Senior Manager, Visual Storytelling & Messaging Expert

Posted 12 Days Ago
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Austin, TX, USA
In-Office
Senior level
Cloud • Software
If you’re ready to build your future — and the future of technology — then you’re in the right place.
The Role
Lead visual storytelling and messaging for executive leadership: translate technical roadmaps into audience-specific visual narratives, create reusable asset libraries and a Visual Messaging Playbook, design high-quality presentations and art direction, streamline creative workflows for on-time delivery, and collaborate across teams to simplify messaging and drive alignment.
Summary Generated by Built In

To get the best candidate experience, please consider applying for a maximum of 3 roles within 12 months to ensure you are not duplicating efforts.

Job Category

Operations

Job Details

About Salesforce

Salesforce is the #1 AI CRM, where humans with agents drive customer success together. Here, ambition meets action. Tech meets trust. And innovation isn’t a buzzword — it’s a way of life. The world of work as we know it is changing and we're looking for Trailblazers who are passionate about bettering business and the world through AI, driving innovation, and keeping Salesforce's core values at the heart of it all.

Ready to level-up your career at the company leading workforce transformation in the agentic era? You’re in the right place! Agentforce is the future of AI, and you are the future of Salesforce.

The Visual Storytelling & Messaging Expert serves as the creative engine for executive leadership, bridging the gap between complex technical product narratives and high-impact visual delivery. You are the storyteller of the key messages, transforming abstract strategic initiatives into clear, compelling, and visually resonant narratives for sales, customers, and industry. 

Visual Narrative Strategy:

  • Translate vision and complex technical roadmaps and messages into cohesive, audience-specific visual experiences.

  • Standardize visual delivery by creating and managing a reusable asset and content library.

  • Partner with your leadership, Executive Communications and Marketing to drive key narratives delivered via speaking engagements and easy to follow assets, ensuring content resonates for internal and external audiences.

  • Streamline creative workflows with leadership to ensure 90%+ on-time delivery and on target messaging for presentations and assets.
     

Messaging Architecture & Stewardship:

  • Serve as the primary steward for messaging, ensuring visual assets and accompanying narratives are in lockstep regarding tone, values, and clarity.

  • Develop and maintain a "Visual Messaging Playbook" that defines how we visualize key concepts across all enablement collateral.

  • Simplify messaging to drive clarity and alignment on company and business organization direction.
     

Executive Creative Collaboration:

  • Act as the strategic creative partner, collaborating across teams as a "whiteboard partner" for rapid brainstorming sessions.

  • Be expert in designing high quality presentations, assets, and imagery; while being able to create art direction for designers or creative agencies when appropriate/

  • Establish and manage feedback loops that reduce revision cycles
     

Core Competencies & Traits:

  • The "Double-Threat" Skillset: Mastery of both the message (copywriting, narrative arc) and the medium (high-fidelity design in Google Slides, Adobe Creative Suite, Figma). Strong with words and expert and expert at design.

  • Executive Agility: High comfort level with ambiguity and rapid timeline shifts. You thrive when asked to "whiteboard" a concept 24 hours before a major stage event.

  • Translational Intelligence: The ability to take a deeply technical "product-first" slide and pivot it to a "value-first" customer narrative without losing accuracy.

  • Visual Facilitation: Adept at whiteboard and extracting ideas from brainstorming sessions to clear, simple narratives and strong visuals. 

Minimum Requirements: 

  • 10 -15 years experience in messaging, storytelling for software, platform or services business

  • 8+ years in creative and visual design

  • Expert in Google Slides, Adobe Creative Suite, Figma

  • Excellent experience in video editing

  • Strong Relationship builder: Proven track record of building trust across teams to surface Customer Success stories on our latest initiatives

Unleash Your Potential

When you join Salesforce, you’ll be limitless in all areas of your life. Our benefits and resources support you to find balance and be your best, and our AI agents accelerate your impact so you can do your best. Together, we’ll bring the power of Agentforce to organizations of all sizes and deliver amazing experiences that customers love. Apply today to not only shape the future — but to redefine what’s possible — for yourself, for AI, and the world.

