Senior Affiliate Marketing Manager

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Boston, MA, USA
Hybrid
eCommerce • Healthtech • Pet • Retail • Pharmaceutical
At Chewy, our mission is to be the most trusted and convenient destination for pet parents and partners, everywhere.
The Role
Our Opportunity:
Chewy is seeking a highly motivated, goal oriented, expert Affiliate Marketing leader to accelerate the next round of channel growth at our exciting and fast paced company in Boston, MA. Our team is growing and if you are equally passionate about data analysis, ecommerce, and driving growth, an opportunity at Chewy may be a great match!
As Senior Affiliate Manager, your charter is to innovate, build, and act as the owner of our Pharmacy and Insurance offerings as well as supporting the core US program. Expanding within the affiliate marketplace across content, lead generation, partnerships, and traditional affiliate marketing. Within a growing team, you will build a project roadmap designed to grow the Chewy Health programs including campaign planning, publisher recruitment, and integration into our marketing portfolio.
Employing a data driven mindset for measurement and analysis, you will prioritize the most scalable opportunities and test, iterate, and build a portfolio of customer acquisition sources that are incremental to strategic growth initiatives across the Chewy Health business. You must learn quickly, run and analyze experiments, and make decisions prioritized by business impact. You will bring strong expertise in affiliate marketing, lead generation, and analytics and portfolio incrementality. You must demonstrate a performance-driven mindset, builder mentality, test & learn, and end to end ownership of innovative new campaigns. Your leadership will pave the way for your successful onboarding, and build the launchpad for your critical work to drive the Chewy affiliate programs growth.
What you'll do:
  • Lead a complex, multifaceted set of partnerships, networks, and affiliate content development with the support of the Affiliate Marketing channel leader
  • Act as the point of contact for external network and publisher relationships, including facilitation of publisher/network invoicing and payment
  • Stay on top of emerging affiliate marketing industry trends to evaluate new management approaches, publisher models, or technologies that can help the business grow and keep us one step ahead of competitors
  • Plan and troubleshoot technology/analytics integrations with affiliate management platforms, direct integrations with new networks, and manage reporting integrations with internal partners
  • Obsessively monitor affiliate channel KPIs and proactively identify growth opportunities, limitations or anomalies warranting further investigation or escalation
  • Utilize processes and mechanisms designed for affiliate relationship management, including inquiries and applications, negotiations, tactical execution, and commission optimization
  • Collaborate with internal Digital Marketing teams on testing, reporting, and ad hoc analysis
  • Build and manage internal relationships across a group of diverse stakeholders that help the program scale more quickly
  • Build and present concise opportunity briefs, performance readouts, and relevant channel updates as needed

What you'll need:
  • A proven track record delivering results in establishing and growing large affiliate marketing and lead generation programs, preferably in the insurance or health space
  • A minimum of 6+ years of experience in data-driven digital marketing, affiliate specialty preferred
  • Knowledge of analytics/reporting tools and methodologies (e.g. Google Analytics, Adobe Analytics, etc.) audience management (Segment, mParticle, Liveramp, Nielsen, etc.) and the ability to analyze large datasets to gain insights and support business decisions
  • Experience with A/B or multivariate testing, and channel incrementality testing
  • Ability to effectively work together with marketers, product managers and engineers alike
  • Demonstrable organizational skills, drive for constant improvement, and critical thinking skills
  • Entrepreneurial and self-starting mentality and ability to thrive with ambiguity
  • Bachelor's degree or higher (background in Economics, Mathematics, Marketing, or a related discipline preferred but not required)

Bonus
  • Experience with Partnerize, Impact, or other SAS model networks
  • Experience with MMM and incrementality testing
  • Experience launching scalable micro influencer programs
  • Experience with SQL or other advanced data analysis

Chewy is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, ancestry, national origin, gender, citizenship, marital status, religion, age, disability, gender identity, results of genetic testing, veteran status, as well as any other legally-protected characteristic. If you have a disability under the Americans with Disabilities Act or similar law, and you need an accommodation during the application process or to perform these job requirements, or if you need a religious accommodation, please contact [email protected].
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The Company
HQ: Boston, MA
17,800 Employees
Year Founded: 2011

What We Do

Who We Are Chewy is where pet parents find everything they need for life with pets, from food to fun to pharmacy. We make pet care easier, more informed, and more joyful through fast, reliable delivery and award-winning 24/7 Customer Care, including access to pet health support when it’s needed. Founded in 2011, Chewy combines the convenience of online shopping with a high-touch, personalized experience built around the real moments of pet parenthood. Our Mission Chewy’s mission is to be the most trusted and convenient destination for pet parents and partners, everywhere. What We Do We support pet parents through the highs, lows, and everyday moments of the pet parenting journey with: • Pet food, treats, and daily essentials • Supplies for dogs, cats, fish, birds, reptiles, equine, and small pets • Pharmacy and veterinary services, including prescriptions and medications • Pet wellness and health products • Autoship for convenient recurring deliveries • Chewy+, our premium membership offering exclusive savings, faster delivery, and personalized pet care benefits • 24/7/365 customer support from knowledgeable, pet-loving experts What Makes Chewy Different Chewy is known for industry-leading service, deep personalization, and our customer-obsessed culture. We combine trust, convenience, and care, and pet parents come to us for: • Exceptional customer care • Human- and pet-centered product and experience design • Fast, dependable fulfillment across a nationwide operations network • A mission-driven culture built on empathy, trust, and passion for pets Our Culture Chewy’s culture is built for people who thrive on ownership, innovation, and impact. We value curiosity, creativity, and continuous improvement across all our teams. We empower Team Members—our Chewtopians—to learn, grow, and unleash their full potential in a collaborative, supportive, mission-driven environment. How We Work Chewy’s Operating Principles guide how we think, innovate, collaborate, and execute. These principles shape our character, decision-making, and approach to delivering results while connecting our people and culture in support of our mission. Where We Work Chewy headquarters: Plantation, FL, and Boston, MA Additional hubs: Bellevue, WA, and Minneapolis, MN

Why Work With Us

Why You Should Work at Chewy Chewy is a unique, fast-growing e-commerce and tech leader where builders, creators, and problem-solvers shape the future of pet care. Our teams drive innovation in a mission-driven culture that creates real impact for pets and the people who love them.

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