Who are we?

CRITICALSTART is turning the managed security services market on its head by being the first to look at cybersecurity threats in a new way! We are on a journey towards building the future of cybersecurity, and we need highly talented and motivated people like you! At CRITICALSTART, we live by three very basic principles: do what’s right for the customer, don’t do things that suck, and do what’s right for our employees. That’s it! By concentrating on these three values, we have built a lasting culture that delivers on promises to our people and our customers – and they are the key drivers to our long-term success!

If applying for this position, please take a few minutes to read our reviews on Glassdoor (https://www.glassdoor.com/Reviews/Critical-Start-Reviews-E1571388.htm). Include something about our Glassdoor reviews that made an impact when you submit your resume – can be positive or negative.

What can we offer you?

- An opportunity to drive significant shareholder, customer and employee value.

- A constant stream of new things to learn.

- Breadth and depth. Do you want to make an impact? The work you’ll do will directly impact the experience of our customers.

- Highly talented and dedicated peers, all the way from Sales Engineering to Customer Support.

- An open, supportive, and collaborative work environment.

Who you are?

The Business Development Representative (BDR) augments sales efforts by generating new business opportunities utilizing a prospecting methodology for new logo accounts. You will be responsible for helping identify and define the ideal prospecting model in conjunction with sales AEs and the Campaign team. You will call on and research targeted companies as provided coming out of Campaign efforts, Partner events and on your own accord. Conducting outreach via various channels with the objective to gain prospect engagement. This role will require the ability to develop email, telephone, and social campaigns that generate new business opportunities. The BDR role will conduct high-level conversations with multiple personas across an organization in order to uncover opportunities for the CRITICALSTART MDR solution and Cybersecurity Consulting services to drive value. This role will work closely with marketing and sales executives to uncover opportunities and qualify prospects.

This is a great opportunity for a sharp, eager marketer interested in jumping on board with one of the fastest growing companies in the cybersecurity space.

What you will be doing?

• Collaborate with Marketing team to develop and drive end-to end outreach campaign strategy including both broad-based as well as account-based approaches.
• Participate in market segmentation and go-to-market strategy planning to identify target customer segments and potential target contacts.
• Develop ongoing and updated presentations for a variety of audiences (key executive stakeholders, managers, business execs)
• Partner with regional account executive team to find prospect accounts using various lead generation tools and B2B database (Zoominfo, Outreach, HubSpot).
• Coordinate content for outreach campaigns, including email copy and reviewing assets that align with marketing and sales initiatives.
• Deliver sales qualified leads to the regional account teams in order to support corporate sales targets and objectives.

What you will bring?

• Undergraduate degree in business, sales/commerce, marketing, market research or a related field.
• Experience At least 2+ years in online marketing, lead generation, sales, marketing or equivalent market research or inside sales role, ideally in a tech organization.
• Experience in partner driven sales orgs, preferably related to cybersecurity.
• Strong organization and time management skills.
• Strong project management skills with the ability to manage multiple projects across various stakeholders.
• Experience with segmentation and using lead generation tools/B2B databases.
• Extremely strong communication skills-both verbally and in writing.
• Experience starting a BDR structure from the ground up.
• Experience with Salesforce and HubSpot - managing lead/account/contact data, building reports, and analyzing reporting in dashboards in order to meet performance metrics.
• Excellent attention to detail and strong research, data management, and analytical skills with ability to analyze data and react accordingly.
• Self-starter with the ability to work independently and within a team, in a fast-paced company environment.
• Demonstrated initiative and desire to learn about new products/solutions, use cases and industries/verticals.




Behavioral Requirements

• A real go-getter
• A desire to do and achieve brilliant things!
• Authentically curious, you love learning and improving yourself
• Integrity is fundamentally important to you
• You want to make a real difference

What’s the working environment like?

This job operates in a professional office environment, but we don’t take it too seriously. Casual dress every day! We have an open office, meeting and collaboration spaces, phone rooms, wellness rooms and a break room with a ping pong table, gaming machine, and shuffle board! This role routinely uses standard office equipment such as laptop computers and smartphones and we work in an extremely fast paced, fun environment. In addition, we provide reasonable accommodations to enable individuals with disabilities to perform the essential functions.

What does our Comp and Benefits package look like?

-Competitive salary with bonus opportunity

-Employee Stock Options

-Employee Healthcare 100% paid for employees/50% for dependents

-Dental & Vision Plan

-Employer Paid Life Insurance and Long-term Disability coverage

-Voluntary Short-term Disability and Additional Voluntary Life Insurance coverage

-Unlimited PTO plan

-401k plan with matching program