Product Marketing Consultant - Ancillary

Posted 8 Days Ago
Be an Early Applicant
Lombard, IL
59K-130K Annually
Senior level
Healthtech • Insurance
The Role
Responsible for creating and delivering product marketing communication plans, specifically for Dearborn Group's ancillary products. Tasks include developing content, gathering information, leading, implementing, measuring, and reporting on marketing initiatives. Requires strong interpersonal and communication skills, proficiency in MS O365, and the ability to handle multiple projects simultaneously.
Summary Generated by Built In

At HCSC, our employees are the cornerstone of our business and the foundation to our success. We empower employees with curated development plans that foster growth and promote rewarding, fulfilling careers.

Join HCSC and be part of a purpose-driven company that will invest in your professional development.

Job Summary

This position is responsible for driving content strategy by creating and delivering product marketing communication plans through the development and deployment of Dearborn Group’s overall marketing strategy. Responsibilities include developing content, gathering information and research, leading, implementing, measuring and reporting on specific product marketing initiatives and programs.
(Ancillary Products)
This position is responsible for driving content strategy for Dearborn Group’s ancillary products by creating and delivering communication and marketing plans; and creating, implementing, measuring and reporting on specific ancillary product marketing initiatives and programs.

Required Job Qualifications:
* Bachelor’s in journalism, Writing, Marketing, Communications, or Business and 5 years of experience in writing, marketing and communication activities OR 9 years of experience in writing, marketing and communication activities.
* Clear and concise interpersonal, verbal and written communication skills.
* Strong research, writing, editing and proofreading skills.
* PC proficiency to include MS O365
* Self-starter with ability to handle multiple projects simultaneously
* Creative, analytical and organizational skills.
* Experience collaborating across functional groups.
* Detailed oriented.
* Experience working in a fast paced, high workload environment.
* Experience interfacing with senior management.
* Team building skills.
* Project Management skills.

Preferred Job Qualifications:
* Master’s in journalism or communications.
* Knowledge of dental networks. 
* Web and social media experience.
* Knowledge of SEO principles.

(Ancillary Products)

Required Job Qualifications:   

  • Bachelor's in journalism, Writing, Marketing, Communications, Business, or Graphic Design and 5 years of experience in communications OR 9 years of experience in writing, marketing and communication activities.
  • Clear and concise interpersonal, verbal and written communication skills.
  • PC proficiency to include MS O365
  • Self-starter with ability to handle multiple projects simultaneously
  • Creative, analytical and organizational skills. 
  • Experience collaborating across functional groups.
  • Detailed oriented. 
  • Web and social media experience. 
  • Experience working in a fast paced, high workload environment. 
  • Experience interfacing with senior management. 
  • Team building skills. 
  • Project Management skills.

Preferred Job Qualifications:  

  • Masters in journalism or communications.
  • Knowledge of Dearborn Group ancillary product portfolio.
  • Proficient with Adobe Creative Suite (InDesign, Photoshop, Illustrator, etc.).
  • Knowledge of various print, photo video production, and graphic design.
  • Web and social media experience.
  • B2B marketing experience including digital marketing and lead generation.
  • Knowledge of AP Style

THIS IS A FLEX ROLE WORKING 3 DAYS IN OFFICE 2 DAYS FROM HOME

#LI-HYBRID-FLEX


Are you being referred to one of our roles? If so, ask your connection at HCSC about our Employee Referral process!


HCSC Employment Statement:

We are an Equal Opportunity Employment / Affirmative Action employer dedicated to providing an inclusive workplace where the unique differences of our employees are welcomed, respected, and valued. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, protected veteran status, or any other legally protected characteristics.

Base Pay Range$58,800.00 - $130,100.00

Top Skills

Ms O365
The Company
HQ: Chicago, IL
13,563 Employees
On-site Workplace

What We Do

Imagine Something New, Something Different.

Health Care Service Corporation, a Mutual Legal Reserve Company (HCSC), is the largest customer-owned health insurer in the nation and the fourth largest overall. Operating through our Blue Cross and Blue Shield Plans in Illinois, Montana, New Mexico, Oklahoma and Texas (as well as a variety of affiliates and subsidiaries,) we are expanding access to high-quality, cost-effective health care. We are equipping members with information and tools so they can make the best health care decisions for themselves and their families.

HCSC is continuously recognized as an employer committed to community, diversity and inclusion, training and development.

HCSC is committed to pioneering the health care space in ways as effective as they are creative. If you are passionate about the impact you want to have through your work, with a desire to apply innovative thinking to new and emerging challenges, we encourage you to learn more about HCSC.

Learn about what we stand for, how we work and the difference we’re making in the lives of our 15 million members. Join HCSC and discover what new ways of thinking can mean for you, your community, our customers and our organization.



Divisions of Health Care Service Corporation, a Mutual Legal Reserve Company, an Independent Licensee of the Blue Cross and Blue Shield Association.

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