Senior Counsel, Advertising & Promotion

Posted 2 Days Ago
Easy Apply
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2 Locations
Remote or Hybrid
Senior level
Healthtech • Pharmaceutical • Telehealth
Ro's mission is to help patients achieve their health goals by delivering the easiest, most effective care possible.
The Role
As Senior Counsel, you'll ensure compliance with FTC and FDA regulations for advertising in health products, manage junior attorneys, and guide teams across various platforms.
Summary Generated by Built In
As Senior Counsel, Advertising and Promotion, you'll be responsible for reviewing advertising, promotional, and other consumer-facing materials, ensuring they are compliant with FTC and FDA regulations and guidelines, and also manage a junior advertising and promotion attorney. You’ll partner closely with our Growth and Marketing teams to counsel on marketing content across the full spectrum of platforms, including  websites, social media, podcasts, billboards, and TV. You have a strong knowledge of FDA and FTC advertising regulations and cases, and particularly with respect to prescription drugs and health products. You're smart, collaborative, and comfortable working in a dynamic environment while handling several projects at the same time. 

What You'll Do:

  • Serve as an internal subject matter expert on FTC and FDA advertising and promotion issues as they pertain to health products, and provide guidance to cross-functional teams to maintain compliance with FTC and FDA laws and regulations.
  • Sit on Ro’s collaborative medical-legal-marketing review process and review the creative assets for regulatory compliance. This content includes: Facebook and Google ads, website pages, national TV spots, podcast reads, billboards, contests and sweepstakes, and more.
  • Collaborate with cross-functional teams to support new strategic initiatives and advertising campaigns.
  • Stay abreast of changes in FDA and FTC regulations and industry trends in advertising, and monitor enforcement actions and relevant litigation.
  • Maintain company-wide guidelines and conduct trainings on advertising and promotion.
  • Provide guidance and oversight to an advertising and promotion attorney.

What You'll Bring:

  • Juris Doctor (JD) from an accredited law school.
  • Active member in good standing of a state bar association.
  • 5-8 years of experience practicing FDA and FTC law, and extensive expertise in the area of advertising and promotion of FDA-regulated products.
  • Exceptional analytical, research, and writing skills.
  • Strong communication and interpersonal skills, with the ability to build relationships across all levels of the organization.
  • Business-oriented mindset with the ability to translate legal advice into practical solutions.
  • Adaptable and able to thrive in a fast-paced, dynamic environment.
  • Self-starter with the ability to manage multiple projects simultaneously and meet deadlines.
  • Passion for the telehealth industry and a desire to make a meaningful impact.

We've Got You Covered:

  • Full medical, dental, and vision insurance + OneMedical membership
  • Healthcare and Dependent Care FSA
  • 401(k) with company match
  • Flexible PTO
  • Wellbeing + Learning & Growth reimbursements
  • Paid parental leave + Fertility benefits
  • Pet insurance
  • Student loan refinancing
  • Virtual resources for mindfulness, counseling, and fitness

Top Skills

Advertising Law
Compliance
Fda Regulations
Ftc Regulations

What the Team is Saying

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Rachel
Andres
Ross
Kerry
Jay
Zach
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The Company
HQ: New York, NY
649 Employees
Year Founded: 2017

What We Do

Ro is a direct-to-patient healthcare company with a mission of helping patients achieve their health goals by delivering the easiest, most effective care possible. Ro is the only company to offer nationwide telehealth, labs, and pharmacy services. This is enabled by Ro's vertically integrated platform that helps patients achieve their goals through a convenient, end-to-end healthcare experience spanning from diagnosis, to delivery of medication, to ongoing care. Since 2017, Ro has helped millions of patients in nearly every single county in the United States, including 98% of primary care deserts.

Why Work With Us

Ro is powering quality care at scale. The Ro Operating System (ro.OS) vertically integrates the core parts of healthcare, bringing together nationwide telehealth, lab, and pharmacy services on one platform. The result? ro.OS makes it easier for patients to access and providers to deliver high-quality care – millions of times over.

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About our Teams

Ro Offices

Hybrid Workspace

Employees engage in a combination of remote and on-site work.

Ro’ers in the tri-state area join their colleagues in the NY Hub twice a week for in-person collaboration.

Typical time on-site: 2 days a week
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