- Own day-to-day account management for a portfolio of our most key accounts
- Partner with Sales to develop strategic account plans, drive renewals, and identify upsell and expansion opportunities across brand direct customers in the entertainment and tech space
- Ensure agency teams are effectively activating Samba audience and contextual data across major DSPs, SSPs, DMPs, and social platforms
- Build trusted relationships with programmatic, trading, strategy, and analytics stakeholders within the customer org
- Lead business reviews focused on adoption, delivery, performance insights, and expansion opportunities across brands and agency teams.
- Oversee audience segment setup and delivery across SSPs and programmatic buying platforms for brand-led campaigns
- Support key accounts & agency partners through the full activation lifecycle: planning, audience building, activation, and QA (without directly managing or optimizing campaigns)
- Provide platform education and training on how to request, build, and deploy Samba audiences within customer programmatic workflows.
- Troubleshoot audience delivery or integration issues and coordinate with technical teams to resolve activation challenges efficiently
- Serve as a feedback loop between key accounts and internal teams to improve ease of activation, workflow efficiency, and audience performance
- Partner with Sales on pre-sale planning, platform demos, and aligning agency and brand goals with Samba’s audience and measurement solutions
- Represent Samba’s audience products with subject-matter expertise and a consultative, agency-first approach when working with key accounts.
- Collaborate with Product, Measurement, Revenue Operations, and Finance to deliver enhanced solutions for complex, multi-agency account structures typical of key account & HoldCo relationships
Who You Are
- Curious – Always learning and staying current on programmatic trends, agency operating models, and CTV innovation within large holding companies
- Proactive – You anticipate agency needs and identify opportunities to add value across key accounts
- Collaborative – You thrive in cross-functional environments and are comfortable navigating large, matrixed organizations like WPP, OMG, Publicis, Dentsu.
- 3–5 years of experience in account management, client services, or programmatic strategy roles
- Direct experience working at or closely with large agency holding companies such as WPP, Publicis, or Dentsu is strongly preferred
- Strong understanding of audience activation and programmatic buying across DSPs (e.g., The Trade Desk, DV360, Yahoo DSP)
- Solid working knowledge of DMPs (e.g., LiveRamp, Lotame, Adform) and SSPs (e.g., OpenX, Magnite, Freewheel)
- Background in programmatic trading or campaign management at a brand direct, HoldCo or operating agency is a strong plus, even if not hands-on today
- Strong communication and problem-solving skills with a proactive, collaborative approach
- CRM and project management tool proficiency (Salesforce, Jira, Asana, Trello, etc.)
- Strong Excel skills (SUMIFS, INDEX MATCH, pivot tables, VLOOKUP); SQL is a plus
- Deep understanding of the digital advertising and programmatic ecosystem, particularly HoldCo and agency workflows
- BA/BS with a focus on marketing, business, data, or related experience
What We Do
Television remains a vibrant cultural influence and an essential source of entertainment and information worldwide. Tremendous growth in content choices, and viewing platforms that allow us to watch anything, anytime, on any screen, has actually made it harder for viewers to discover and keep up with all the great programming available. It’s also more competitive for content providers to keep your attention, and for marketers to make strong, measurable connections with their target consumers. Technology that improves the viewing experience, enables content discovery, and addresses audience fragmentation across screens will strengthen television’s business model and relevance to consumers. Data is at the center of any solution to make TV better. Samba TV's technology is built into Smart TVs and easily maps to smart phones and tablets. By recognizing what's on screen, Samba TV learns what viewers like and using machine learning algorithms, enables discovery of shows and actors in a whole new way. Likewise, our data and measurement products are transforming the way stakeholders across the media landscape are thinking about their business. Given the dramatic growth in streaming services, connected devices, time-shifting, and multi-screen viewership, our data products solve real problems and create a meaningful competitive advantage for our clients.
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