Senior Manager, Campaign Build

Posted 14 Hours Ago
Be an Early Applicant
Herndon, VA
Hybrid
107K-178K Annually
Senior level
Automotive • Cloud • Greentech • Information Technology • Other • Software • Cybersecurity
Empowering people today to build a better future for the next generation.
The Role
The Campaign Build Senior Manager oversees a team responsible for creating, testing, and deploying email and SMS marketing communications. This role involves coding emails using HTML/CSS, managing campaign workflows in Adobe Campaign, ensuring quality assurance, and driving process improvements while collaborating with stakeholders.
Summary Generated by Built In

The Campaign Build Senior Manager leads a high performing team that is responsible for the building, coding, producing, and testing of marketing and operational email and SMS communications according to the campaign strategy; using either JavaScript, HTML coding and/or a building tool during the digital assembly process. This team also monitors and verifies the accuracy of campaign content, initiates QA, schedules, and deploy the campaign. This is a unique opportunity to have a hands-on role in shaping and innovating the customer experience that results in over 600M impressions per year through our 1:1 channels.
The successful candidate must be a self-starter and proven leader who possesses a strong record of accomplishment in operations and technical build functions. This role will also provide thought leadership in process improvement, automation, and technology capabilities.
What You'll Do

  • Leads a team of individuals responsible for building, testing, and deploying 1:1 communication across the enterprise including Direct Mail, Email, SMS, Push Notifications etc.
  • Understands best practices for customer communication technology capabilities and how workflows built in Adobe Campaign to be able to deliver detailed requirements
  • Designs, codes, and tests responsive email templates using HTML/CSS for optimal rendering across multiple email clients and devices
  • Designs, codes, and tests Marketing and Operational emails and SMS including, but not limited to, acquisition/upgrade campaigns, product notifications, payment reminders, cancellation notices, new subscription updates and account maintenance.
  • Proactively identifies and remedies issues of common email rendering bugs and quick workarounds.
  • Configures and deploys email campaigns using Adobe Campaign Classic, ensuring proper delivery type, and scheduling. Confirms successful delivery by monitoring ACC deployment report.
  • Conducts thorough quality assurance (QA) testing to verify the accuracy of, functionality, and performance of email campaigns across different environments and devices.
  • Tracks and manages the creation of functional designs and templates; identifies risks and benefits of alternate designs; calculates costs/benefits of potential actions or solutions to establish their viability/ROI
  • Provides strategic leadership and drives change for build process improvement and automation initiatives
  • Tracks/refines execution SLAs and manages capacity for the build team
  • Builds strong relationships with transparent and timely communication between project stakeholders to set and maintain expectations for delivery objectives, scope, and timing
  • Develops a process for effectively mitigating risks and resolving issues related to project delivery
  • Develops methods to measure stakeholder satisfaction; obtains feedback at critical milestones and at project completion to ensure that project efforts meet customer expectations
  • Facilitates program-related meetings and executive-ready presentations to senior leadership
  • Exercises strong organizational leadership skills with direct reports and other subject matter experts


What's In It For You
At Cox, we reward your hard work with meaningful benefits.
First, we offer a highly competitive compensation package, 401(k) with a generous company match, comprehensive healthcare, life, and disability benefits, plus numerous other benefits, including adoption assistance, pet insurance, and discounts on travel and cars!
We value people more than technology. That means you'll work within a culture and with a team that values your leadership, your experience, your contributions, and you - yes, you - as a person. We believe recognition is important, and Cox strives to celebrate those who help make us successful every day. We also encourage diversity and support inclusion; we want you to do you and feel comfortable doing so.
We also offer boundless opportunities for growth; you can sharpen your skills, learn a new talent, join a mentoring program, even earn an advanced degree. You'll find the potential for lateral or upward career growth within the Cox family businesses, including the innovative startups in transportation mobility, clean tech and more.
Who You Are
Minimum

  • Bachelor's degree in a related discipline and 8 years' experience in a related field. The right candidate could also have a different combination, such as a master's degree and 6 years' experience; a Ph.D. and 3 years' experience in a related field; or 12 years' experience in a related field
  • 3+ years' experience in management or leadership role
  • Proficiency in HTML/CSS/JavaScript coding, including hands-on experience deploying email and SMS campaign deliveries within multi-channel marketing applications like Adobe Campaign, SFMC, etc., coupled with the ability to independently code and troubleshoot HTML/CSS without reliance on WYSIWYG editors
  • Solid understanding of dynamic email content, personalization techniques, and email marketing automation workflows using JavaScript
  • Experience with rich-media personalization elements featuring real-time content, including proficiency in live content platforms (Liveclicker, Movable Ink, etc.)
  • Expertise in technology delivery methodologies and process improvement
  • Ability to define and execute technology capability roadmaps
  • Basic understanding of testing and QA
  • Requires knowledge of Microsoft Office and some use of database and project management tools, preferably Airtable
  • Ability to set clear team objectives, motivate, and lead a high performing team
  • Relationship building and collaboration skills to effective work with teams and leaders throughout organization
  • Experience serving as a liaison with key external vendors and internal boundary partners.
  • Demonstrate excellent verbal and written communication, with ability to adapt to different audiences
  • Strong work ethic with the ability to adapt to the situation, be flexible, resourceful, and nimble in terms of work planning, and the ability to think quickly on your feet
  • Demonstrated ability to work with a sense of urgency
  • Ability to foster and work in an inclusive environment


