At Wasabi, we’re a proven collection of pioneers, visionaries and disruptive doers. We see things differently than our competitors, and we make our mark in the industry by challenging the norm and delivering the unexpected and improbable. We’re a fast-growing company taking the Cloud Storage industry by storm and recognized as one of the best places to work in Boston.
Wasabi hot cloud storage is a new class and category of cloud storage, breaking all traditional barriers and boundaries of storage with a disruptive value proposition of being 1/5th the cost of AWS S3, faster than the competition, with no fees for egress or API requests. Cloud storage has never been so simple, so fast and so inexpensive. It’s all part of our vision to make cloud storage the next great global utility, just like electricity.
go-to-market strategy for Wasabi AiR. This role requires domain knowledge and understanding
of cloud storage and media access management, specifically storage for organizing and
searching digital media files (video, audio, images). You will be responsible for defining strategy,
goals, and priorities that drive impact across the business.
to drive exceptional positioning and growth in highly competitive markets. To be successful, you
need to have a solid understanding of cloud storage as well as familiarity with AI/ML
technologies and intelligent media storage.
identity and messaging for Wasabi AiR’s features and use cases to ensure that sales teams,
channel partners, and customers see the value of Wasabi AiR
- Develop product positioning and messaging - Create clear and differentiated product
messaging to effectively communicate the value proposition of Wasabi AiR intelligent
media storage. - Competitive analysis - Identify competitors and their strengths and weaknesses to
differentiate Wasabi AiR positioning and messaging. - Craft marketing collateral - Collaborate with the marketing team to create persuasive
content, including sales collateral, product guides, website content, webinar content,
conference presentations, and blog posts, all to drive awareness and demand for
Wasabi AiR. - Campaign development and execution - Develop and execute marketing campaigns that
promote Wasabi AiR using various channels such as digital advertising, social media,
email marketing, and events. - Partner with product management - Collaborate with the product management team to
identify product enhancements and new feature opportunities based on market
demand and customer feedback. - Travel, up to 30% of the year, in support of Wasabi’s activities at trade shows,
conferences, and field events. - Other related projects and programs as needed.
- Develop product positioning and messaging - Create clear and differentiated product
- Bachelor's degree in marketing, business, or a related field. A master's degree is a plus.
- Proven experience (4-6 years) in product marketing, preferably in the cloud storage or
cloud services industry. Media and entertainment industry experience is a huge plus - Strong understanding of cloud storage technologies, market trends, and competitive
landscape. - Exceptional written and verbal communication skills, with the ability to articulate
complex concepts in a clear and concise manner. - Demonstrated success in developing and executing effective marketing strategies and
product launches. - Analytical mindset with the ability to use data-driven insights to make informed
marketing decisions. - Strong project management skills and the ability to collaborate with cross-functional teams.
To reach desired objectives, the products marketing manager partners with other internal
teams to develop feature and use-case specific messaging. These teams include:
- Marketing communications, solutions marketing, alliances marketing and field
marketing teams to amplify messages and drive lead generation - Product management to deliver messaging, compelling proof points, and points of view
to improve the market position for Wasabi AiR use-cases and drive competitive
advantage and business results
- Marketing communications, solutions marketing, alliances marketing and field
Global sales teams, including partner channel teams, to understand buyer needs, how
Wasabi AiR provides value and how AiR is differentiated from other offerings in their
respective markets
The base salary range reflects the full range for this position at Wasabi Technologies. At Wasabi, we believe in paying fairly and competitively, and individual compensation is determined based on factors such as job-related experience, skills, location, and internal equity. Base pay is just one part of our total rewards approach. Depending on role eligibility, Wasabi team members may also receive additional compensation and benefits, including bonus or variable compensation, equity, and a comprehensive benefits package designed to support both professional growth and personal well-being.
Wasabi Technologies is an Equal Opportunity Employer. We prohibit discrimination and harassment of any kind based on race, color, sex, religion, sexual orientation, national origin, disability, genetic information, pregnancy, or any other protected characteristic as outlined by federal, state, or local laws.
Top Skills
What the Team is Saying
What We Do
Recognized as one of the technology industry’s fastest growing companies, Wasabi is on a mission to store the world's data by making cloud storage affordable, predictable and secure. With Wasabi, visionary companies gain the freedom to use their data whenever they like without being hit with unpredictable fees or vendor lock-in. Instead, they’re free to build best-of-breed solutions with the industry’s fastest-growing ecosystem of independent cloud application partners. Customers and partners all over the world trust Wasabi to help them put their data to work so they can unlock their full potential.
In September 2022, Wasabi achieved unicorn status following $250M in funding. To date, Wasabi has raised over $500M at a $1.1B valuation.
As leaders in our community, Wasabi strives to always inspire by example and give to those who are most in need. We team up with our partners in a purposeful way to create corporate social responsibility initiatives that will make a true impact in a way that is authentic to who we are. Our community engagement programs include Veteran Support like the Run to Home Base, Female Empowerment, Educational Opportunities, Non-Profit Storage Donations, and more. We also created a unique music and arts CSR program to bring the power of music and the arts to those who need it worldwide. The Red Hot Beats program launched with our partners at the Liverpool Football Club Foundation promotes mental health and wellness through music therapy for young people in the Liverpool area. Meanwhile our founding partnership of the MGM Music Hall at Fenway supports arts access, education, and opportunity for students and emerging artists in New England.
Why Work With Us
At Wasabi, we know that product alone does not make a company. We empower our employees to thrive by prioritizing their personal lives and showing trust in their abilities, and as a result, they bring remarkable energy and enthusiasm to their careers at Wasabi.
We have team members from every corner of the globe, including the US, Europe, & Asia.
Gallery
Wasabi Technologies Offices
Hybrid Workspace
Employees engage in a combination of remote and on-site work.
Wasabi has a full remote work policy. However it maintains its corporate office and encourages employees to use it when they need to.
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