ongoing, trustful client relationships
- Lead assigned client accounts and drive strategic planning for all marketing support through development of integrated marketing and communication plans
- Maintain regular communication with client and find ways to add value by proactively bringing ideas to client that would achieve their business goals
- Manage, coordinate and deliver team tasks and client work product and work in a well-planned and organized manner
- Deliver a consistent, high level of service within our Serving More standards
- Manage budgets for client projects, anticipate contingencies that may require additional resources
- Manage timelines for client projects, anticipate contingencies that may require additional time
- Prepare agenda and presentations for client meetings and review progress and results with client and CMO
- Demonstrate strong knowledge of marketing and communication tactics and high degree of business acumen; stay current with new information (data, strategy, competitive dynamics)
- Write and edit materials at an advanced level; provide direction to ensure quality control
- Collaborate with all marketing team members for execution of creative, internal communications, media purchases, etc.
- Maintain awareness of and adherence to Bank’s compliance requirements and risk management concepts, expectations, policies and procedures and apply them to daily tasks
- Other duties as assigned
COMPENTENCIES
- Leadership/Management Skills
- Ability to influence others
- Ability to build collaborative relationships
- Ability to develop or mentor others
- Ability to work as part of a team
- Interpersonal/Customer Service Skills
- Written and Verbal Communication
- Ability to understand and follow directions
- Adaptable to change
- Basic Computer Skills
- Organizational Skills/Detail Oriented
- Analytical Thinking
- Able to Multi-Task or Juggle Priorities
- Problem/Situation Analysis
- Technical Expertise
- Strategic Planning and Decision Making
- Creativity
EDUCATION AND EXPERIENCE
- Must possess a high school diploma or equivalent
- 4 year bachelor’s degree in Marketing, Communications, related field or commensurate experience required
- 6-10 Years Experience in Account Management preferred.
Preferred License/Certification:
- Certified Financial Marketing Professional
Physical Requirements: This position must be able to remain in a stationary position a minimum of 75% of the time, constantly operate a computer, and be able to be in constant verbal and written communication with stakeholders to discuss and convey information in order to exchange accurate information.
SCHEDULE
Fully Remote - but candidate must live within the Park National Bank footprint, Travel within the Park National Bank footprint and to conferences may be expected, but would be limited.
Equal Opportunity Employer
This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.
Skills Required
- High school diploma or equivalent
- Bachelor’s degree in Marketing, Communications, or a related field, or commensurate experience
- 6–10 years of account management experience
- Certified Financial Marketing Professional certification
Park National Bank Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Park National Bank and has not been reviewed or approved by Park National Bank.
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Retirement Support — A two-track retirement program combines an employer-funded pension with a matched stock ownership plan, an uncommon design that enhances long-term security. Plan materials highlight employer-paid pension credits alongside matching contributions to the KSOP.
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Healthcare Strength — Health coverage offers multiple medical options with the employer bearing most premium costs, plus dental and vision, and preventive care fully covered. This breadth positions core health benefits as a meaningful component of total rewards.
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Leave & Time Off Breadth — Paid time off includes vacation that scales with service, a robust holiday schedule, and paid leaves for childbirth, parental caregiving, and military duty. Long-term disability coverage is included for full-time associates.
Park National Bank Insights
What We Do
Banking is about relationships more than money. We’re a family of successful community banking teams led by strong, local leadership. We connect the convenience and resources of a national bank with hands-on, personalized service. Our commitment to serving with integrity and reliability has led to relationships that last generations. Our size and strength give customers flexible, banking options and convenience with extensive branch and ATM coverage. A wide variety of secure digital services help people manage their money anytime, anywhere. We want customers to bank the way they want and benefit from accounts that work for them. Whether it’s a home or vehicle loan, business loan or line of credit, our customer’s financial goals are our priority. At our core, we’re a community bank. From personal connections to large-scale partnerships, we work hand-in-hand to positively impact our communities, one customer at a time. THE ASSOCIATE EXPERIENCE: At Park, banking is about more than money, and your job is more than the work you do. Experience a career that ignites your passion to serve, unlocks your potential to grow and fuels the life you want to build for yourself and those you love. This is the official page for Park National Bank, headquartered in Newark, OH. Member FDIC. Equal Housing Lender
