Senior Designer, Marketing

Posted 3 Hours Ago
Be an Early Applicant
New York, NY, USA
Hybrid
90K-110K Annually
Senior level
AdTech • Consumer Web • Digital Media • eCommerce • Marketing Tech
People Inc. is America’s largest digital and print publisher.
The Role
Design and deliver high-quality creative assets for brand-led events and experiential initiatives across print, digital, social, presentation, and on-site materials. Partner with cross-functional teams to develop concepts, maintain brand systems and templates, prepare vendor-ready files, and manage multiple projects with strong attention to detail and production accuracy.
Summary Generated by Built In

Job Title

Senior Designer, Marketing

Job Description

Reporting to the Senior Creative Director within the Brand Marketing & Events pod of the Revenue Design team, the Senior Designer will collaborate with events and marketing project leads to create elevated design work for brand-led events and immersive experiences across iconic lifestyle brands including Better Homes & Gardens, Real Simple, and Southern Living.

This position supports the full event creative ecosystem, from magazine/in-book advertising and promotional marketing to social, digital, presentation, environmental, and on-site event materials. The ideal candidate brings a strong editorial design sensibility, refined typography, production-ready execution, and the ability to translate premium lifestyle brand identities consistently across every event-related audience touchpoint.

Accountabilities, Actions and Expected Measurable Results
  • Design high-quality creative assets across brand marketing, advertiser programs, and experiential initiatives, including:

    • Magazine/in-book advertising units

    • Print collateral and invitations

    • Signage and environmental graphics

    • Stage visuals and digital screens

    • Event activations and microsites

    • Social, digital, and email promotional assets

    • Presentation materials and campaign toolkits

  • Develop promotional creative across print, digital, social, and email channels to support brand-led events, integrated marketing campaigns, advertiser programs, and audience engagement initiatives.

  • Partner with the Creative Director to shape creative concepts, briefs, mood boards, visual storytelling presentations, and design systems for internal stakeholders, brand teams, sales/marketing partners, and event initiatives.

  • Create and maintain scalable brand assets, templates, print collateral, and campaign toolkits across multiple brands while ensuring consistency with established brand standards and visual identities.

  • Collaborate cross-functionally with Creative, Events, Marketing, Editorial, Brand, and Sales teams to align on creative direction, project priorities, timelines, production needs, and execution strategies.

  • Lead high-impact presentation design projects utilizing advanced visual storytelling techniques, including animation, motion builds, diagrams, infographics, templates, and visual data communication.

  • Prepare files for print, digital, social, and experiential production, ensuring accuracy, consistency, technical precision, and vendor-ready execution.

  • Manage multiple concurrent projects in a fast-paced, deadline-driven environment while maintaining exceptional attention to detail, organization, and high creative standards.

Minimum Qualifications and Job RequirementsAll must be met to be considered.Education

Bachelor’s degree in Design or related field; or equivalent training and/or experience.

Experience
  • 7–10 years of professional design experience, ideally within a magazine, media, publishing, lifestyle, retail, or brand marketing organization.

  • Experience designing for magazine/in-book advertising, branded content, marketing campaigns, social promotion, and/or experiential events strongly preferred.

Specific Knowledge, Skills and Abilities
  • Strong editorial design sensibility with highly refined typography, layout, pacing, and visual composition skills

  • Deep understanding of magazine/in-book advertising, print production, mechanicals, file preparation, color management, and vendor-ready print execution

  • Ability to translate premium lifestyle brand identities across print, digital, social, presentation, and experiential touchpoints

  • Advanced proficiency in Adobe Creative Suite, especially InDesign, Illustrator, and Photoshop; Figma experience a plus

  • Strong presentation design skills with proficiency in Google Slides, Microsoft PowerPoint, and Keynote

  • Experience designing social and digital promotional assets, including campaign extensions, paid/organic social, email, and web/microsite creative

  • Understanding of experiential event design needs, including signage, environmental graphics, stage visuals, screen content, activations, and on-site brand moments

  • Exceptional attention to detail with a commitment to consistency, accuracy, and brand standards

  • Excellent verbal, written, and interpersonal communication skills with the ability to collaborate effectively across creative, marketing, editorial, sales, brand, and events teams

  • Strong organizational and project management skills, including the ability to manage multiple priorities, shifting timelines, and tight deadlines

  • Ability to thrive in a fast-paced, high-volume environment while maintaining polished, brand-right creative output

  • Self-motivated and resourceful, with the ability to work independently as well as collaboratively within a team setting

It is the policy of People Inc. to provide equal employment opportunity (EEO) to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, sexual orientation, gender identity and/or expression, genetic information, marital status, status with regard to public assistance, veteran status, or any other characteristic protected by federal, state or local law. In addition, the Company will provide reasonable accommodations for qualified individuals with disabilities. Accommodation requests can be made by emailing [email protected].

