Product Marketing Manager

Posted 5 Hours Ago
Be an Early Applicant
Taipei City, TWN
Hybrid
Senior level
Healthtech • Robotics
The future of Intuitive is bright—and it will take curious, driven, and diverse team members to get us there.
The Role
Develop and execute product launches, portfolio roadmaps, go-to-market strategies, positioning, pricing, lifecycle management, promotional campaigns, and sales enablement. Build surgeon and hospital stakeholder programs, develop claims evidence and competitive intelligence, support trade shows and product demonstrations, monitor user satisfaction, and drive adoption of digital solutions. Collaborate with clinical marketing and sales teams to deliver procedure-based product solutions.
Summary Generated by Built In
Company Description

At Intuitive, we are united behind our mission: we believe that minimally invasive care is life-enhancing care. Through ingenuity and intelligent technology, we expand the potential of physicians to heal without constraints.

As a pioneer and market leader in robotic-assisted surgery, we strive to foster an inclusive and diverse team, committed to making a difference. For more than 25 years, we have worked with hospitals and care teams around the world to help solve some of healthcare's hardest challenges and advance what is possible.

Intuitive has been built by the efforts of great people from diverse backgrounds. We believe great ideas can come from anywhere. We strive to foster an inclusive culture built around diversity of thought and mutual respect. We lead with inclusion and empower our team members to do their best work as their most authentic selves.

Passionate people who want to make a difference drive our culture. Our team members are grounded in integrity, have a strong capacity to learn, the energy to get things done, and bring diverse, real world experiences to help us think in new ways. We actively invest in our team members to support their long-term growth so they can continue to advance our mission and achieve their highest potential.

Job Description

Essential Job Duties
• Product launch planning and execution
• Portfolio roadmap & GTM strategy planning (mid to long term)
• Product positioning and feature/benefit messaging to sales,
surgeon, hospital executive
• Build sales enablement tools: data sheets, reference videos, vision decks, white
papers, product QTIs
• Portfolio pricing strategy & management
• Portfolio life cycle management
• Develop product KOL/reference surgeon & program site
• Product claims evidence development with internal & external stakeholders
• Product promotion campaign design and roll-out
• Product tradeshow presence, demo and test-drive
• Sales/Surgeon product support, satisfaction and VOC monitoring
• Collaborate with Clinical Marketing Team and Sales Team to provide the
procedure solution by the products
• Develop market intelligence and competitive market strategies
• Enable internal commercial team on digital knowledge and readiness
• Drive Digital solutions adoption and userbase

Qualifications

Required Skills and Experience
• Fluent verbal and written English required
• At least 5 years related experience in healthcare industry is required
(sales & marketing experience is preferred)
• At least 2 years related experience in marketing is required
• Proven ability to develop and implement projects or products management
• Demonstrated success in leading a mid-to-long term project
• Interpersonal skills to work across functions/departments, able to manage
multiple tasks
• Strong presentation skills required
• Computer skills required (Microsoft Word, Excel, PowerPoint)
• Ability to travel 30% (including international)

Required Education and Training
• Bachelor’s degree or equivalent required, MBA or Master degree preferred

Preferred Skills and Experience
• Surgical product and/or OR equipment experiences desired

Additional Information

Intuitive is an Equal Employment Opportunity Employer. We provide equal employment opportunities to all qualified applicants and employees, and prohibit discrimination and harassment of any type, without regard to race, sex, pregnancy, sexual orientation, gender identity, national origin, color, age, religion, protected veteran or disability status, genetic information or any other status protected under federal, state, or local applicable laws.

We will consider for employment qualified applicants with arrest and conviction records in accordance with fair chance laws.

U.S. Export Controls Disclaimer:  In accordance with the U.S. Export Administration Regulations (15 CFR §743.13(b)), some roles at Intuitive Surgical may be subject to U.S. export controls for prospective employees
who are nationals from countries currently on embargo or sanctions status.

Certain information you provide as part of the application will be used for purposes of determining whether Intuitive Surgical will need to (i) obtain an export license from the U.S. Government on your behalf (note: the government’s licensing process can take 3 to 6+ months) or (ii) implement a Technology Control Plan (“TCP”) (note: typically adds 2 weeks to the hiring process).  

For any Intuitive role subject to export controls, final offers are contingent upon obtaining an approved export license and/or an executed TCP prior to the prospective employee’s
start date, which may or may not be flexible, and within a timeframe that does not unreasonably impede the hiring need. If applicable, candidates will be notified and instructed on any requirements for these purposes. 

This position may be filled at a different job level than listed here depending on
business need and/or on the selected candidate’s experience, knowledge and skills.
Compensation will be based primarily on the job level at which the role is filled and the
candidate’s qualifications, consistent with applicable law.

Skills Required

  • Fluent verbal and written English
  • At least 5 years of related healthcare industry experience
  • At least 2 years of related marketing experience
  • Ability to develop and implement projects or product management initiatives
  • Demonstrated success leading a mid-to-long-term project
  • Ability to work across functions and manage multiple tasks
  • Strong presentation skills
  • Computer skills, including Microsoft Word, Excel, and PowerPoint
  • Ability to travel 30%, including internationally
  • Bachelor's degree or equivalent
  • MBA or master's degree
  • Sales and marketing experience
  • Surgical product or operating room equipment experience

Intuitive Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Intuitive and has not been reviewed or approved by Intuitive.

  • Healthcare Strength Healthcare coverage appears broad and modern, including medical/dental/vision, telehealth, second-opinion services, fertility support, and condition-specific programs. Mental health support is positioned as strong, including access to free counseling sessions and a dedicated counseling service.
  • Wellbeing & Lifestyle Benefits Wellbeing and lifestyle offerings extend beyond core insurance, with initiatives such as vaccination clinics, fitness memberships, stress-reduction programs, and employee assistance programs. Additional lifestyle perks include curated discounts, pet insurance, identity theft prevention, and paid volunteer time.
  • Flexible Benefits Flexibility is supported through flexible work schedules and telecommuting options that can help with work-life integration. Benefit availability is described as variable by country, campus, and role, implying a menu that changes by eligibility and location.

Intuitive Insights

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The Company
HQ: Sunnyvale, CA
12,000 Employees
Year Founded: 1995

What We Do

Intuitive (Nasdaq: ISRG), headquartered in Sunnyvale, Calif., is a global technology leader in minimally invasive care and the pioneer of robotic-assisted surgery. At Intuitive, we believe that minimally invasive care is life-enhancing care. Through ingenuity and intelligent technology, we expand the potential of physicians to heal without constraints. Intuitive brings more than two decades of leadership in robotic-assisted surgical technology and solutions to its offerings, and develops, manufactures, and markets the da Vinci surgical system and the Ion endoluminal system.

Why Work With Us

We bring together the thinkers and doers; those who pursue excellence and are energized by discovering ways to do what can’t yet be done. We question, we test, we challenge each other and the status quo until we see the impact we’ve made, until we’ve set a new standard for minimally invasive care. We revel momentarily in our achievements before sta

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