Sales Communications Specialist

Cox Automotive is seeking a Sales Communications Specialist to join our team in Atlanta, Georgia.
The Role:
The Sales Communications Specialist is responsible for supporting the development and implementation of enterprise sales and performance management communication and engagement programs that promote readiness and effectiveness. As part of the Cox Automotive Sales Engagement team and at the direction of the Senior Manager, Corporate Communications, this position will write, edit and manage enterprise sales and performance management communications that drive awareness and education around operational and go-to-market changes. Additionally, this individual will provide Sales & Performance Management and Sales Business Office leaders and team members with communications production support and execution - potentially inclusive of communications tool and technology support, web design and content production, and photo and video-editing. The right candidate will be a skilled writer and editor, knowledgeable about a variety of traditional and developing communications channels, a fast learner, a self-starter and a team player.
Responsibilities:

• Responsible for sourcing information, writing, editing, and delivering high quality communications to our enterprise salesforce through a variety of channels.
• Identify and implement opportunities to integrate Artificial Intelligence (AI) into messaging workflows, content planning and stakeholder engagement to drive efficiency and effectiveness.
• Leverage generative AI tools to draft, refine, and personalize communications ensuring speed, consistency and relevance.
• Author sales and performance management communications including, but not limited to, sales leadership communications, newsletter articles, website content, emails, and meetings/events.
• Seek and adapt relevant content for positioning and inclusion within various sales and performance management communications channels and tactics.
• Support ongoing Sales Engagement functional projects and activities, inclusive of preparing and sending large group emails, newsletters and similar entities, posting announcements and stories, and providing back-up support to other team members within the function, as requested.
• Fulfill communications and engagement tactics to meet the strategic and operational goals and objectives of Sales & Performance Management and the Sales Business Office - inclusive of sales communications campaigns, sales newsletters, videos, emails, meetings/events, etc.
• Responsible for day-to-date sales engagement project and communications plan management and execution.
• Collect, analyze, and interpret data from campaigns and engagement activity, leveraging AI-driven tools to automate data pull and uncover actionable insights. Utilize advanced analytics to identify trends, key performance indicators, and emerging patterns, enabling proactive decision-making and continuous optimization.
• Prepare regular reporting summarizing communication effectiveness and recommending improvements based on data-driven findings.
• Build and maintain enterprise sales and performance management communications and engagement editorial and collision calendar(s) and playbooks.

Qualifications:

• Bachelor's degree in related discipline and 2 years' experience in general communications. The right candidate could also have a different combination, such as a master's degree and up to 2 years' experience or 6 years' experience in a related field.
• Expertise in writing, copywriting, and editing.
• Excellent verbal communication skills and the ability to communicate in a clear and persuasive manner.
• Strong sense of narrative and storytelling.
• Must possess strong problem-solving skills and work well under pressure.
• Must be able to prioritize work daily and be comfortable with minimal oversight in a fast-paced environment.
• Able to treat confidential material appropriately.
• Strong project management skills.
• Open-minded, flexible, adaptable to change.
• A team player who can adapt to different personalities and work styles, and partner with people at all levels of business.

Preferred Qualifications:

• Internal communications experience.
• Experience with EmailOpen (or similar marketing/communications platform).
• Familiarity with generative AI tools and understanding of when to use AI tools vs. human creativity for optimal results.
• Ability to effectively prompt and collaborate with AI tools to create communications and or enhance the efficiency, consistency and quality of related processes.
• Demonstrated experience implementing AI-powered tools for content generation, analytics, automation or personalization.
• Experience and proficiency with SharePoint and other content management systems.
• Working knowledge of Sales & Performance Management and Sales Operations.

USD 65,500.00 - 98,300.00 per year
Compensation:
Compensation includes a base salary of $65,500.00 - $98,300.00. The base salary may vary within the anticipated base pay range based on factors such as the ultimate location of the position and the selected candidate's knowledge, skills, and abilities. Position may be eligible for additional compensation that may include an incentive program.
Benefits:
The Company offers eligible employees the flexibility to take as much vacation with pay as they deem consistent with their duties, the company's needs, and its obligations; seven paid holidays throughout the calendar year; and up to 160 hours of paid wellness annually for their own wellness or that of family members. Employees are also eligible for additional paid time off in the form of bereavement leave, time off to vote, jury duty leave, volunteer time off, military leave, and parental leave.
Applicants must currently be authorized to work in the United States for any employer without current or future sponsorship.