Product Marketing Manager

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About Salesforce

Salesforce is the #1 AI CRM, where humans with agents drive customer success together. Here, ambition meets action. Tech meets trust. And innovation isn’t a buzzword — it’s a way of life. The world of work as we know it is changing and we're looking for Trailblazers who are passionate about bettering business and the world through AI, driving innovation, and keeping Salesforce's core values at the heart of it all.

Ready to level-up your career at the company leading workforce transformation in the agentic era? You’re in the right place! Agentforce is the future of AI, and you are the future of Salesforce.

Reports to Sr Director, Product Marketing, Salesforce Industries

This role is based in India and reports into the Industries Product Marketing Leader based in India and rolls up to the HQ based Industries CMO.

Job Details

Are you inspired by technology disruption?? Passionate about customer success? And most of all, want to make a big impact? Top talent across the world joins Salesforce for the opportunity to excel in a performance-driven, fast-paced, and competitive atmosphere; the chance to be surrounded by peers and leaders that inspire, motivate, and innovate and a corporate philosophy that incorporates community service into its DNA. With over 70,000 global employees, the fastest growing top 5 enterprise software company, and customers that are

driving disruption around the world, we are proud to contribute to the success of companies of all sizes, geographies and industries.

The Salesforce Industry Product Marketing team is looking for a talented and passionate marketer to drive best-in-class sales enablement, messaging, positioning, go-to-market strategy and activations for our Industry products and solutions. In this all-new agentic AI world that Salesforce is leading with Agentforce, you will be the beacon of the organization helping craft product-led and value-driven narratives that synthesize constantly changing customer expectations that are driving digital transformation with AI at the forefront for a variety of our industries.

As a high impact Product Marketing Manager, with a global remit, your job responsibilities will include:

• Work with the industry's best marketing team to help define the messaging, positioning and go-to-market strategy for Agentforce + Data Cloud + Salesforce Industry Clouds and Solutions comprising our best in breed applications in the Salesforce Customer 360.

• Deep understanding of the product functionality as a SME and support the creation of differentiated enablement assets like Trailhead modules, hands on learning, first call decks, datasheets, and release marketing content making it easy for customers, sales teams and partners to understand our solution offerings and key positioning

• Drive the creation of engaging product demonstrations that are used on stage in keynotes, in videos, at events and are the basis for customer engagements in the sales process

• Support cross funnel content creation for differentiated marketing experiences and programs both across Salesforce and third-party channels.

• Manage industry cloud and solution launch plans (3x per year), working closely with cross-functional teams to ensure effective and ongoing market relevance to drive demand generation and sales pipeline

• Partner with a world-class product management team to distill key functionality and benefits into solution and product marketing messages

• Partner with other marketing specialist teams to execute innovative marketing campaigns, thought leadership, content marketing, webinars, SEO, GEO and web design to build pipeline

• 8+ years experience in product marketing or solution engineering (preferably for a SaaS product)

• Hands-on ability to create a range of marketing assets including on-message product demos, feature videos and sharp succinct slide pitch-decks in Google G Suite

• Understanding of AI, especially the world of agentic AI

• A blend of strategic planning and tactical execution skills

• Experience/familiarity with the customer engagement lifecycle from awareness to loyalty

• Comfortable using collaboration and CRM tools such as Slack and Salesforce.

• Comfortable working with a globally distributed team across multiple time zones

• Exceptional team player with proven ability to lead through influence

• Market intelligence — build deep expertise on category, competition and buyer persona

• Strong track record of setting and delivering against measurable marketing metrics

• Ability to use data and analytics to drive decision making

• Ability to craft compelling messaging, positioning and thought leadership content across channels 

• Strong communication & writing skills 

• Bachelor’s degree in business or marketing; MBA preferred.
   

• Comprehensive benefits package including well-being reimbursement, generous parental leave, adoption assistance, fertility benefits, and more!

• World-class enablement and on-demand training with Trailhead.com

• Exposure to executive thought leaders and regular 1:1 coaching with leadership

• Volunteer opportunities and participation in our 1:1:1 model for giving back to the community

• For more details, visit https://www.salesforcebenefits.com/

Unleash Your Potential

When you join Salesforce, you’ll be limitless in all areas of your life. Our benefits and resources support you to find balance and be your best, and our AI agents accelerate your impact so you can do your best. Together, we’ll bring the power of Agentforce to organizations of all sizes and deliver amazing experiences that customers love. Apply today to not only shape the future — but to redefine what’s possible — for yourself, for AI, and the world.

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