Product Marketing Senior Consultant

At Allstate, great things happen when our people work together to protect families and their belongings from life’s uncertainties. And for more than 90 years, our innovative drive has kept us a step ahead of our customers’ evolving needs. From advocating for seat belts, air bags and graduated driving laws, to being an industry leader in pricing sophistication, telematics, and, more recently, device and identity protection. 

Job Description

The Product Marketing Senior Consultant helps shape the positioning, go-to-market strategy, and growth of our property insurance products. In this role, you’ll collaborate with product, sales, and a wide range of marketing teams—including brand advertising, media, research, and analytics—to ensure our offerings are communicated effectively in market.
You’ll analyze data and insights, manage projects from planning through execution, and play a key role in aligning marketing efforts with business priorities to deliver measurable impact.
Ideal candidate has 3–5 years of related experience and excels at translating products into clear, compelling value propositions. This role requires someone who can think ahead, work independently, and collaborate effectively across teams.

Key Responsibilities

• Contribute to developing clear, differentiated positioning and messaging for property products and ensure consistency across marketing touchpoints.
• Translate research and consumer insights into actionable product and marketing strategies.
• Assist with planning and executing new product launches across distribution channels.

• Collaborate on market research and competitive analysis to identify trends and whitespace, help uncover new customer segments, and partner with brand advertising teams on creative requests.

• Build strong relationships across marketing and business teams; share ideas and contribute on cross-functional projects.
• Prepare presentations, program overviews, and recaps for leadership and stakeholder meetings.
• Manage new or unfamiliar projects with support as needed  

What You Bring

• 3–5 years of experience in marketing, product marketing, or related roles.
• A curious mindset and eagerness to learn.
• Strong attention to detail and advanced communication skills.
• Proven ability to juggle multiple projects, work independently, and adapt to new challenges.
• Experience with marketing tools like Power BI and Adobe is a plus.

Why This Role Matters
Your work will directly influence how prospective customers understand and engage with our property products. You’ll gain exposure to strategy, analytics, creative development, and cross-functional teams—while contributing ideas that make a real impact.

Experience

• 3 or more years of experience (Preferred)

Supervisory Responsibilities

• This job does not have supervisory duties.

Skills

Analytical Thinking, Artificial Intelligence (AI), Integrated Marketing, Marketing, Microsoft Excel, Product Marketing

Compensation

Compensation offered for this role is 68,500.00 - 115,600.00 annually and is based on experience and qualifications.

The candidate(s) offered this position will be required to submit to a background investigation.

Joining our team isn’t just a job — it’s an opportunity. One that takes your skills and pushes them to the next level. One that encourages you to challenge the status quo. One where you can shape the future of protection while supporting causes that mean the most to you. Joining our team means being part of something bigger – a winning team making a meaningful impact.

Allstate generally does not sponsor individuals for employment-based visas for this position.

Effective July 1, 2014, under Indiana House Enrolled Act (HEA) 1242, it is against public policy of the State of Indiana and a discriminatory practice for an employer to discriminate against a prospective employee on the basis of status as a veteran by refusing to employ an applicant on the basis that they are a veteran of the armed forces of the United States, a member of the Indiana National Guard or a member of a reserve component.

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