Sales Onboarding Lead

| San Francisco, CA, USA | Hybrid
Employer Provided Salary: 146,000-186,000 Annually
Salary data is provided by the employer. Please note this is not a guarantee of compensation.
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As the Sales Onboarding Lead- AMER, Field Readiness, you will be responsible for designing the global sales onboarding program and leading the global sales boot camp and AMER field sales boot camp to ensure the success of our sales teams. Your role will involve creating and implementing a comprehensive onboarding strategy that equips our sales representatives with the knowledge, skills, and tools they need to effectively engage with prospects, close deals, and drive revenue growth. You will collaborate closely with cross-functional teams, including Sales Leaders, Sales Operations, People Operations, Product and Marketing, to align onboarding initiatives with business objectives.

This role is based in our San Francisco office with an office-centric hybrid schedule. The standard in-office days are Monday, Tuesday, and Thursday. Most Asanas have the option to work from home on Wednesdays. Working from home on Fridays depends on the type of work you do and the teams with which you partner. If you're interviewing for this role, your recruiter will share more about the in-office requirements.

What you’ll achieve

Program Strategy and Design

  • Develop a strategic and structured initial sales and field sales onboarding program that aligns with the company's sales goals and strategies.
  • Design comprehensive onboarding pathways, content, and resources tailored to different sales roles and experience levels
  • Iterate and improve the program as the needs of the business evolve..

Content Creation and Development

  • Create engaging and effective onboarding materials, including training modules, playbooks, sales collateral, facilitator guides and product knowledge resources.
  • Collaborate with subject matter experts to ensure accuracy and relevance of training content.

Training Delivery

  • Lead onboarding sessions, workshops, and enablement webinars to provide sales teams with the skills and knowledge required to succeed.
  • Incorporate interactive and hands-on learning approaches to enhance engagement and retention.

Sales Process and Tools

  • Educate sales representatives on the company's sales processes, methodologies, and tools.
  • Ensure sales teams are proficient in using sales enablement technologies, CRM systems, and other relevant tools.

Assessment and Improvement

  • Establish performance metrics and assessment methods to measure the effectiveness of the onboarding program.
  • Continuously gather feedback from sales teams and stakeholders to identify areas for improvement.

Collaboration and Alignment

  • Collaborate with Sales Leadership to align onboarding initiatives with sales targets and strategies.
  • Work closely with Sales Operations and Marketing to ensure consistent messaging and alignment between sales and marketing efforts.
  • Foster a culture of continuous learning and development within the sales organization.

About you

  • 3-5+ years of experience in sales enablement, onboarding, or related roles within the B2B SaaS industry.
  • Strong understanding of B2B sales processes, methodologies, and customer engagement strategies.
  • Experience in creating effective sales training content, including presentations, playbooks, and e-learning modules.
  • Skilled in managing complex projects, coordinating resources, and meeting deadlines.
  • Comfortable using data to analyze onboarding program effectiveness and make data-driven improvements.
  • Ability to adapt onboarding strategies to align with changing market conditions and company goals.
  • Familiarity with CRM systems, sales enablement platforms, and other relevant sales technologies.
  • Bachelor's degree in a relevant field (e.g., Business, Marketing, Sales) or equivalent work experience.

At Asana, we're committed to building teams that include a variety of backgrounds, perspectives, and skills, as this is critical to helping us achieve our mission. If you're interested in this role and don't meet every listed requirement, we still encourage you to apply.

What we’ll offer

Our comprehensive compensation package plays a big part in how we recognize you for the impact you have on our path to achieving our mission. We believe that compensation should be reflective of the value you create relative to the market value of your role. To ensure pay is fair and not impacted by biases, we're committed to looking at market value which is why we check ourselves and conduct a yearly pay equity audit. 

For this role, the estimated base salary range is between $152,000 - $194,000. The actual base salary will vary based on various factors, including market and individual qualifications objectively assessed during the interview process. The listed range above is a guideline, and the base salary range for this role may be modified.

In addition to base salary, your compensation package may include additional components such as equity, sales incentive pay (for most sales roles), and benefits. If you're interviewing for this role, speak with your Talent Acquisition Partner to learn more about the total compensation and benefits for this role.

We strive to provide equitable and competitive benefits packages that support our employees worldwide and include:

  • Mental health, wellness & fitness benefits
  • Career coaching & support
  • Inclusive family building benefits
  • Long-term savings or retirement plans
  • In-office culinary options to cater to your dietary preferences 

These are just some of the benefits we offer, and benefits may vary based on role, country, and local regulations. If you're interviewing for this role, speak with your Talent Acquisition Partner to learn more about the total compensation and benefits for this role.

About us

Asana helps teams orchestrate their work, from small projects to strategic initiatives. Millions of teams around the world rely on Asana to achieve their most important goals, faster. Asana has been named a Top 10 Best Workplace for 5 years in a row, is Fortune's #1 Best Workplace in the Bay Area, and one of Glassdoor’s and Inc.’s Best Places to Work. After spending more than a year physically distanced, Team Asana is safely and mindfully returning to in-person collaboration, incorporating flexibility that adds hybrid elements to our office-centric culture. With 11+ offices all over the world, we are always looking for individuals who care about building technology that drives positive change in the world and a culture where everyone feels that they belong. 

