Bilt Jobs

Senior Director, B2B Brand Marketing

Bilt

Senior Director, B2B Brand Marketing

Reposted 5 Hours Ago

New York, NY, USA

In-Office

170K-200K Annually

Senior level

Fintech • Mobile • Real Estate • Financial Services • PropTech

A loyalty program that rewards residents at home, in their neighborhood, & when they travel, no matter where they live.

The Role

The Senior Director will lead B2B brand marketing strategy, develop campaigns, and align messaging while managing budgets and directing teams.

Summary Generated by Built In

What is Bilt?

Bilt is the membership for where you live.

What started as a way to reward people on their largest expense has turned into an ecosystem connecting our members, property managers and local merchants.

Travel, dining, fitness, everyday spend. We are building systems across payments, credit, loyalty, and commerce all at once.

We run lean and move quickly. Every person here has a real impact on what gets built and how fast it happens.

This role comes with real ownership and high expectations. If you prefer clearly defined lanes and structure, this will feel uncomfortable. If you want to build quickly, have a real say in what gets built, and work on products used by millions, you will likely do your best work here.

What’s the role?

We're looking for a senior brand builder to own B2B brand marketing across Bilt's three partner pillars: real estate, merchant, and dining. This is a high-impact, cross-functional role with a mandate to define how Bilt shows up as a brand with its most important external audiences — and to make Bilt the clear hospitality winner in the market.

You'll report directly to the CMO and work closely with GMs and business leads to move away from reactive, one-off marketing requests toward a proactive, strategic brand function. The current model is fragmented; you'll be the person who fixes that. You'll set the strategy, raise the creative bar, and leverage shared company resources — events, design, and content — to execute with consistency and intention.

This role sits at the intersection of strategy and execution. You'll set the vision and roll up your sleeves.

In this role, you will…

Develop and own the overarching B2B brand marketing strategy across real estate, merchant, and dining partners
Concept and lead brand campaigns, activations, and experiences that drive awareness and excitement among B2B audiences — proactively, not reactively
Position Bilt as a premium hospitality brand in the minds of key partner audiences and the broader industry
Serve as brand strategy counsel to the CMO and senior stakeholders, shaping how Bilt shows up externally across all partner segments
Identify white space opportunities to build brand equity with prospective partners and deepen affinity with existing ones
Design standout partner launch strategies that generate cultural moments and reflect well on both Bilt and the partner
Determine which industry conferences, speaking opportunities, or owned moments Bilt should invest in — and build toward them
Partner with GMs and business leads to translate their goals into the right marketing solutions, replacing ad hoc asset requests with a more thoughtful, centralized process
Direct the Events, Content, and Design teams as a strategic lead — setting direction and ensuring all output is on-brand, purposeful, and high quality
Collaborate with product marketing and paid teams to align messaging and amplify campaigns across partner-facing channels
Manage budgets and demonstrate ROI across B2B brand programs

Regarding qualifications, we're seeking...

8+ years of experience in brand marketing, B2B marketing, or partner marketing
A clear track record of personally shaping and elevating a brand — not just executing within one
Strong instincts for creative quality and brand consistency, with the ability to set and hold a high bar
Experience operating as a strategic partner to senior leadership and cross-functional teams
Excellent communication and storytelling skills — written, verbal, and visual
Comfort operating in ambiguity and building structure where it doesn't yet exist
Evidence of having joined a company at an important stage and materially moving the brand forward
Nice to Have:
- Background in consumer, CPG, or tech with strong brand DNA
- Experience in hospitality, loyalty, fintech, or real estate
- Familiarity with the partnership or B2B ecosystem (real estate operators, restaurant groups, fitness brands, etc.)
- Experience building or launching industry-facing thought leadership programs

Benefits:

Compensation - We offer a competitive salary with a meaningful stake in the company via equity and our performance bonus program
Health insurance for you (& your loved ones) from day one - Enjoy a One Medical Membership, wellness stipends, family programs and more, on us. We’ve got you and your family covered from day one.
401k plan with a match - Retirement may feel more like a pipe dream than a reality but we’re here to help you get there.
Commuter FSAs - We believe the best ideas come from being together in one place. We just don’t think getting there should be so expensive.
UNLIMITED PTO - Because we believe that working hard shouldn’t mean always working. Take time for you as often as you need it.
Exclusive Employee only Bilt Points - We give our employees unique opportunities to earn points throughout their time at Bilt.

