Senior Interactive Systems Designer - LEGO® DESiGN

Posted 7 Days Ago
Be an Early Applicant
2 Locations
In-Office
Senior level
Kids + Family • Retail • Robotics
The Role
Design and document interactive play systems and prototypes, apply systems thinking and procedural approaches, partner with engineers and stakeholders, produce high-quality documentation, and provide technical governance with expertise in audio technology and prototyping.
Summary Generated by Built In

Job Description

As a Senior Interactive Systems Designer, you'll help design and document the interactive systems behind our smart play experiences, working closely with designers, engineers, and a range of project teams to make sure our play systems are coherent, well-understood, and effective across many contexts!

Core Responsibilities

In this role, you will:

  • Design and iterate on interactive play systems, driven by a strong user-experience attitude.

  • Produce clear, high-quality design documentation that helps teams across LEGO understand and build on our interactive play systems.

  • Prototype play mechanics, behaviors, and small interactive systems across a variety of tools and environments to test and validate ideas.

  • Apply systems thinking to connect play ideas, mechanics, and technology into coherent, scalable experiences.

  • Explore procedural and computational approaches to play, finding new ways to create rich, dynamic interactions.

  • Partner closely with engineers, designers, and stakeholders, acting as a bridge between fields to move ideas from concept to reality.

  • Communicate design intent, trade-offs, and decisions proactively, keeping collaborating teams aligned and informed.

  • Provide creative and technical governance across assets and system features, with foundational context in audio technology, synthesis and physics

  • Contribute to a culture of iteration, curiosity, and hands-on experimentation across the team.

Play your part in our team succeeding

You will be part of the LEGO Interaction Design Team in Billund, Denmark, a team of 40+ designers and makers working on a variety of interactive and connected play experiences.

We collaborate across LEGO franchises, engineering, marketing, and digital development to create innovative interactive toys that bring new levels of engagement and storytelling to LEGO play. A hands-on, experimental attitude is essential, as we constantly push what’s possible in interactive toy design.

We are looking for a curious, systems-minded designer who loves turning complex play ideas into clear, playable experiences. You enjoy prototyping, documenting, and collaborating across fields, and you're energized by the challenge of making interactive systems feel simple, magical, and fun. Additionally, you’ve had experience with procedural audio technology.

Do you have what it takes?

  • A handful of years of experience designing interactive play, games, or toy experiences.

  • Strong systems thinking skills, with a proven ability to design interconnected play mechanics and behaviors.

  • A strong, iterative design process driven by user experience and playtesting.

  • Hands-on programming and prototyping skills, demonstrated through a portfolio of small behavior-driven prototypes built across a range of tools and environments (e.g. Unity, Unreal, web, microcontrollers, or node-based tools).

  • Some experience working with audio technology - including embedded hardware, sound synthesis, or other areas related to procedural audio and/or physical audio products

  • Experience with procedural or computational approaches to design (e.g. generative systems, rule-based behaviors).

  • Excellent written communication skills, with a track record of producing clear, high-quality design documentation.

  • A proactive, collaborative approach, comfortable bridging design, engineering, and interested party perspectives.

  • A passion for play, and for crafting experiences that delight kids and families.

Nice to have:

  • Experience designing for connected or physical-digital play.

  • Familiarity with game engines, node-based authoring tools, or live-authoring environments.

  • Experience mentoring designers or setting design standards across projects.

  • Experience developing proprietary procedural audio systems and/or installations

Please provide your CV, motivational letter, and portfolio in English.

It is mandatory to upload a portfolio (maximum upload size per file is 2 MB). If you have more to share than 2 MB, please add a link clearly highlighted in the CV.

Applications are reviewed on an ongoing basis. However, please note we do amend or withdraw our jobs and reserve the right to do so at any time, including prior to any advertised closing date. So, if you're interested in this role we encourage you to apply as soon as possible.

What’s in it for you?

Here is what you can expect:

Family Care Leave - We offer enhanced paid leave options for those important times.

Insurances – All colleagues are covered by our life and disability insurance which provides protection and peace of mind.

