Regional Marketing Associate

Posted Yesterday
Be an Early Applicant
Raleigh, NC, USA
In-Office
Mid level
Edtech
The Role
Plans and executes regional marketing campaigns supporting sales pipeline development and district opportunities. Partners with regional sales, email marketing, and events teams to create campaigns, sales materials, promotional outreach, and follow-up programs. Writes marketing copy, tracks leads and campaign performance, monitors market trends, and uses customer and sales insights to improve future marketing efforts.
Summary Generated by Built In

IXL Learning, developer of personalized learning products used by millions of people globally, is seeking a full-time Regional Marketing Associate to help drive regional marketing initiatives that support our K–12 sales team and strengthen IXL's presence with districts across the country. 

In this role, you'll partner closely with sales teams to understand regional priorities, identify opportunities, and execute targeted marketing campaigns that engage educators, generate leads, and advance sales opportunities. You'll develop compelling marketing materials, coordinate campaigns across channels, and help tailor national initiatives to meet regional needs. You'll also support IXL's expanding portfolio of educational products, including core curriculum and assessment solutions.

We're looking for a creative, proactive, and highly organized marketer who is an excellent communicator, thrives on collaboration, and is passionate about improving education. 

This is a full-time position that requires you to be in our Raleigh, NC area office.

WHAT YOU'LL BE DOING
  • Plan and execute targeted regional marketing campaigns that support sales pipeline development, strengthen customer relationships, and help advance strategic district opportunities
  • Build strong partnerships with regional sales teams to understand their goals, customer needs, and opportunities for marketing support
  • Proactively recommend effective marketing tactics and materials that help sales teams engage prospects and move opportunities forward
  • Write compelling marketing copy and collaborate with designers and other marketing teams to develop and launch high-quality campaigns and sales materials
  • Coordinate with the email marketing team to plan and execute timely, targeted email campaigns that support regional sales initiatives
  • Partner with the events team to support marketing and sales events, including promotional outreach, lead tracking, and post-event sales follow-up
  • Stay informed about regional market trends, district priorities, and customer feedback, and use these insights to recommend relevant marketing opportunities
  • Track the performance of regional marketing campaigns, including engagement, lead activity, and sales feedback, and use those insights to improve future efforts
WHAT WE'RE LOOKING FOR
  • BA/BS degree
  • 2–4 years of marketing experience in a professional environment, preferably in a role involving campaign execution or field marketing
  • Experience partnering with or supporting a sales team is a plus
  • Collaboration: You're an effective communicator who builds strong working relationships and collaborates well across teams
  • Ownership and execution: You're a proactive self-starter who can take a project from initial idea through launch, manage competing deadlines, and deliver high-quality work with minimal oversight
  • Problem-solving: You're resourceful, thoughtful, and comfortable researching new topics, identifying solutions, and finding efficient ways to get things done
  • You have knowledge of, or an interest in, education/edtech and can learn about the industry quickly
  • Experience with Google Docs, Sheets, and Slides
ABOUT IXL LEARNING

IXL Learning is the country's largest EdTech company. We reach millions of learners through our diverse range of products. For example:

  • 1 in 4 students in the United States uses IXL.com
  • Rosetta Stone provides an immersive learning experience for 25 languages
  • Wyzant is the nation's largest community of tutors, covering 300+ subjects
  • Teachers Pay Teachers (TPT) is a comprehensive marketplace for millions of educator-created resources

Our mission is to create innovative products that will make a real, positive difference for learners and educators and we're looking for passionate, mission-minded people to join us in achieving this goal. We have a unique culture at IXL that fosters collaboration and the open exchange of ideas. We value our team and treat one another with kindness and respect. We approach our work with passion, tenacity, and authenticity. We find it immensely satisfying to develop products that impact the lives of millions and we are eager to have you join our team.

At IXL, we value diversity in age, race, ethnicity, gender, sexual orientation, physical and mental ability, political and religious beliefs, and life experience, and we are proud to promote a work environment where everyone, from any background, can do their best work. IXL Learning is an equal opportunity employer and does not discriminate against applicants and employees based on any legally protected category. 

