Senior Director, Corporate Communications

Reposted 6 Days Ago
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New York, NY, USA
In-Office
192K-228K Annually
Expert/Leader
Food
America’s best-loved brewery, creating strong communities and meaningful moments for over 165 years. Enjoy responsibly.
The Role
The Senior Director of Corporate Communications will develop and execute strategic communications plans, manage teams, and oversee external communications to enhance the company's reputation and drive business success.
Summary Generated by Built In

Dreaming big is in our DNA. It’s who we are as a company. It’s our culture. It’s our heritage. And more than ever, it’s our future. A future where we’re always looking forward. Always serving up new ways to meet life’s moments. A future where we keep dreaming bigger. We look for people with passion, talent, and curiosity, and provide them with the teammates, resources and opportunities to unleash their full potential. The power we create together – when we combine your strengths with ours – is unstoppable. Are you ready to join a team that dreams as big as you do?

SALARY:  $192,000-$228,000, bonus and long-term incentive eligible

COMPANY:  

We are home to the nation’s most iconic beer and beyond beer brands, including Michelob ULTRA – America’s #1 top-selling beer – as well as Busch Light, Budweiser, Bud Light, Stella Artois, Cutwater Spirits, and industry-leading craft brands. From our longstanding efforts to support American farmers, military, veterans, and first responders, to emergency drinking water donations and responsible drinking programs, we are guided by our commitment to the communities we call home and the 65,000 hardworking Americans who bring our beer to life. We are powered by a team that shares our passion to create a future with more cheers. Are you ready to join a team that dreams as big as you do? 

ROLE SUMMARY:

Reporting to the Vice President, Communications – the Senior Director, Corporate Communications will operate as a strategist and team leader, serving as a cross-functional campaign director, connecting internal teams, and ensuring alignment toward achieving Anheuser-Busch’s reputation objectives. This person will manage several direct reports who oversee proactive and reactive external communications, including public affairs/government relations, crisis/issues, community impact, executive positioning, and corporate reputation campaigns. This position is based in New York City.

As a hands-on leader, s/he will oversee the successful execution of work in close collaboration with senior leaders at the company across State & Federal Government Affairs, Community Impact, Labor Relations, Brewing, Procurement, Sales, Marketing, and more.

JOB RESPONSIBILITIES:

  • In partnership with the Vice President, Communications, lead the development and execution of one- and three-year communications plans, aligned with the company’s goals and growth objectives while delivering measurable outcomes. This includes:

    • identifying and leveraging opportunities to enhance reputation and drive business success;

    • creating awareness and appreciation for the company, its leaders, and its products;

    • managing integrated earned, owned, and paid media strategies, with a premium placed on a sophisticated digital marketing;

    • driving stakeholder engagement across all relevant internal and external audiences.

  • Serve as an effective liaison for cross-functional teams, with a strong understanding of company priorities.

  • Build and maintain working relationships with external stakeholders, including communications/public affairs agencies, government officials, non-profit organizations, corporate partners, and national media, with the ability to leverage these relationships at important junctures.

  • Develop and test campaign key messages to effectively communicate to target audiences.

  • Manage budget forecasting and tracking.

  • Ensure that activities undertaken, and decisions made within the area of responsibility are consistent with and are informed by available research and measurement information, creating an evidence-based approach to communications.

JOB QUALIFICATIONS:

  • Minimum of 15 years of corporate communications experience, with an emphasis on public affairs and corporate reputation management, either in-house or at an agency is required.

  • Some experience on political campaigns preferred.

  • Ability to interact with and present to the senior executive team.

  • Strong planning capabilities to identify and prioritize communication strategies and activities as well as to meet the deadlines required to support business needs.

  • Outstanding writing skills in different formats, including announcements, statements, articles, broadcast messages, letters, and more.

  • Some digital media and targeted advertising experience preferred.

  • Advanced knowledge of corporate brand, reputation management, issue-based communications, crisis management, and influencing via digital media.

  • The inclination to seek and analyze data from a variety of sources to support decisions and to align others with the organization's overall strategy.

  • An entrepreneurial and creative approach to developing new, innovative ideas that will stretch the organization and push the boundaries within the industry.

  • Comfortable with ambiguity and uncertainty; the ability to adapt nimbly and lead others through complex situations.

  • A leader who is viewed by others as having a high degree of integrity and forethought in their approach to making decisions; the ability to act transparently and consistently while always considering what is best for the organization.

WHY ANHEUSER-BUSCH:  
At Anheuser-Busch, our purpose is to create a future with more cheers. For more than 165 years as a leading American manufacturer, Anheuser-Busch has delivered a legacy of brewing great-tasting, high-quality beers that have satisfied beer drinkers for generations. As the nation’s top brewer, one of the fastest growing spirits companies, and an insurgent force in energy drinks, we drive economic prosperity nationwide through investments in our people, facilities, and communities. We are the only alcohol company that invests in the U.S. at this scale 

BENEFITS: 

  • Health benefits including Medical, Dental, Vision, Wellness and Tax-Advantaged Savings and Spending Accounts 

  • Life Insurance and Disability Income Protection 

  • Generous Parental Leave and FMLA policies 

  • 401(k) Retirement Savings options with a company matching contribution 

  • Chance to work in a fast-paced environment among a company of owners 

  • Free Beer! 

Top Skills

Digital Marketing
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The Company
HQ: St. Louis, MO
6,989 Employees
Year Founded: 1852

What We Do

For more than 160 years, Anheuser-Busch has been woven into the cultural fabric of the United States, carrying on a legacy of brewing great-tasting, high-quality beers that have satisfied beer drinkers for generations. Today, we own and operate more than 120 facilities and have more than 19,000 colleagues across the United States. We are home to several of America’s most recognizable beer brands, including Budweiser, Bud Light, Michelob ULTRA and Stella Artois, as well as a number of regional brands that provide beer drinkers with a choice of the best-tasting craft beers in the industry. From responsible drinking and emergency drinking water programs to industry-leading sustainability efforts, we are guided by our unwavering commitment to supporting the communities we call home. We are a company that believes our people are our greatest asset. We believe in the spirit of ownership because our employees take results personally and want to build something great together. We value talented employees who aren’t afraid to be bold, resourceful, and committed. At Anheuser-Busch, it’s not about what you studied or where you worked, it’s about what you can do. If you see yourself working for a company that allows you to excel at the pace of your talent, then a career at Anheuser-Busch may be for you. As America’s leading brewer, we are committed to finding innovative ways to continually improve. It's this kind of thinking that creates a unique work environment by rewarding talent, celebrating diversity and encouraging forward thinking. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability status or any other characteristic protected by applicable law.

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