About TripleLift
We're TripleLift, an advertising platform on a mission to elevate digital advertising through beautiful creative, quality publishers, actionable data and smart targeting. Through over 1 trillion monthly ad transactions, we help publishers and platforms monetize their businesses. Our technology is where the world's leading brands find audiences across online video, connected television, display and native ads. Brand and enterprise customers choose us because of our innovative solutions, premium formats, and supportive experts dedicated to maximizing their performance.
As part of the Vista Equity Partners portfolio, we are NMSDC certified, qualify for diverse spending goals and are committed to economic inclusion. Find out how TripleLift raises up the programmatic ecosystem at triplelift.com.
The Sales Manager plays a critical role in driving new business growth and revenue expansion within TripleLift's Canadian sales organization, directly influencing how we bring programmatic advertising solutions—across Native, CTV, and Audience products—to agencies and brands in the market. In this position, you will partner closely with Sales leadership, Account Management, Ad Operations, and Partnerships teams to shape client strategies, preferred partnership frameworks, and RFP responses, ensuring seamless execution from prospecting through deal close.
This is an exciting opportunity for someone who wants to accelerate business growth in a high-visibility market while building lasting agency and brand relationships, all while contributing meaningfully to the long-term success and expansion of TripleLift's presence in Canada.
Responsibilities- Drive new business development by prospecting, pitching, and closing programmatic advertising deals with agencies and brands across the Canadian market
- Build and manage a pipeline of qualified opportunities, accurately forecasting revenue and tracking progress against quarterly and annual sales targets
- Develop and negotiate preferred partnership agreements and RFP responses in collaboration with Sales leadership, Legal, and Finance
- Serve as the primary point of contact for key agency and client relationships, ensuring strong communication and long-term account growth
- Partner cross-functionally with Ad Operations, Account Management, and Partnerships teams to ensure seamless campaign execution and client satisfaction
- Represent TripleLift at industry events, client meetings, and conferences to build brand presence and generate new business leads
- 3-5+ years of sales experience in programmatic advertising, ad tech, or digital media (SSP/DSP experience strongly preferred)
- Proven track record of meeting or exceeding sales targets, with strong pipeline management and forecasting skills
- Deep familiarity with programmatic terminology and ecosystem (RTB, PMPs, deal IDs, open exchange, CTV, native advertising)
- Established relationships with Canadian agencies and/or brands strongly preferred
- Excellent communication, negotiation, and presentation skills, with the ability to build trust with senior stakeholders
- Self-starter mentality with the ability to work independently in a fast-paced, evolving market
Life at TripleLift
At TripleLift, we’re a team of great people who like who they work with and want to make everyone around them better. This means being positive, collaborative, and compassionate. We hustle harder than the competition and are continuously innovating.
Learn more about TripleLift and our culture by visiting our LinkedIn Life page.
Establishing People, Culture and Community Initiatives
At TripleLift, we are committed to building a culture where people feel connected, supported, and empowered to do their best work. We invest in our people and foster a workplace that encourages curiosity, celebrates shared values, and promotes meaningful connections across teams and communities. We want to ensure the best talent of every background, viewpoint, and experience has an opportunity to be hired, belong, and develop at TripleLift. Through our People, Culture, and Community initiatives, we aim to create an environment where everyone can thrive and feel a true sense of belonging.
Privacy Policy
Please see our Privacy Policies on our TripleLift and 1plusX websites.
TripleLift does not accept unsolicited resumes from any type of recruitment search firm. Any resume submitted in the absence of a signed agreement will become the property of TripleLift and no fee shall be due.
Skills Required
- 3-5+ years of sales experience in programmatic advertising, ad tech, or digital media
- SSP/DSP experience
- Proven track record of meeting or exceeding sales targets with strong pipeline management and forecasting skills
- Deep familiarity with programmatic terminology and ecosystem (RTB, PMPs, deal IDs, open exchange, CTV, native advertising)
- Established relationships with Canadian agencies and/or brands
- Excellent communication, negotiation, and presentation skills
- Self-starter mentality with ability to work independently in a fast-paced market
TripleLift Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about TripleLift and has not been reviewed or approved by TripleLift.
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Equity Value & Accessibility — Equity participation and stock option grants are described as meaningful parts of total compensation and are frequently appreciated. Equity is noted alongside bonuses as a valuable upside that contributes to overall satisfaction.
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Leave & Time Off Breadth — Unlimited PTO, paid holidays and sick days, monthly mental health days, and a one‑month sabbatical after five years illustrate a generous time‑off offering. These policies are portrayed as supporting work‑life balance and wellbeing.
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Healthcare Strength — Medical, dental, and vision coverage, life insurance, FSAs, and company‑paid disability insurance are positioned as competitive. Access to wellbeing resources such as Headspace and other programs further bolsters the benefits package.
TripleLift Insights
What We Do
TripleLift is redefining digital advertising by delivering innovative, high-quality ad experiences that create real connections. By combining cutting-edge creative technology, actionable data, advanced targeting, and premium inventory, we empower publishers and brands to discover new opportunities, achieve measurable outcomes, and engage audiences seamlessly across every platform.
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