Senior Engineering Manager, Ad Performance Recommendation

Posted 2 Hours Ago
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Berlin, DEU
Hybrid
Senior level
AdTech • Artificial Intelligence • Digital Media • Marketing Tech • Social Media • Software • Generative AI
Smartly is an AI-powered adtech company, enhancing marketer productivity and unifying the platform world.
The Role
Lead and grow a multidisciplinary Ad Performance Recommendation team to design, build, and deploy ML-driven adtech systems. Define vision and strategy, deliver scalable production ML models, ensure privacy/security/ethical compliance, mentor engineers and data scientists, collaborate cross-functionally, and recruit talent to drive measurable business impact.
Summary Generated by Built In

We are seeking a Senior Engineering Manager to join our 200+ product development organization and lead our Ad Performance Recommendation team. The team is responsible for developing an innovative AI-powered system that leverages marketing ad tech data and various data sources to identify performance signals and generate actionable recommendations for digital advertisers and marketers. 

As part of the AI Platform organization, you will lead a multidisciplinary team of Data Scientists, ML Engineers, and Software Engineers working to accelerate AI adoption and development across Smartly’s Media, Creative, and Intelligence suite. The team ensures compliance with privacy, security, and ethical guidelines.

This is an opportunity to define the vision and strategy for ML and Data Science applications, drive execution on ambitious goals, and champion AI and ML excellence throughout Smartly.

Smartly is proud to be ranked as a leader in The Forrester Wave™ for Creative AdTech. This recognition reflects our commitment to transforming ad experiences through intelligent creativity, standing as the only platform honored by both Forrester and validated by PwC to be recognized for ad technology to power performance.

To get an idea of some of the work we do, see for example these blog posts:

How We Productized Bayesian Revenue Estimation with Stan

Optimizing Conversions with Predictive Budget Allocation

Here’s What You'll Do:

  • Lead and grow the Ad Performance Recommendation team, providing technical direction, strategic vision, and hands-on leadership.
  • Drive the development of AdTech-specific ML models foundational AI capabilities (e.g. predictive and simulation techniques) and explore novel approaches that can be applied across Smartly’s products. Optimize existing models for performance, efficiency, and scalability.
  • Collaborate cross-functionally with other teams to ensure AI-driven features deliver measurable business and customer impact.
  • Ensure compliance with privacy, security, and ethical AI standards in ML applications.
  • Foster a strong engineering culture focused on innovation, quality, and continuous improvement.
  • Mentor team members through coaching, 1:1s, and career development plans.
  • Remove obstacles to enable your team to thrive and deliver exceptional results.
  • Partner with recruiting to help scale the team by actively sourcing and closing the best talent. 
  • Partner with other leaders in the AI Platform to shape Smartly’s long-term AI strategy and architecture.

Here's What We're Looking For…
  • 7+ years of experience in building services and products.
  • 5+ years of experience in applying machine learning to real-life problems.
  • 3+ years of experience in leading teams.
  • Competent with key technologies in ML; PyTorch, TensorFlow, Python, SQL.  
  • Able to mentor, coach, and develop data scientists and machine learning engineers
  • Proven experience in delivering scalable ML systems in production. You will need to be hands-on when coaching the team members to new technical and professional heights, which can involve code reviews, pair programming, etc.
  • A pragmatic mindset. We always aim to create value to our customers. We're also working on production systems and our customers' business depends on it.
  • Curiosity and the drive to continuously learn through study and experimentation on the job.  
  • Ability to drive both technical excellence and cross-functional collaboration.
  • Understanding of security and compliance requirements when working with personal data.
  • M.Sc. or Ph.D. in a relevant field (Mathematics, CS, AI, Physics, …).
  • Excellent communication skills, written and spoken English
  • Ability to work 3 days / week at our office
What we offer you…
  • Ownership Culture: Make a significant impact on our products with autonomy and ownership.
  • Industry Collaboration: Collaborate with leading online marketers and platforms like Meta, Pinterest, Snap, TikTok, and Google.
  • Professional Development: Access opportunities for growth through mentorship, training, and resources to enhance your skills.
  • Wellbeing Focus: Prioritize your health with comprehensive healthcare packages and mental health services, plus a healthy work-life balance.
  • Total Rewards: Everyone at Smartly is an owner with our equity options program and performance-based grants. We recognize success with compensation, benefits, and career development opportunities. 
  • We work in a flexible hybrid work model, including the option to work abroad for up to 30 days.

