Sales Enablement and AI Strategy Manager

**This role is located in Somerville, MA - We are a hybrid work environment and are in the office 3+ days/per week.**

Tulip, the leader in frontline operations, is helping companies around the world equip their workforce with connected apps, leading to higher quality work, improved efficiency, and end-to-end traceability across operations. Companies of all sizes and across industries have implemented composable solutions with Tulip’s cloud-native, no-code platform to solve some of the most pressing challenges in operations: error-proofing processes and boosting productivity, capturing and analyzing real-time data, and continuous improvement.

A spinoff out of MIT, Tulip is headquartered in Somerville, MA, with offices in Germany and Hungary. Focused on composable, human-centric solutions for industrial environments, Tulip is disrupting the MES category and has been recognized as a World Economic Forum Global Innovator. Tulip has also been named one of Energage’s Top Workplaces USA and one of Built In Boston’s “Best Places to Work” and “Best Midsize Places to Work” for 2023. 

About You:

• You are a fast learner who stays current on the rapidly evolving AI landscape.
• You have excellent communication skills and translate complex concepts into clear, actionable guidance.
  You combine strategic thinking with hands-on execution and can manage projects from concept to completion.
• You negotiate effectively while balancing multiple stakeholders and conflicting interests.
• You have deep experience with content- and learning-management systems for commercial teams.
• You’re passionate about scaling AI adoption, creating AI-powered processes, and measuring impact.

What skills do I need? 

• 5+ years of experience in sales enablement or high-performance B2B SaaS sales (enterprise sales preferred)
• Extensive knowledge of sales-enablement technologies, processes, and best practices—plus experience embedding AI (e.g., GenAI prompt libraries, chatbots, predictive analytics) into each.
• Extensive knowledge of modern sales methodologies, sales process, and buyer-journey alignment.
• Highly developed training, presentation, and written-communication skills.
• Expert ability to collaborate and foster cooperation across Sales, Marketing, and Customer teams.
• Proven project-management abilities.
• Demonstrable understanding of AI concepts (LLMs, RAG, predictive modeling, agentic AI) and their application in software go-to-market.
• Prior experience using AI to accelerate sales enablement (e.g., AI content generation, call-analysis tools, automated coaching).
• Experience with data analysis and reporting to measure enablement and AI-adoption outcomes.
• Bachelor’s degree or equivalent experience.
• Manufacturing or industrial software background is a plus.

Key Responsibilities:

• Works with sales leadership to develop, execute, optimize and assess enablement programs.
• Leads the creation and deployment of appropriate training, content/sales messaging, processes, practices, forms, and tools to support the Salesforce.
• Supports product launches by preparing and enabling the sales force to understand and sell our solutions.
• Responsible for aspects of foundational and continuous learning programs for sales- including but not limited to; training content creation, scheduling and coordination, creation and deployment or delivery of on-demand courseware, and instructor-led sales training.
• Responsible for tracking and analysis of courseware and sales enablement content usage.
• Supports the buying and selling processes at all stages, from lead generation through win/loss.
• Supports frontline sales managers and sales leadership team in executing effective management disciplines and establishing a sales coaching program.
• Manages various sales enablement projects and coordinates sales enablement activities.
• Communicate enablement strategy and KPIs to stakeholders.

 Key Collaborators:

• Sales Team
• Sales Engineers
• Customer team

Working At Tulip

We know even great candidates experience imposter syndrome. Even if you don’t match every requirement, applying gives you the opportunity to be considered. 

We’re building a strong, diverse team that values hard work, families, and personal well-being. Benefits of working with us include:

• Direct impact on product and culture
• Company equity
• Competitive benefits package including Health, Dental, Vision, Short-term Disability, Long-term Disability, Life Insurance, AD&D Insurance, Flexible Spending Account (FSA), Commuter Benefits, Parental Leave, and 401(K)
• Flexible work schedule and unlimited vacation policy
• Virtual company events and happy hours
• Fitness subsidies

We are an equal opportunity employer. At Tulip, we celebrate all. Qualified applicants will receive consideration for employment without regard to race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status. Help us build an inclusive community that will transform frontline operations.