Production Manager, Web/Mobile
Why Genentech
We’re passionate about delivering on Our Promise to improve the lives of patients and create healthier communities for all. We foster a culture of inclusivity, integrity and creativity while boldly pursuing answers to the world’s most complex health challenges and transforming society.
The Opportunity
As the Production Manager, Web/Mobile within our Digital Experience organization, you will lead the strategic execution and continuous optimization of web and mobile experiences across Genentech’s marketing and medical landscapes. You will drive enterprise digital initiatives, translating omnichannel engagement strategies into customer journeys that serve patients, caregivers, and healthcare professionals. In this role, you will:
- Drive end-to-end web and mobile app delivery to ensure high-quality, high-satisfaction patient and customer experiences in close partnership with managed service vendors and cross-functional teams.
- Operationalize, produce, and optimize campaign and above-campaign execution plans (CEP) in alignment with experience, design, and technical standards.
- Lead activation of channel and campaign optimization decisions, leveraging data insights to enhance digital reach, channel effectiveness, and user engagement.
- Oversee and implement enterprise SEO strategies, website URL architecture, domain structures, and redirect/migration plans to optimize organic visibility and user navigation.
- Ensure strict executional compliance with data privacy frameworks, cookie management (OneTrust), and healthcare regulatory requirements across all web and mobile platforms.
- Mentor and provide operational guidance to production managers and managed service teams, elevating delivery standards and production workflows.
- Partner with Digital Operations and Business Product Owners to pilot emerging digital initiatives, refine web documentation, and drive operational efficiencies across platforms.
Who you are
- Bachelor’s degree in marketing, business, communications, or a related field, or equivalent experience.
- 5 years in campaign operations, marketing production, or omnichannel execution, with a proven track record of delivering high-quality business outcomes on time.
Preferred
- Significant experience managing end-to-end omnichannel or multichannel program/campaign execution, including the integration of digital and offline channels.
- Advanced project management skills with a strong ability to lead operational delivery and ensure optimal resource utilization.
- Exceptional communication and collaboration skills to effectively align cross-functional teams and enterprise stakeholders.
- Demonstrated success in managing vendor relationships and ensuring compliance with SLAs and regulatory standards.
- Proven ability to work independently and take calculated risks to fail fast, iterate, and improve
- Strong leadership abilities, with experience in coaching and inspiring team members (direct or indirect).
- Experience in healthcare, pharmaceutical, or other regulated industries, with a strong understanding of compliance and regulatory frameworks in campaign management.
- Proven experience activating above-campaign initiatives into channel experiences and managing product or campaign optimization pilots.
- Expertise in managing automated production and publishing processes, with proficiency in workflow and publishing systems.
- Familiarity with omnichannel systems and tools such as workflow, campaign automation, CRM, etc.
- Advanced proficiency with marketing automation tools and analytics platforms, with a focus on data-driven decision-making.
- Strong analytical skills with the ability to interpret complex data and translate insights into actionable strategies.
- Experience with SEO and web analytics platforms.
- Experience with web platform technologies
- Experience with web platform technologies including web content personalization
Location
- This role is based in South San Francisco and offers a hybrid schedule working 3 days per week on campus. A remote work option will be considered for US candidates who live outside of the Bay Area.
- No relocation benefits are available for this posting
The expected salary range for this position based on the primary location of South San Francisco is $113,400 - $210,600. Actual pay will be determined based on experience, qualifications, geographic location, and other job-related factors permitted by law. A discretionary annual bonus may be available based on individual and Company performance. This position also qualifies for the benefits detailed at the link provided below.
Benefits
Genentech is an equal opportunity employer. It is our policy and practice to employ, promote, and otherwise treat any and all employees and applicants on the basis of merit, qualifications, and competence. The company's policy prohibits unlawful discrimination, including but not limited to, discrimination on the basis of Protected Veteran status, individuals with disabilities status, and consistent with all federal, state, or local laws.
If you have a disability and need an accommodation in relation to the online application process, please contact us by completing this form Accommodations for Applicants.
Skills Required
- Bachelor's degree in marketing, business, communications, or a related field, or equivalent experience
- At least 5 years of experience in campaign operations, marketing production, or omnichannel execution
- Experience managing end-to-end omnichannel or multichannel program or campaign execution
- Advanced project management skills
- Experience managing vendor relationships and compliance with service-level agreements and regulatory standards
- Leadership, coaching, and team mentoring experience
- Experience in healthcare, pharmaceutical, or another regulated industry
- Experience activating above-campaign initiatives into channel experiences and managing optimization pilots
- Experience managing automated production and publishing processes
- Familiarity with workflow, campaign automation, and CRM systems
- Advanced proficiency with marketing automation tools and analytics platforms
- Strong analytical skills and ability to translate data insights into strategies
- Experience with SEO and web analytics platforms
- Experience with web platform technologies
- Experience with web content personalization
Genentech Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Genentech and has not been reviewed or approved by Genentech.
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Healthcare Strength — Health coverage is described as comprehensive across medical, dental, vision, mental health, and prescriptions, supported by HSAs/FSAs and broad wellness resources. On‑site fitness and health centers, mental‑health clinicians, and specialized programs like fully covered preventive cancer screenings and menopause support deepen the offering.
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Retirement Support — Retirement benefits feature a 401(k) with up to a 4% company match plus an additional annual 6% company contribution to eligible pay. Additional financial protections such as life and accident insurance complement salary, bonuses, and stock options.
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Leave & Time Off Breadth — Time away includes about 20 paid vacation days, paid holidays, personal days, and a year‑end shutdown. A paid six‑week sabbatical every six years notably expands long‑term time‑off flexibility.
Genentech Insights
What We Do
Considered the founder of the industry, Genentech, now a member of the Roche Group, has been delivering on the promise of biotechnology for more than 40 years. Genentech is a biotechnology company dedicated to pursuing groundbreaking science to discover and develop medicines for people with serious and life-threatening diseases. Our transformational discoveries include the first targeted antibody for cancer and the first medicine for primary progressive multiple sclerosis. We're passionate about finding solutions for people facing the world's most difficult-to-treat conditions. That is why we use cutting-edge science to create and deliver innovative medicines around the globe. To us, science is personal. Making a difference in the lives of millions starts when you make a change in yours.