At Bilt Rewards, we believe in transparency and we do our best to make sure the company and our candidates are on the same page as it relates to compensation. In addition to posting salary ranges for our open roles, candidates should expect to be asked about compensation expectations and requirements early on in their interview process. Our goal is to highlight when expectations and Bilt’s salary range may be out of sync, and work with the candidate to determine whether it makes sense to continue conversations.

We are considering candidates with differing levels of expertise for this position. Leveling will be based upon your experience and performance in the interview process.

Where a new hire falls within a range will be based on their individual skills and experience, and how these competencies compare across other employees in the same role. Bilt's bands are designed to allow for individual compensation growth within the role. As such, new hires typically start at the lower end of the range. Bilt rewards performance and outcomes - should you join the company, you will have the opportunity to grow your salary over time.

The salary range for a Senior Director, B2B Brand Marketing is $170,000 - 200,000 and will be eligible for equity and an annual performance-based bonus.

Skills Required

8+ years of experience in brand marketing, B2B marketing, or partner marketing
Track record of shaping and elevating a brand
Experience operating as a strategic partner to senior leadership
Excellent communication and storytelling skills
Comfort operating in ambiguity and building structure

What the Team is Saying

Bilt Compensation & Benefits Highlights

Healthcare Strength — Health coverage is described as fully paid for medical, dental, and vision, with buy‑up options, HSA support, and access to services like One Medical. Feedback suggests this breadth is notably strong for a growth‑stage fintech.
Equity Value & Accessibility — Equity is offered to all new hires with refresh grants, positioning ownership as a standard part of total compensation. Feedback suggests this increases upside potential across roles.
Strong & Reliable Incentives — Annual bonuses are positioned as a consistent part of the compensation package across levels. Feedback suggests this adds dependable variable pay alongside base and equity.

Learn more about Bilt's Compensation & Benefits →

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The Company

New York, NY

200 Employees

Year Founded: 2021

What We Do

Bilt Rewards is the first loyalty program that rewards members on rent and in their neighborhood, no matter where they live. Bilt Members can earn points and access exclusive benefits on rent payments, condo & co-op fees, and around their neighborhood at local restaurants, fitness studios, rideshare, pharmacy, and more. Ranked the highest-value point currency by top publications, Bilt Points can be transferred 1:1 to major airline and hotel programs or used towards rent payments, shopping, fitness, and even a down payment on a home. Members also get access to credit-building benefits, member-only experiences, and an Elite Status program. In partnership with the top multifamily owners & operators across the country, we’ve also created the Bilt Rewards Alliance, a network of 4M+ apartments and homes across the country. Residents who live in the Bilt Rewards Alliance make payments directly through the Bilt Payment Center and get access to benefits including additional earn opportunities on new leases, renewals, and more. While Bilt Members can use any debit or credit card to earn points and access their benefits, Bilt has partnered with Mastercard and Wells Fargo to create the Bilt Mastercard® - the first and only credit card that lets you pay rent and earn points without the transaction fee.

Why Work With Us

Bilt Rewards is revolutionizing how people pay rent by rewarding them at home and in their neighborhoods. Here, you'll shape the future of rewards programs while working in a high-impact, fast-paced startup environment. Join our collaborative culture, learn from industry experts, and grow your career while making a meaningful difference.

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Bilt Offices

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OnSite Workspace

We’re an in-person company where energy and collaboration fuel our creativity, agility, and speed. With most of our team in the office 4-5 days a week, we create an environment that sparks new ideas and drives our momentum forward.

Typical time on-site: None

New York, NY