- Actively gather intelligence to maintain an understanding of the market, customers, and competitive landscape
- Develop and maintain KOL, visit customers regularly to maintain customer relationship and gain insights from customers
- Product portfolio management, including current product positioning, future product planning and demand proposal
- Product cycle management, execute new product launch following NPL excellence
- Participate in the project initiation and development process of new products, including evaluating market, creating business case, providing customer needs and customer feedback support
- Develop and execute promotional plan and campaign to support sales growth and sales target achievement
- Work closely with Marcom to drive marketing programs to generate new sales leads and ensure the brand is promoted through multiple channels
- Develop and manage sales tools, collateral materials, scientific publications, trade exhibits, and web content etc.
- Provide regular product marketing training to the sales teams and business partners
- Provide product related support in daily work of sales
- Keep connection with Danaher Life science platform and Beckman global to ensure information exchange and mutual collaboration
Join our winning team today. Together, we’ll accelerate the real-life impact of tomorrow’s science and technology. We partner with customers across the globe to help them solve their most complex challenges, architecting solutions that bring the power of science to life.
For more information, visit www.danaher.com.
Skills Required
- Experience in product management or related field
- Understanding of market dynamics and customer needs
- Ability to develop and execute marketing strategies
- Strong communication and interpersonal skills
- Experience with product cycle management
Beckman Coulter Diagnostics Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Beckman Coulter Diagnostics and has not been reviewed or approved by Beckman Coulter Diagnostics.
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Healthcare Strength — Healthcare coverage is described as comprehensive, including medical, dental, vision, life and disability insurance, flexible spending accounts, and mental health support. Feedback suggests these offerings are a notable strength of the overall package.
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Leave & Time Off Breadth — Paid time off, paid holidays, sick days, and volunteer time are highlighted, with flexibility or remote arrangements available for some roles. Feedback suggests this breadth of time-off options contributes meaningfully to total rewards.
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Parental & Family Support — Paid parental leave is provided for birth, adoption, or foster placement with the ability to use time in flexible increments within the first year. Feedback suggests family-focused perks like adoption support add tangible value for caregivers.
Beckman Coulter Diagnostics Insights
What We Do
Beckman Coulter is committed to advancing healthcare for every person by applying the power of science, technology, and the passion and creativity of our teams to enhance the diagnostic laboratory’s role in improving healthcare outcomes. Our diagnostic systems are used in complex biomedical testing, and are found in hospitals, reference laboratories and physician office settings around the globe. Beckman Coulter offers a unique combination of people, processes and solutions designed to elevate the performance of clinical laboratories and healthcare networks. We do this by accelerating care with a menu that matters, bringing the benefit of automation to all, delivering greater insights through clinical informatics and unlocking hidden value through performance partnership. An operating company of Danaher Corporation since 2011, Beckman Coulter is headquartered in Brea, Calif., and has more than 11,000 global associates working diligently to make the world a healthier place.