Preferred

  • Bachelor's degree in Marketing, Computer Science, Information Technology Management, or related discipline
  • Experience in the telecommunications industry
  • Prefer certification and/or experience in Adobe Campaign.


USD 106,700.00 - 177,900.00 per year
Compensation:
Compensation includes a base salary of $106,700.00 - $177,900.00. The base salary may vary within the anticipated base pay range based on factors such as the ultimate location of the position and the selected candidate's knowledge, skills, and abilities. Position may be eligible for additional compensation that may include an incentive program.
Benefits:
The Company offers eligible employees the flexibility to take as much vacation with pay as they deem consistent with their duties, the company's needs, and its obligations; seven paid holidays throughout the calendar year; and up to 160 hours of paid wellness annually for their own wellness or that of family members. Employees are also eligible for additional paid time off in the form of bereavement leave, time off to vote, jury duty leave, volunteer time off, military leave, parental leave, and COVID-19 vaccination leave.
Applicants must currently be authorized to work in the United States for any employer without current or future sponsorship.
About Cox Communications
Cox Communications is the largest private telecom company in America, serving six million homes and businesses. That's a lot, but we also proudly serve our employees. Our benefits and our award-winning culture are just two of the things that make Cox a coveted place to work. If you're interested in bringing people closer through broadband, smart home tech and more, join Cox Communications today!
About Cox
Cox empowers employees to build a better future and has been doing so for over 120 years. With exciting investments and innovations across transportation, communications, cleantech and healthcare, our family of businesses - which includes Cox Automotive and Cox Communications - is forging a better future for us all. Ready to make your mark? Join us today!
Benefits of working at Cox may include health care insurance (medical, dental, vision), retirement planning (401(k)), and paid days off (sick leave, parental leave, flexible vacation/wellness days, and/or PTO). For more details on what benefits you may be offered, visit our benefits page .
Cox is an Equal Employment Opportunity employer - All qualified applicants/employees will receive consideration for employment without regard to that individual's age, race, color, religion or creed, national origin or ancestry, sex (including pregnancy), sexual orientation, gender, gender identity, physical or mental disability, veteran status, genetic information, ethnicity, citizenship, or any other characteristic protected by law.
Statement to ALL Third-Party Agencies and Similar Organizations: Cox accepts resumes only from agencies with which we formally engage their services. Please do not forward resumes to our applicant tracking system, Cox employees, Cox hiring manager, or send to any Cox facility. Cox is not responsible for any fees or charges associated with unsolicited resumes.

Top Skills

CSS
HTML
JavaScript

What the Team is Saying

Belinda
Tonya
Chris
The Company
HQ: Atlanta, GA
50,000 Employees
Hybrid Workplace
Year Founded: 1898

What We Do

For well over a century, Cox Enterprises has been shaping the future with daring ideas and values-driven thinking.

Since our founding in 1898, our relentless spirit of innovation has driven us to disrupt industries and enhance the quality of life in the communities we serve. Through our major divisions — Cox Communications, Cox Automotive and Cox Farms — our people have countless opportunities to grow and make an impact in the communications and automotive industries, as well as in new ventures in agriculture, cleantech, digital media and more.

As a privately-held, family-owned business, we know that people are our most valuable asset. We offer a supportive and inclusive environment with flexible career growth, amazing benefits and work-life balance at the forefront.

Our mission, our ways of working and our commitment to people are what make our workplace culture remarkably flexible and resilient. Join us to build a better future and make your mark.

Why Work With Us

At our core, Cox is a technology company that values human relationships. We know people feel most empowered when their work has meaning, when they feel respected and have opportunities to grow. “Career satisfaction” is not enough at Cox — we’re here to help you find balance, live well and achieve your career goals even as they change over time.

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Hybrid Workspace

Employees engage in a combination of remote and on-site work.

Every person has different working styles and preferences — and we aim to empower teams to work where they are most comfortable. Some roles require in-person work, but for those that can be performed remotely, we offer flexibility.

Typical time on-site: Flexible
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