OpenX, the world’s largest people-based advertising exchange, is seeking a Sales Director to join our US Buyer Development team. This individual contributor position will play a critical role in the expansion of the OpenX business with brand advertisers and global ad agencies at a time of hyper growth for our company.
Candidates should have a solid understanding of programmatic advertising and the broader advertising landscape, with experience working at or with the major advertising agency holding companies.
This critical member of the Buyer Development team will have a unique opportunity to influence the direction of the company, cement our position as the foremost identity-focused SSP and truly ‘own’ a set of high-value client relationships.
Key Responsibilities
- Building relationships and driving revenue with assigned holding companies, brands, agencies, agency trading desks (ATDs), consultancies and managed service providers
- Working closely with account teams at agencies representing the top 200 global brands to activate private marketplaces
Developing deals that help advertisers connect with their target audiences and desired inventory across OpenX’s suite of premium publishers - Prospecting and connecting with potential buyers, deploying a discovery strategy and sales narrative designed to drive Programmatic Direct spend
- Providing ‘ground support’ to strategic deals by driving transactional business and consistent deal-based revenue
- Managing a pipeline of opportunities in Salesforce and providing regular reporting to management on deal progress
- Collaborating with internal stakeholders to deliver to clients the OpenX suite of programmatic and identity-based solutions
Required Qualifications & Skills
- 7+ years of programmatic advertising experience an advertising agency, brand or other ad tech firm
- Solid relationships across marketers, agencies and ATDs and/or previous agency experience working closely with ad tech companies (DSP, DMP, Ad Server, etc)
- Excellent teamwork and communication skills
- Highly organized, with experience successfully managing multiple projects to tight deadlines
- A clear understanding of SSPs/exchanges and programmatic buying fundamentals
- Ability to travel up to 30%
- BS/BA degree required or the equivalent combination of education, training and experience. MBA a plus!
Desired Qualifications & Skills
- Deep familiarity with ad tech, SSPs, DSPs and the programmatic landscape, as well as with internal org structure at brands, agencies, ATDs and consultancies
- Expansive network of strategic and transactional decision-makers on the buy-side, including brand-direct relationships
- Well-versed in programmatic audience strategy: CRM, CDP, DMP, 1P+2P+3P data, the future-focused people-based marketing landscape, etc.
- Programmatic buying experience at an agency, ATD or brand
- Strong executive presence and comfortable presenting to clients of all levels
- A consultative, partnership-minded sales approach
- Ability to lead all aspects of top-tier buyer relationships – truly ‘own’ a book of business
- Excellent problem-solving skills and strong business judgment
Top Skills
What We Do
OpenX is focused on unleashing the full economic potential of digital media companies. We do this by making digital advertising markets and technologies that are designed to deliver optimal value to publishers and advertisers on every ad served across all screens. We’re an independent omni-channel supply-side platform (SSP) and a global leader in supply-side targeting, transparency, and sustainability. Through our 100% cloud-based tech stack, we power advertising across CTV, app, mobile web, and desktop, enabling publishers to deliver marketers with improved performance and dynamic future-proofed solutions. With a 17-year track record of programmatic innovation, we're a direct and trusted partner of the world’s largest publishers, working with more than 130,000 premium publisher domains and over 100,000 advertisers.
Why Work With Us
At OpenX, we value curiosity, innovation, and diversity. We are passionate about pushing the boundaries of ad tech and finding new ways to deliver value to our partners and we know our best chance of delivering is by creating diverse and inclusive teams where employees can do their best work being their authentic selves.
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