Who are we?
We’re a specialist employee benefits provider, striving to create healthy, happy workplaces. As part of the international Unum Group, we’re on a collective mission to help the working world thrive.
The roleWhat will you be doing?
13 Product Marketing Strategy ManagerHybrid – 3 days a week in Dorking office
What will you bring?
We're looking for a commercially minded Product Marketing Strategy Manager to help shape and deliver marketing strategies that drive product awareness, customer engagement, and business growth.
This is a highly collaborative role where you'll work with teams across the business to develop compelling product positioning, deliver impactful marketing campaigns, and ensure customers understand and realise the value of our products and services.
You'll have the opportunity to influence how products are brought to market, support customer growth and engagement, and contribute to the ongoing success of the business.
Key Responsibilities
- Develop and deliver product marketing strategies that support customer acquisition, engagement, and retention.
- Create compelling product positioning and messaging that clearly communicates customer value.
- Support the planning and execution of product launches, enhancements, and go-to-market initiatives.
- Collaborate with cross-functional teams including Product, Sales, Customer Success, and Marketing to ensure alignment and successful delivery of key initiatives.
- Use customer insights, market trends, competitor activity, and performance data to inform marketing decisions and identify opportunities for growth.
- Develop marketing materials and campaigns that drive awareness, consideration, adoption, and customer engagement.
- Monitor campaign and product performance, using insights to optimise activity and improve results.
- Build strong relationships with stakeholders across the business and contribute to wider strategic objectives.
Skills & Experience
- Experience in Product Marketing, Marketing, Go-to-Market, Customer Marketing, Campaign Marketing, or a similar role.
- Strong understanding of how marketing can support product growth, customer engagement, and commercial objectives.
- Experience developing and delivering marketing campaigns or go-to-market initiatives.
- Ability to translate complex product features and benefits into clear, customer-focused messaging.
- Comfortable using data, customer feedback, and market insights to inform decisions and measure success.
- Excellent communication and stakeholder management skills.
- Experience working with cross-functional teams in a collaborative environment.
- Previous people management or leadership experience would be advantageous but is not essential.
Why Join Us?
This is an exciting opportunity to play a key role in shaping how our products are marketed and experienced by customers. You'll join a supportive and collaborative environment where you'll have the opportunity to make a real impact, contribute new ideas, and grow your career.
Benefits
- Generous bonus scheme
- Private Medical Insurance
- Defined Contribution pension scheme
- Life assurance, medical and income protection insurance
- Access to remote GP services, nutrition coaching, personal training, unlimited mental health support, and medical second opinions
- 27 days holiday, with the option to buy or sell up to 5 additional days (plus Bank Holidays)
- Salary sacrifice electric vehicle scheme with on-site charging facilities
- Free shuttle bus from Dorking Train Station
#LI-NM1
#LI-Hybrid
Why join us?
At Unum, we’ve created a workplace where people feel supported to progress and grow, and can see their ambitions coming to life.
As a part of our commitment to creating an inclusive workplace, we actively encourage applications from those with disabilities and those with long-term health conditions.
If you meet the essential criteria for the role and choose to opt in to the scheme during your application, you will be offered an interview under the Disability Confident Scheme.
If you need assistance and/or reasonable accommodation due to a disability during the application or recruiting process, please send a request to [email protected].
We are proud to be a Disability Confident Employer.
Company:
Unum UKSkills Required
- Experience in Product Marketing, Marketing, Go-to-Market, Customer Marketing, Campaign Marketing, or a similar role
- Strong understanding of how marketing supports product growth, customer engagement, and commercial objectives
- Experience developing and delivering marketing campaigns or go-to-market initiatives
- Ability to translate complex product features and benefits into clear, customer-focused messaging
- Comfortable using data, customer feedback, and market insights to inform decisions and measure success
- Excellent communication and stakeholder management skills
- Experience working with cross-functional teams in a collaborative environment
- Previous people management or leadership experience
Unum Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Unum and has not been reviewed or approved by Unum.
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Healthcare Strength — Benefits are described as starting day one and include medical coverage along with employer-provided life, short-term disability, and long-term disability. On-site amenities like a gym and café are also part of the health-and-extras package in some locations.
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Retirement Support — The retirement offering is positioned as a standout through a high employer 401(k) contribution. This retirement support is repeatedly framed as a key draw within the total rewards package.
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Leave & Time Off Breadth — Paid time off is characterized as generous, with additional personal days and company closure days also described. The time-off program is presented as broader than many peers on paper.
Unum Insights
What We Do
Unum is a company of people serving people. A Fortune 500 company, we help millions of people gain affordable access to disability, life, accident, critical illness, dental and vision benefits through the workplace — benefits that help them protect their families, their finances and their futures. Our products and services meet the needs of a diverse workforce that includes four generations, growing ethnic diversity and changing family dynamics. A strong commitment to social responsibility is one of Unum's core values. In fact, we place particular emphasis on contributing to positive change in the communities in which we live and work. Helping our communities become better is a natural extension of the commitment we make each and every day to our customers — to help employers manage their businesses and employees protect their families and livelihoods. We look forward to sharing industry news, community involvement, recognition and other info we hope you find interesting and informative. We encourage your comments and feedback so we can be a valuable resource for you and get to know you a little better.
