Mission Statement and Summary
This is an opportunity to define how millions of customers experience retail finance. As Senior Manager, Product Strategy, you'll own and evolve our Embedded Finance proposition, creating innovative lending experiences that deliver value for customers, retailers, and NewDay. Working at the intersection of strategy, product, customer experience, and commercial partnerships, you'll influence the direction of a fast growing business, build market leading propositions, and help shape the future of Embedded Finance. If you're energised by solving complex problems, turning insights into action, and bringing partners on the journey, we'd love to hear from you.
How you'll contribute
Set the strategic direction for Embedded Finance, defining and delivering a product strategy that drives growth, customer value, and market expansion.
Lead and develop a team of three Senior Specialists, creating clarity, direction, and coaching to strengthen delivery, capability, and impact.
Turn customer insight into innovation, using data, market trends, and competitive analysis to prioritise features and shape exceptional customer journeys.
Influence across the business, partnering with Commercial, Marketing, Credit, Product, Partnerships, and Technology teams to deliver a best in class roadmap.
Become the trusted product voice for key partners, helping them optimise customer experiences and maximise engagement throughout the customer lifecycle.
Champion customer outcomes, ensuring products are designed and delivered in line with regulatory expectations and Consumer Duty principles.
We're looking for these essential skills
Embedded Finance expertise, with strong experience across instalment lending, retail/POS finance, BNPL, or related consumer credit products.
Proven product strategy capability, with a track record of building customer-focused propositions that deliver measurable commercial results.
Exceptional stakeholder management skills, with the ability to influence senior leaders, external partners, and cross-functional teams.
You will be able to translate customer insights, behavioural trends, and commercial performance into clear product direction.
Strong product delivery knowledge and comfortable working with design, technology, and digital product teams to bring ideas to life.
People leadership experience, with a proven ability to manage, coach, and develop high-performing product professionals.
It's a plus if you also have these skills
Experience working with retail or white label partners, balancing differing priorities to create successful long term partnerships.
A strong understanding of digital product development, including agile delivery and customer journey optimisation.
Experience navigating regulated environments, particularly within consumer lending, financial services, or fintech.
Natural leadership qualities, with the ability to inspire teams, drive collaboration, and build alignment around a vision.
An entrepreneurial mindset, bringing curiosity, resilience, and a hands-on approach to solving problems and creating opportunities.
At NewDay, we value all types of diversity. We’re an equal opportunity employer and believe that our differences create a vibrant, authentic working culture. We want all our colleagues to feel able to bring their whole selves to work. We don’t discriminate on the basis of protected characteristics or identities. We make sure that every job is crafted to be inclusive and that people with disabilities or caring responsibilities can take part in the application and interview process.
Tell us if you need accommodations: We’ll put reasonable adjustments in place to support you.
We work with Textio to make our job design and hiring inclusive.
PermanentJD - Senior Manager, Product Strategy (EF).docxSkills Required
- Embedded Finance expertise (instalment lending, retail/POS finance, BNPL, or related consumer credit products).
- Proven product strategy capability with a track record of building customer-focused propositions that deliver measurable commercial results.
- Exceptional stakeholder management skills; ability to influence senior leaders, external partners, and cross-functional teams.
- Ability to translate customer insights, behavioural trends, and commercial performance into clear product direction.
- Strong product delivery knowledge; comfortable working with design, technology, and digital product teams.
- People leadership experience; ability to manage, coach, and develop high performing product professionals.
- Experience working with retail or white label partners.
- Understanding of digital product development, agile delivery, and customer journey optimisation.
- Experience navigating regulated environments, particularly consumer lending, financial services, or fintech.
- Natural leadership qualities to inspire teams, drive collaboration, and build alignment.
- Entrepreneurial mindset; curiosity, resilience, and a hands-on approach.
What We Do
At NewDay, our business is focused on a single, clear and defining purpose: to help people move forward with credit. We provide nearly 4 million customers with responsible access to credit, underpinned by best-in-class customer service and exceptional user experience. Our in-house, highly scalable digital platform alongside our proprietary credit decisioning capability unlocks our competitive advantage. Our broad credit product offering enables instalment finance, BNPL, 0% finance and carded and digital revolving credit. We operate multiple direct-to-consumer products and a range of credit solutions with some of the UK’s most loved brands. Our underwriting capability and experience allow us to responsibly say yes to more UK customers making us a merchant partner of choice. We partner to harness the power of data to drive commerce across the UK, creating value at scale.
