Budweiser. Bud Light. Stella Artois. Michelob ULTRA. That's right, over 100 of America's most loved brands, to be exact. But there's so much more to us than our top-notch portfolio of beers, seltzers, and more. We believe our people are our greatest asset, and we're looking for people like you to join our shared dream. We dream big to create a future with more cheers. Are you up for the Challenge?

Role Summary

The HE BDR will be accountable for ensuring that sales goals are met by strategically increasing sales volume through sustainable growth. This position involves a considerable amount of time in market visiting on premise and off premise retailers, educating and building existing and new relationships in order to forge strong partnerships.

Role Responsibilities

• Responsible for selling in High End products & programs to the assigned retailer route.
• Responsible for increasing distribution and volume across the key on premise and key off-premise accounts.
• Follows consistent store visit schedule and inputs into assigned system
• Builds relationship with local wholesaler team(s): sales reps, merchandiser, team leads, sign-shop, etc.
• Assists wholesaler representative with the selling-in of trade solutions, sampling activations, and POC placement
• Implements sales performance measures and targets using brand priorities with wholesalers while assisting in achieving expected results.
• Makes daily decisions regarding retail inventory levels using past sales history, sales data tools, and changes in climate, competitive activity and special promotional activities.
• Utilizes sales history, data tools, and competitive activity to manage territory and retailers.
• Promotes and builds brand awareness of assigned portfolio
• Executes events and promotional activities - sampling, engraving, training (may include evenings and weekends)
• Reviews target account analysis and reports to ensure brands are performing at the top of class levels for all assigned accounts.
• Establishes and monitors quality control standards. Communicate with all departments as necessary.
• Improves velocity in accounts by building displays, driving distribution, resetting coolers, displaying POS items, educating retail employees, hand selling, sampling, securing features, and developing promotional programs.
• Adheres of local alcoholic beverage laws

Job Qualifications

• Bachelor's Degree in Sales, Business, or related field.
• Certified Cicerone or Certified Beer Server licensing preferred.
• 1-3 years of experience in Distribution, Outside Sales, Food/Beverage or related industry.
• Conducts work in a sitting and standing position primarily; however, job requires walking, bending, stooping, and light lifting.
• Job requires the ability to travel.
• Key Performance Indicators (KPIs)
  • Sales Volume (Imports, Craft and Premium)
  • Sales Execution (PODs, displays, programs, etc.)
• Profound knowledge of craft beer and brewing process.
• Strong communication and presentation skills. Ability to adjust a message to the audience.
• Highly creative able to generate fresh, impactful ideas and see them through to implementation.
• Proven ability to think and move between strategic and analytical thinking as well as actual execution.
• Ability to coordinate brand information, supply POS material, and keep lines of communication open with state's wholesaler network to better sell through products.
• Ability to own budgetary responsibility and execute against timelines.

Anheuser-Busch is here for the times that matter. The moments where we celebrate, defy challenges, dream of the brighter future we are building today- and all the moments in between. We are a company that brings people together for richer conversations, stronger communities and a future with more cheers!

Challenge Accepted! Apply Today!

• Health benefits including Medical, Dental, Vision, Wellness and Tax-Advantaged Savings and Spending Accounts
• Life Insurance and Disability Income Protection
• Generous Parental Leave and FMLA policies
• 401(k) Retirement Savings options with a company matching contribution
• Chance to work in a fast-paced environment among a company of owners
• Free Beer!

As the leading global brewer, Anheuser-Busch InBev is committed to finding innovative ways to continually improve. It's this kind of thinking that creates a unique work environment by rewarding talent, celebrating diversity, and encouraging forward thinking. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability status, or any other characteristic protected by applicable law.