You are a "maker-producer" who thrives in a fast-moving landscape. You will partner closely with Creative Leadership to concept, plan, and execute content that ranges from high-touch, large-scale campaigns to lean, fast-turn shoots and edits. We value a "what if" perspective and a deep passion for elevating creative in all that we do.What You'll Do
- End-to-End Production Ownership: Lead photo and video production across social-first assets, sizzles, comms assets, docu-style storytelling, and large-scale campaigns.
- Strategic Roadmap & Briefing: Own the production lifecycle, including master calendars, complex timelines, and high-velocity post-production workflows. Drive the process by enforcing the Creative Brief, partnering with stakeholders to ensure clarity and alignment before execution begins.
- Financial Stewardship: Forecast and manage the annual production budget, tracking spend with rigorous discipline and optimizing resources without compromising the creative standard.
- High-Velocity Execution: Own the "fast-turn" edit and post-production flow. You are responsible for delivering polished video content for social, internal comms, and live events on tight deadlines with a network of editors.
- Resource & Talent Architecture: Source, hire, and manage a trusted network of external partners, freelance crews, and talent; negotiate rates, usage rights, and contracts with precision.
- On-Set Leadership: Serve as lead producer on-set, ensuring an efficient, creatively aligned, and well-run environment. Partner deeply with Creative and Styling teams to execute shoots seamlessly.
- Asset Management, Sound and Music: Track and manage image usage and rights. Establish and manage comprehensive sound and music libraries to elevate the impact of
our visual work and influence standardized ways of working across other teams. - Operational Excellence: Drive improvements across workflows and systems. You bring clarity to process and move forward with confidence even in high ambiguity.
- The "Maker" Hybrid: You are a seasoned practitioner with 5–8+ years of experience across both photo and video. You are comfortable behind a camera or in an edit suite as well as in a production meeting with crews and multiple stakeholders.
- Autonomous Leader: You are a proactive, solutions-oriented leader. You don’t just follow a workflow; you architect it.
- Enforcer of Clarity: You understand the power of a strong brief and can onboard stakeholders to a creative brief process. You are skilled at driving stakeholders to define their vision early and can independently manage the needed clarity between the stakeholder and the creative team.
- Creative Strategist: You possess strong creative taste and insights into best-performing content. You take strong direction but also offer up innovative, bold ideas.
- Champion of Quality: You are deeply passionate about storytelling and doing what’s right for the brand, ensuring every deliverable elevates our collective work.
Preferred Attributes
- 2–3+ years of people management experience, fostering a high-performing team environment.
- Post-Production Expertise: Fluent in Adobe Creative Suite with a focus on high-velocity video editing and color grading.
- Future-Forward: Knowledge and expertise around emerging tools, including the integration of AI within production and post-production.
- Executive Presence: Ability to partner with C-suite executives and high-profile talent with leadership, composure and clarity
- Bi-Coastal Pulse: Strong connections within the industry talent and vendor landscapes in San Francisco, Los Angeles, and New York.
Gap (gapinc.com). Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Gap (gapinc.com). and has not been reviewed or approved by Gap (gapinc.com)..
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Healthcare Strength — Comprehensive medical, dental, and vision coverage is offered, alongside programs that support physical, mental, and financial wellbeing. Feedback suggests eligible employees can also leverage tools like FSAs and additional wellbeing resources.
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Leave & Time Off Breadth — Paid time off, company-paid holidays, and multiple leave options (sick, disability, and family leave) create broad time-away coverage. Some roles start with substantial PTO accrual and can access flexible leave arrangements.
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Wellbeing & Lifestyle Benefits — A generous cross-brand merchandise discount is a standout perk, complemented by commuter benefits, on-the-clock volunteer hours, and matching donations. Feedback suggests these lifestyle benefits add meaningful value beyond base pay.
Gap (gapinc.com). Insights
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What We Do
In 1969, Don and Doris Fisher opened the first Gap store on Ocean Avenue in San Francisco. They wanted to make it easier to find a great pair of jeans, and they did. Their denim and records store was a hit, and it grew to become one of the world’s most iconic brands. Today we’re represented in more than 1400 stores in over 40 countries, and online. We have headquarters in New York, London, Shanghai, Tokyo, and, of course, San Francisco. Our unique aesthetic is optimistic cool, elevated American style. Our clothes are crafted with care, with focused attention to thoughtful design. We believe in staying true to our heritage while creating what’s next. Don and Doris Fisher always wanted to “do more than sell clothes.” They wanted to support the people who ran their company, to be active in their communities, and to have a positive impact on the world. Their vision helped transform retail, and we’re still following their lead. We stand for freedom and possibility for all; we champion diverse ideas that transcend generations, geographies and genders.


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