The Company participates in the federal E-Verify program to confirm the identity and employment authorization of all newly hired employees. For further information about the E-Verify program, please click here: https://www.e-verify.gov/employees

Pay Range

Salary: New York: $90,000 - $110,000

The pay range above represents the anticipated low and high end of the pay range for this position and may change in the future. Actual pay may vary and may be above or below the range based on various factors including but not limited to work location, experience, and performance. The range listed is just one component of People Inc's total compensation package for employees. Other compensation may include annual bonuses, and short- and long-term incentives. In addition, People Inc. provides to employees (and their eligible family members) a variety of benefits, including medical, dental, vision, prescription drug coverage, unlimited paid time off (PTO), adoption or surrogate assistance, donation matching, tuition reimbursement, basic life insurance, basic accidental death & dismemberment, supplemental life insurance, supplemental accident insurance, commuter benefits, short term and long term disability, health savings and flexible spending accounts, family care benefits, a generous 401K savings plan with a company match program, 10-12 paid holidays annually, and generous paid parental leave (birthing and non-birthing parents), all of which may vary depending on the specific nature of your employment with People Inc. and your work location. We also offer voluntary benefits such as pet insurance, accident, critical and hospital indemnity health insurance coverage, life and disability insurance.

#NMG#

Skills Required

  • Bachelor's degree in Design or related field or equivalent training/experience
  • 7-10 years of professional design experience (magazine, media, publishing, lifestyle, retail, or brand marketing)
  • Experience designing for magazine/in-book advertising, branded content, marketing campaigns, social promotion, and/or experiential events
  • Strong editorial design sensibility with refined typography, layout, pacing, and visual composition skills
  • Deep understanding of print production, mechanicals, file preparation, color management, and vendor-ready print execution
  • Ability to translate premium lifestyle brand identities across print, digital, social, presentation, and experiential touchpoints
  • Advanced proficiency in Adobe Creative Suite, especially InDesign, Illustrator, and Photoshop
  • Figma experience
  • Strong presentation design skills with proficiency in Google Slides, Microsoft PowerPoint, and Keynote
  • Experience designing social and digital promotional assets, including campaign extensions, paid/organic social, email, and web/microsite creative
  • Understanding of experiential event design needs, including signage, environmental graphics, stage visuals, screen content, activations, and on-site brand moments
  • Exceptional attention to detail and commitment to consistency, accuracy, and brand standards
  • Excellent verbal, written, and interpersonal communication skills and ability to collaborate cross-functionally
  • Strong organizational and project management skills, ability to manage multiple priorities and tight deadlines
  • Ability to thrive in a fast-paced, high-volume environment and work independently and collaboratively

What the Team is Saying

Vlada
Brian
Nabil

People Inc. Compensation & Benefits Highlights

  • Healthcare Strength Multiple medical plan options, dental and vision coverage, robust mental‑health resources, and inclusive family‑building and transgender health care are described, with HSA/FSA availability. This breadth aligns with what stronger media/tech employers offer.
  • Leave & Time Off Breadth Policies include “unlimited” PTO and 10–12 paid holidays. Several postings and profiles consistently reference flexible time‑off structures alongside core holidays.
  • Parental & Family Support Generous paid parental leave for birthing and non‑birthing parents is paired with adoption/surrogacy assistance and family‑care supports such as Care.com backup care. These offerings indicate family‑forward benefits on par with top peers.

People Inc. Insights

Am I A Good Fit?
beta
Get Personalized Job Insights.
Our AI-powered fit analysis compares your resume with a job listing so you know if your skills & experience align.

The Company
HQ: New York, NY
3,500 Employees
Year Founded: 1996

What We Do

People Inc. is America’s largest digital and print publisher. Our 40+ iconic and fast-growing brands harness the best intent-driven content, the fastest sites, and the fewest ads to help nearly 200 million people every month, including 95 percent of US women, make decisions, take action, and find inspiration. People Inc. brands include PEOPLE, Better Homes & Gardens, Verywell, FOOD & WINE, The Spruce, Allrecipes, Byrdie, REAL SIMPLE, Investopedia, Southern Living and more.

Why Work With Us

People Inc. has a people-first mentality - our audience, our employees, our teams. We take our role of providing the best content across the best brands very seriously and we are always looking to make sure that our teams have the space to be creative, innovate and try out new things.

Gallery

Gallery
Gallery
Gallery
Gallery
Gallery

People Inc. Offices

Hybrid Workspace

Employees engage in a combination of remote and on-site work.

Typical time on-site: 3 days a week
HQNew York, NY
Bengaluru, IN
Birmingham, AL
Chicago, IL
Des Moines, IA
Los Angeles, CA
Seattle, WA
Learn more

Similar Jobs

People Inc. Logo People Inc.

Director, Print Ad Sales - Health

AdTech • Consumer Web • Digital Media • eCommerce • Marketing Tech
Hybrid
New York, NY, USA
3500 Employees
145K-170K Annually

People Inc. Logo People Inc.

Director Content & Communications Strategy, D/Cipher

AdTech • Consumer Web • Digital Media • eCommerce • Marketing Tech
Remote or Hybrid
New York, NY, USA
3500 Employees
110K-125K Annually

People Inc. Logo People Inc.

Senior Marketing Manager

AdTech • Consumer Web • Digital Media • eCommerce • Marketing Tech
Hybrid
New York, NY, USA
3500 Employees
88K-105K Annually

People Inc. Logo People Inc.

Senior Integrated Producer

AdTech • Consumer Web • Digital Media • eCommerce • Marketing Tech
Hybrid
New York, NY, USA
3500 Employees
105K-125K Annually

Sign up now Access later

Create Free Account

Please log in or sign up to report this job.

Create Free Account