Skills Required

  • Bachelor’s degree
  • 2-4 years of professional marketing experience, preferably in campaign execution or field marketing
  • Strong communication and cross-functional collaboration skills
  • Ability to manage projects, competing deadlines, and campaign execution with minimal oversight
  • Problem-solving, research, and resourcefulness skills
  • Knowledge of or interest in education or edtech
  • Experience with Google Docs, Sheets, and Slides
  • Experience partnering with or supporting a sales team

IXL Learning Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about IXL Learning and has not been reviewed or approved by IXL Learning.

  • Healthcare Strength — Health coverage includes medical, dental, and vision, with individual coverage described as strong on at least one plan. Options are presented alongside disability and life insurance.
  • Retirement Support — A 401(k) with company match is part of the package, providing structured retirement savings support.
  • Leave & Time Off Breadth — Paid time off, sick days, and paid parental leave are offered, with mentions of unlimited PTO for some roles and even sabbatical. Time away is generally workable when approved by managers.

IXL Learning Insights

Am I A Good Fit?
beta
Get Personalized Job Insights.
Our AI-powered fit analysis compares your resume with a job listing so you know if your skills & experience align.

The Company
HQ: San Mateo, CA
4,731 Employees

What We Do

At IXL Learning, we are passionate about improving learning for all. We apply technology in thoughtful and innovative ways to unlock students' innate curiosity, creativity, and desire for knowledge. IXL’s award-winning personalized learning platform is used by more than 13 million students worldwide. With a comprehensive K-12 curriculum, individualized guidance, and real-time analytics, IXL meets the unique needs of each learner. And with over 100 billion questions asked and answered around the world, IXL is helping schools successfully use technology to improve teaching and learning. Studies have shown that IXL leads to higher test scores, predicts success, and benefits all students. Learn more about how IXL accelerates learning at: www.ixl.com/research IXL Learning’s other products include Rosetta Stone, the world’s leading language learning program; Vocabulary.com, the educational destination for improving literacy skills; Education.com, the most comprehensive library of learning activities for K-8 students; Wyzant, the nation’s largest tutoring network; and ABCya, the creator of over 300 educational computer games and apps for kids. Hear what our employees love about working at IXL: "At IXL, I take pride in knowing that the code we deliver helps educators and parents better understand how their children are learning. I love that my friends and family can understand the positive impact we have, whether or not they have any technical background. It's motivating to work on a team with supportive and highly capable coworkers who genuinely care about each other, the product, and our customers."​ - Adam Singer, Engineering Project Lead "I'm working with like-minded and different-minded peers to improve a part of our education system, something that I'm immensely invested in. Solving engineering challenges to continually improve our product, along with the people (and perks!) I encounter really keep me engaged in my work."​ - Jestin Ma, Software Engineer

Similar Jobs

Sprout Social Logo Sprout Social

Customer Success Manager

Marketing Tech • Social Media • Software • Analytics • Business Intelligence
Easy Apply
Remote or Hybrid
US
1400 Employees
92K-153K Annually

Wells Fargo Logo Wells Fargo

Senior Trade Services Specialist

Fintech • Financial Services
Hybrid
Charlotte, NC, USA
205000 Employees

Wells Fargo Logo Wells Fargo

Customer Service Representative

Fintech • Financial Services
Hybrid
Charlotte, NC, USA
205000 Employees
Hybrid
Locust, NC, USA
205000 Employees

Similar Companies Hiring

ReUp Education Thumbnail
Social Impact • Edtech
Austin, TX
180 Employees
Learneo Thumbnail
Software • Machine Learning • Edtech • Artificial Intelligence
NL
397 Employees
CodePath.org Thumbnail
Edtech • Social Impact
San Francisco, CA
55 Employees

Sign up now Access later

Create Free Account

Please log in or sign up to report this job.

Create Free Account