Wellbeing - We want our people to feel well and thrive. We offer resources and benefits to nurture physical and mental wellbeing along with opportunities to build community and inspire creativity.

Colleague Discount – We know you'll love to build, so from day 1 you will qualify for our generous colleague discount.

Bonus - We do our best work to succeed together. When goals are reached and if eligible, you'll be rewarded through our bonus scheme.

Workplace - When you join the team you'll be assigned a primary workplace location i.e. one of our Offices, stores or factories. Our hybrid work policy means an average of 3 days per week in the office. The hiring team will discuss the policy and role eligibility with you during the recruitment process.

Children are our role models. Their curiosity, creativity and imagination inspire everything we do. We strive to create a diverse, dynamic and inclusive culture of play at the LEGO Group, where everyone feels safe, valued and they belong.

The LEGO Group is highly committed to equal employment opportunity and equal pay and seeks to encourage applicants from all backgrounds (eg. sex, gender identity or expression, race/ethnicity, national origin, sexual orientation, disability, age and religion) to apply for roles in our team.

The LEGO Group is fully committed to Children’s Rights and Child Wellbeing across the globe. Candidates offered positions with high engagement with children are required to take part in Child Safeguarding Background Screening, as a condition of the offer.

Thank you for sharing our global commitment to Children’s Rights.

Just imagine building your dream career.

Then make it real.

Join the LEGO® team today.

Skills Required

  • Several years of experience designing interactive play, games, or toy experiences
  • Strong systems thinking skills for interconnected play mechanics and behaviors
  • Iterative design process driven by user experience and playtesting
  • Hands-on programming and prototyping skills with a portfolio of behavior-driven prototypes (e.g., Unity, Unreal, web, microcontrollers, node-based tools)
  • Experience with audio technology, including embedded hardware and sound synthesis or procedural audio
  • Experience with procedural or computational design approaches (generative systems, rule-based behaviors)
  • Excellent written communication and ability to produce clear design documentation
  • Proactive, collaborative approach able to bridge design and engineering
  • Passion for play and designing experiences for kids and families
  • Mandatory portfolio upload and CV and motivational letter in English
  • Experience designing for connected or physical-digital play
  • Familiarity with game engines, node-based authoring tools, or live-authoring environments
  • Experience mentoring designers or setting design standards across projects
  • Experience developing proprietary procedural audio systems or installations

The LEGO Group Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about The LEGO Group and has not been reviewed or approved by The LEGO Group.

  • Fair & Transparent Compensation Pay is generally positioned as competitive across many roles and markets, with benchmarking against local markets and an expressed commitment to equal pay. Total compensation is often framed as stronger when considering the full package rather than base salary alone.
  • Parental & Family Support Paid parental leave is described as notably expansive, with substantial fully paid time for primary and secondary caregivers and additional paid caregiver leave. Leave is also described as continuing to accrue other rewards such as vacation and bonus eligibility during the leave period.
  • Wellbeing & Lifestyle Benefits Benefits are described as extending beyond core insurance into mental health and wellbeing support, including assistance programs, mindfulness resources, ergonomic setups, and fitness-related offerings. Brand-specific lifestyle perks such as sizable product discounts are highlighted as a meaningful part of the overall rewards experience.

The LEGO Group Insights

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The Company
HQ: Billund
19,827 Employees
Year Founded: 1932

What We Do

We are the LEGO Group, the company behind the world’s most loved LEGO® bricks. Our brand name derived from the two Danish words Leg Godt, which mean “Play Well”. We’ve been sparking imaginations and inspiring the builders of tomorrow since 1932. This is our mission and what motivates our colleagues around the world every day. Today, we remain proudly family-owned with headquarters in Billund, Denmark. We have regional hubs in Boston, USA; London, UK; Shanghai, China; and Singapore, as well as 7 manufacturing facilities around the world. These places are home to 28,000+ colleagues in everything from design and engineering to digital technology and marketing. Together we learn, imagine and build – creating play experiences that are sold in over 130 countries worldwide. A purposeful and responsible global brand where creativity helps to inspire builders all around the world. Just imagine being part of that!

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