We believe in supporting people to do their best work and thrive, and building a diverse, equitable, and inclusive company is core to our mission. Our goal is to ensure that Asana upholds an inclusive environment where all people feel that they are equally respected and valued, whether they are applying for an open position or working at the company. We provide equal employment opportunities to all applicants without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by law. We also comply with the San Francisco Fair Chance Ordinance and similar laws in other locations.

#LI-HC #LI-Hybrid

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An Insider's view of Asana

David is a Software Engineer at Asana

What’s the vibe like in the office?

Asana allows me to do my best work by creating a positive, inspiring environment for all employees. Our leadership team cares about mental health and creates a safe space to talk and bring up ideas. This has put me in a good headspace and allowed me to consistently put my best foot forward at work.
David is a Software Engineer at Asana

David

Software Engineer
Eileen is a Product Marketing Manager at Asana

How do you collaborate with other teams in the company?

Our Areas of Responsibility (AoR) system distributes ownership across the company & empowers everyone to completely own their areas of work. I have AoRs that apply to my core job responsibilities, but some that go beyond that as well. It’s a great way to collaborate with teams I wouldn’t otherwise work with and continue to gain new skills and knowl
Eileen is a Product Marketing Manager at Asana

Eileen

Product Marketing Manager
Kenan is an Engineering Manager at Asana

How does the company support your career growth?

I've had the opportunity to take on many challenges, including taking our Asana Goals feature from a brand-new MVP to a category-leading product area. I've been nurtured to contribute to that as individual contributor, tech lead, and engineering manager, all while working with people who truly care about me and help me learn new things every day.
Kenan is an Engineering Manager at Asana

Kenan

Engineering Manager

How do you empower your team to be more creative?

We believe that creativity is borne of autonomy and clear responsibility. We have a company commitment to taking and giving full responsibility. This means we like to be explicit about who owns what and what that entails. This empowers team members to be creative with their solutions because they own the outcomes.

Scott

Site Lead

What’s the vibe like in the office?

The ongoing support from my team and manager were essential for me working remote and onboarding virtually during the pandemic. We constantly checked in on each other and created an open environment where we could share ideas and have transparent conversations.

Greg

Diversity Talent Sourcer

What are Asana Perks + Benefits

Asana Benefits Overview

The work you do at Asana will be challenging, and the pace will be fast. Our benefits programs are designed to ensure that you are energized, focused, and thriving. At Asana, we provide you with comprehensive health benefits, flexible time off, mental health resources, free executive and life coaching and our in-house culinary program, where you can fuel up on healthy, organic snacks and three meals a day, made by our Culinary team.

Culture
Volunteer in local community
Partners with nonprofits
Open door policy
OKR operational model
Team based strategic planning
Open office floor plan
Employee resource groups
Employee-led culture committees
Quarterly engagement surveys
Hybrid work model
In-person all-hands meetings
In-person revenue kickoff
President's club
Flexible work schedule
Remote work program
Diversity
Dedicated diversity and inclusion staff
Mandated unconscious bias training
Diversity employee resource groups
We have 5 thriving communities that foster trusted, safe spaces for underrepresented groups and allies: AsanaWomen, Team Rainbow, Blacsana, AsanaPac, and Gradient for Asanas of color.
Hiring practices that promote diversity
Diversity recruitment program
Health Insurance + Wellness
Flexible Spending Account (FSA)
Disability insurance
Dental insurance
We pay 100% of dental benefits premium and 60% for eligible dependents.
Vision insurance
We pay 100% of vision benefits premium and 60% for eligible dependents.
Health insurance
We pay 100% of health benefits premium and 60% for eligible dependents.
Life insurance
We offer basic life and AD&D insurance for beneficiaries at 1x an employee's annual salary, up to $170,000.
Wellness programs
Mental health benefits
Financial & Retirement
401(K)
Company equity
Employee stock purchase plan
Child Care & Parental Leave
Generous parental leave
We provide 16 weeks paid parental leave for parents and caregivers, and global employees on all paths to parenthood have free access to Cleo to support their journey.
Adoption Assistance
Return-to-work program post parental leave
Fertility benefits
Vacation + Time Off
Generous PTO
Sabbatical
Paid holidays
Paid sick days
Flexible time off
Bereavement leave benefits
Company-wide vacation
Office Perks
Commuter benefits
Company-sponsored outings
Free daily meals
Free snacks and drinks
Company-sponsored happy hours
Pet friendly
Fitness stipend
Asana covers up to $100 per month for health and fitness memberships and classes.
Home-office stipend for remote employees
Meditation space
Mother's room
Professional Development
Job training & conferences
Lunch and learns
Promote from within
Mentorship program
Virtual coaching services
Apprenticeship programs

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