Smartly is committed to being the best place to work for growth-minded individuals to thrive - explore more in our Culture Handbook!

What to Expect from Our Recruitment Experience:
  • Meet your Recruiter: Get to know each other and learn about working at Smartly.
  • Meet the Team Manager: Gain deeper insights into your future team.
  • Meet the Team in Subject Matter Interviews: Engage in a case study and showcase your domain knowledge.
  • Meet the Leadership in a Final Meeting: A brief discussion with our Chief Technical Officer.

Apply now and shape the future of digital advertising!

About Smartly

Smartly is the AI-powered advertising technology company transforming ad experiences for brands and their consumers. Our comprehensive advertising platform seamlessly integrates the capabilities of media, creative, and intelligence to power more than 800 billion impressions and generate more than 300 billion creatives annually, delivering tangible business outcomes for brands and advertisers.

Smartly is the only company in the industry recognized as a Leader in The Forrester Wave: Creative Advertising Technologies with PwC validating the results it delivers for brands. We manage creative and media for 700+ brands worldwide and $6B in ad spend across the largest media platforms, including Facebook, Google, Instagram, Pinterest, Snap, and TikTok. Our end-to-end technology, unmatched access to media platforms and exceptional customer service help Fortune 500 brands to reach and engage consumers and learn what performs best.Smartly is a multinational and diverse team of 750+ Smartlies from 60+ nationalities, working in 13 countries. Together, we want to create and maintain an inclusive environment where everyone feels respected and heard. Our Diversity, Equity & Inclusion approach is at the heart of it.

Visit Smartly to learn more.
The processing of your information is described in our Candidate Privacy Notice.

Skills Required

  • 7+ years of experience building services and products
  • 5+ years applying machine learning to real-world problems
  • 3+ years of experience leading teams
  • Competent with PyTorch
  • Competent with TensorFlow
  • Competent with Python
  • Competent with SQL
  • Proven experience delivering scalable ML systems in production
  • Hands-on capability for code reviews and pair programming with team
  • Able to mentor and develop data scientists and ML engineers
  • Understanding of security and compliance requirements when working with personal data
  • M.Sc. or Ph.D. in Mathematics, Computer Science, AI, Physics, or relevant field
  • Excellent written and spoken English communication skills
  • Ability to work 3 days per week in the office
  • Curiosity and drive to continuously learn through study and experimentation
  • Pragmatic mindset focused on creating customer value
  • Ability to drive technical excellence and cross-functional collaboration

What the Team is Saying

Madeline
Malachy
Kristo

Smartly Compensation & Benefits Highlights

  • Healthcare Strength Healthcare is characterized as comprehensive, including medical, dental, vision, and mental‑health coverage across many locations. In the U.S., there are indications of strong employer contributions in some plans, pointing to competitive coverage in at least some markets.
  • Leave & Time Off Breadth Time off is highlighted as a standout, with five weeks of paid vacation, company holidays, and in some U.S. roles unlimited sick days. This breadth is positioned as a core strength of the package.
  • Retirement Support Retirement support is present via a 401(k) with company match in U.S. roles and pension‑style offerings in some markets. This mix indicates meaningful employer support for long‑term savings.

Smartly Insights

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The Company
HQ: Helsinki
805 Employees
Year Founded: 2013

What We Do

We solve for advertising campaign and creative complexities - both key elements to the time/money savings and performance that brands, agencies and businesses seek. Our unified platform combines media, creative, and intelligence, offering end-to-end workflows powered by AI across the open and closed web. With over 700 brands and advertisers, we've proven that dynamic and personalized creative makes advertising impactful. We are on a mission to transform the advertising experience for brands and their consumers. ⚡️

Why Work With Us

As a fast-paced growth company, we offer opportunities to maximize learning and amplify impact. Our culture and values have always been the secret sauce of our growth. They define how we aspire to build our adtech product, whom we hire and reward, and how we work towards a shared vision. Join us in moving advertising forward.

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Smartly Offices

Hybrid Workspace

Employees engage in a combination of remote and on-site work.

We are a hybrid workplace where Smartlies have the flexibility of hybrid work combining office and work from home. We also offer programs for short-term remote work globally.

Typical time on-site: 3 days a week
HQHelsinki, FI
MX
Berlin, DE
Chicago, IL
Dubai
London, GB
Los Angeles, CA
New York, NY
San Francisco, CA
Singapore
Learn more

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