Accommodations

If you need a reasonable accommodation during the application or the recruiting process, please submit a request via this Accommodations Request Form.

Please note that Salesforce uses artificial intelligence (AI) tools to help our recruiters assess and evaluate candidates’ resumes and qualifications throughout the recruiting process. Humans will always make any candidate selection and hiring decisions. Please see our Candidate Privacy Statement for more information about how we use your personal data and your rights, including with regard to use of AI tools and opt out options.

Posting Statement

Salesforce is an equal opportunity employer and maintains a policy of non-discrimination with all employees and applicants for employment. What does that mean exactly? It means that at Salesforce, we believe in equality for all. And we believe we can lead the path to equality in part by creating a workplace that’s inclusive, and free from discrimination. Know your rights: workplace discrimination is illegal. Any employee or potential employee will be assessed on the basis of merit, competence and qualifications – without regard to race, religion, color, national origin, sex, sexual orientation, gender expression or identity, transgender status, age, disability, veteran or marital status, political viewpoint, or other classifications protected by law. This policy applies to current and prospective employees, no matter where they are in their Salesforce employment journey. It also applies to recruiting, hiring, job assignment, compensation, promotion, benefits, training, assessment of job performance, discipline, termination, and everything in between. Recruiting, hiring, and promotion decisions at Salesforce are fair and based on merit. The same goes for compensation, benefits, promotions, transfers, reduction in workforce, recall, training, and education.

In the United States, compensation offered will be determined by factors such as location, job level, job-related knowledge, skills, and experience. Certain roles may be eligible for incentive compensation, equity, and benefits. Salesforce offers a variety of benefits to help you live well including: time off programs, medical, dental, vision, mental health support, paid parental leave, life and disability insurance, 401(k), and an employee stock purchasing program. More details about company benefits can be found at the following link: https://www.salesforcebenefits.com.

Skills Required

  • 10-15 years experience in messaging and storytelling for software, platform, or services businesses
  • 8+ years in creative and visual design
  • Expert in Google Slides, Adobe Creative Suite, and Figma
  • Excellent experience in video editing
  • Proven track record building cross-team relationships to surface Customer Success stories

Salesforce Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Salesforce and has not been reviewed or approved by Salesforce.

  • Fair & Transparent Compensation Pay is positioned as above-market in the U.S., with multiple peer-reported benchmarks converging around a similar median total compensation figure. Compensation is also framed as broadly viewed as fair in aggregate, even while acknowledging variation by role and group.
  • Parental & Family Support Parental leave is described as notably generous for U.S. caregivers, with additional supports like gradual return-to-work and doula reimbursement. Family-building programs are also emphasized through fertility/adoption/surrogacy support with sizeable reimbursement limits.
  • Wellbeing & Lifestyle Benefits Mental-health and coaching offerings are highlighted as accessible supports alongside financial-wellbeing tools. Volunteer Time Off and donation matching are presented as distinctive lifestyle-aligned benefits that add value beyond cash compensation.

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The Company
HQ: San Francisco, CA
72,000 Employees

What We Do

Salesforce is the #1 AI CRM, where Humans with agents drive customer success together. Through Agentforce, our groundbreaking suite of customizable agents and tools, Salesforce brings autonomous AI agents, unified data from any source, and best-in-class Customer 360 apps together on one integrated platform to help companies connect with customers in a whole new way. Salesforce is democratizing AI agents for businesses of every size and industry so every company can embrace a workforce without limits. Our low code, open, and secure platform helps companies build and customize Salesforce fast so they can safely scale AI-powered work to every customer and employee experience and transform their business. Salesforce is proud to be the market leader, but we’re even more proud to lead in philanthropy, innovation and culture. Guided by core values of trust, customer success, innovation, equality, and sustainability, Salesforce is more than a business — we’re a platform for change.

Why Work With Us

There’s no typical day in the life of a Salesforce employee. You could be transforming our next AI innovation — or transforming your community. Closing deals — or closing your laptop for a day of Volunteer Time Off. Driving change for our customers — or driving change within one of our high-performing teams.

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