Regional Manager, Cardlock Sales
Northern California (Remote Field-Based)
Lead Growth Across One of California's Largest Commercial Fuel MarketsWorld Fuel is seeking a high-impact sales leader to drive growth across our cardlock fueling business in Southern California.
As Regional Manager, Cardlock Sales, you will lead a team of sales professionals responsible for acquiring new customers, growing fuel volumes, increasing market share, and strengthening customer relationships throughout the region. This role combines strategic leadership with hands-on sales execution, offering the opportunity to directly influence business performance in one of the country's most active transportation and logistics markets.
If you're passionate about developing high-performing teams, building customer relationships, and delivering measurable sales results, we'd love to hear from you.
Why This Role Matters
Cardlock fueling plays a critical role in helping commercial fleets, transportation companies, contractors, municipalities, and businesses keep their operations moving efficiently.
In this role, you'll lead regional growth initiatives, develop sales talent, expand our customer base, and create market strategies that drive profitable fuel volume growth while delivering exceptional service to customers.
What You'll DoLead and Develop a High-Performing Sales Team
- Lead, coach, and develop a team of Cardlock Sales Representatives across Southern California.
- Establish clear goals, expectations, and performance metrics.
- Conduct regular field visits to provide coaching, customer support, and sales guidance.
- Hire, onboard, mentor, and retain top sales talent.
- Foster a culture of accountability, collaboration, and customer focus.
- Develop and execute regional sales plans that increase fuel volumes, margins, and market share.
- Identify new business opportunities and expand existing customer relationships.
- Partner with sales representatives on strategic accounts and high-value opportunities.
- Support negotiations, contract discussions, and customer retention strategies.
- Drive consistent pipeline development and sales activity throughout the region.
- Analyze market trends, customer needs, competitor activity, and regional performance to identify growth opportunities.
- Utilize CRM tools and data analytics to improve forecasting, territory management, and sales effectiveness.
- Collaborate closely with operations, marketing, customer service, credit, and leadership teams to ensure a world-class customer experience.
- Provide regular business updates, forecasts, and performance insights to leadership.
What We're Looking ForRequired Qualifications
- 5+ years of progressive B2B sales experience, preferably in fuel, fleet fueling, transportation, logistics, energy, industrial services, or related industries.
- 2+ years of sales leadership or people management experience.
- Proven track record of achieving and exceeding revenue, growth, and profitability goals.
- Experience leading geographically dispersed teams.
- Strong customer relationship management and business development skills.
- Valid driver's license and ability to travel regularly throughout Southern California.
- Experience within cardlock, commercial fueling, fleet services, petroleum, transportation, or logistics industries.
- Knowledge of fleet fueling, cardlock programs, fuel pricing, and commercial fuel markets.
- Experience using CRM systems and sales performance tools.
- Bachelor's degree in Business, Marketing, Sales, or a related discipline.
Success in This Role
You will be successful if you:
- Grow regional cardlock fuel volumes and profitability.
- Increase customer acquisition and retention.
- Expand World Fuel's presence within key commercial transportation markets.
- Develop a highly engaged, high-performing sales team.
- Deliver accurate forecasts and a healthy sales pipeline.
- Build lasting customer relationships that support long-term business growth.
Why Join World Fuel?
At World Fuel, you'll join a company that helps keep businesses, fleets, and communities moving every day. You'll have the opportunity to lead a high-impact sales team, influence regional growth strategy, and build meaningful customer relationships while working for a global leader in energy and fuel solutions.
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World Fuel is an equal opportunity/affirmative action employer. All qualified applicants will receive consideration for employment without regard to sex, gender identity, sexual orientation, race, color, religion, national origin, disability, protected veteran status, age, or any other characteristic protected by law.
World Fuel Services, Inc.
Skills Required
- 5+ years of progressive B2B sales experience, preferably in fuel, fleet fueling, transportation, logistics, energy, industrial services, or related industries
- 2+ years of sales leadership or people management experience
- Proven track record of achieving and exceeding revenue, growth, and profitability goals
- Experience leading geographically dispersed teams
- Strong customer relationship management and business development skills
- Valid driver's license
- Ability to travel regularly throughout Southern California
- Experience in cardlock, commercial fueling, fleet services, petroleum, transportation, or logistics industries
- Knowledge of fleet fueling, cardlock programs, fuel pricing, and commercial fuel markets
- Experience using CRM systems and sales performance tools
- Bachelor's degree in Business, Marketing, Sales, or a related discipline
What We Do
Headquartered in Miami, Florida, World Kinect Corporation (NYSE: WKC) is a leading global energy management company, offering a broad suite of solutions across the energy product spectrum. In addition to our core energy and fuel offerings to customers in the transportation sector, we provide advisory services, sustainability and renewable energy solutions, as well as supply fulfillment for natural gas and power. We continue to focus on advancing the energy transition to lower carbon alternatives through expanding our portfolio of energy solutions and providing customers with greater access to sustainably sourced energy. For more information, visit https://corp.worldkinect.com.
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