Product Manager, SEO

Posted 3 Days Ago
Bellevue, WA, USA
Hybrid
111K-176K Annually
Mid level
eCommerce • Healthtech • Pet • Retail • Pharmaceutical
At Chewy, our mission is to be the most trusted and convenient destination for pet parents and partners, everywhere.
The Role
The Product Manager, SEO will lead product initiatives to enhance Chewy's online search visibility, collaborating with cross-functional teams to develop customer-focused SEO tools and features.
Summary Generated by Built In
Job Description:
Our Opportunity:
Chewy is seeking a customer-obsessed and data-savvy Product Manager to join our fast-growing SEO team, based in either our Seattle or Boston offices. This is an exciting opportunity to shape the way millions of pet parents discover Chewy through search. As a key member of our cross-functional team, you'll drive the strategy, vision, and execution for SEO-focused products that blend technical innovation with customer-centric experiences.
In this role, you'll collaborate closely with SEOs, Engineers, Designers, Analysts, and business leaders to identify high-impact opportunities, prioritize product initiatives, and deliver meaningful improvements that help pet parents find what they need faster and easier. If you're passionate about Organic Search, skilled in connecting insights to action, and motivated by building tools and experiences that scale, we'd love to hear from you.
What You'll Do:
  • Lead a team of 5 full-stack engineers creating page experiences, pet type tooling, structural SEO changes, and AI driven and informed automation with control over the long-term roadmap.
  • Define, document, and communicate detailed product requirements for new SEO features and enhancements by translating customer and business insights into clear, actionable user stories and functional specifications. Partner with engineering and design to ensure solutions are technically sound, customer-focused, and measurable.
  • Leverage a deep understanding of customer behavior and SEO best practices to craft world-class experiences for pet parents.
  • Own and maintain a clear, prioritized product roadmap that aligns with business goals and customer needs, from concept through execution.
  • Set ambitious but achievable objectives, establish measurement cadences, and communicate outcomes broadly to ensure transparency and alignment across teams.
  • Partner with engineering, design, analytics, and SEO stakeholders to deliver both customer-facing features and internal SEO tooling that drive measurable growth.
  • Champion SEO principles within product development, identifying and implementing scalable solutions for crawlability, indexation, and technical performance.
  • Support and lead experiments using A/B testing frameworks to validate hypotheses and optimize experiences.

What You'll Need:
  • 4+ years of product management experience, preferably with a focus on SEO or growth-oriented roles.
  • BS, preferably in Computer Science, Data Science, or equivalent field; MBA or equivalent experience preferred.
  • Proven ability to turn complex data into actionable insights and clearly communicate findings to stakeholders at all levels.
  • Ability to analyze, communicate and present metrics effectively to support recommendations.
  • Strong written and verbal communication skills with an ability to inspire collaboration and build alignment across functions.
  • Demonstrated expertise in SEO, including both front-end and back-end implementation, and experience driving successful SEO initiatives from strategy to launch.
  • Experience with product road mapping and backlog management in an Agile environment.
  • Experience with AI workflows, technologies (n8n, make.com, or other workflow management systems), A/B testing AI driven solutions

Bonus
  • Experience in eCommerce, marketplaces, or consumer-focused digital products.
  • A passion for solving customer problems and delivering delightful, high-impact experiences at scale.
  • Fluency in SQL and/or data visualization tools like Tableau.

The base salary range for this role is $110,500 - $176,000.00.
  • The specific salary offered to a candidate may be influenced by a variety of factors including but not limited to the candidate's relevant experience, education, and work location. In addition, this position is eligible for 401k and a new hire and annual equity grant. C08+ positions may also be eligible for annual bonus.

We offer different types of insurance and benefits, such as medical/Rx, vision, dental, life, disability, hospital indemnity, critical illness, and accident. We offer parental leave, family services benefits, backup dependent care, flexible spending accounts, telemedicine, pet adoption reimbursement, employee assistance program, and many discounts including 10% off pet insurance and 20% off at Chewy.com.
Exempt salary team members have unlimited PTO, subject to manager approval. Team members will receive six paid holidays per year. Team members may be eligible for paid sick and family leave in compliance with applicable state and local regulations.
Chewy is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, ancestry, national origin, gender, citizenship, marital status, religion, age, disability, gender identity, results of genetic testing, veteran status, as well as any other legally-protected characteristic. If you have a disability under the Americans with Disabilities Act or similar law, and you need an accommodation during the application process or to perform these job requirements, or if you need a religious accommodation, please contact [email protected].
To access Chewy's California CPRA Job Applicant Privacy Policy, please click here.

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The Company
HQ: Boston, MA
17,800 Employees
Year Founded: 2011

What We Do

Who We Are Chewy is where pet parents find everything they need for life with pets, from food to fun to pharmacy. We make pet care easier, more informed, and more joyful through fast, reliable delivery and award-winning 24/7 Customer Care, including access to pet health support when it’s needed. Founded in 2011, Chewy combines the convenience of online shopping with a high-touch, personalized experience built around the real moments of pet parenthood. Our Mission Chewy’s mission is to be the most trusted and convenient destination for pet parents and partners, everywhere. What We Do We support pet parents through the highs, lows, and everyday moments of the pet parenting journey with: • Pet food, treats, and daily essentials • Supplies for dogs, cats, fish, birds, reptiles, equine, and small pets • Pharmacy and veterinary services, including prescriptions and medications • Pet wellness and health products • Autoship for convenient recurring deliveries • Chewy+, our premium membership offering exclusive savings, faster delivery, and personalized pet care benefits • 24/7/365 customer support from knowledgeable, pet-loving experts What Makes Chewy Different Chewy is known for industry-leading service, deep personalization, and our customer-obsessed culture. We combine trust, convenience, and care, and pet parents come to us for: • Exceptional customer care • Human- and pet-centered product and experience design • Fast, dependable fulfillment across a nationwide operations network • A mission-driven culture built on empathy, trust, and passion for pets Our Culture Chewy’s culture is built for people who thrive on ownership, innovation, and impact. We value curiosity, creativity, and continuous improvement across all our teams. We empower Team Members—our Chewtopians—to learn, grow, and unleash their full potential in a collaborative, supportive, mission-driven environment. How We Work Chewy’s Operating Principles guide how we think, innovate, collaborate, and execute. These principles shape our character, decision-making, and approach to delivering results while connecting our people and culture in support of our mission. Where We Work Chewy headquarters: Plantation, FL, and Boston, MA Additional hubs: Bellevue, WA, and Minneapolis, MN

Why Work With Us

Why You Should Work at Chewy Chewy is a unique, fast-growing e-commerce and tech leader where builders, creators, and problem-solvers shape the future of pet care. Our teams drive innovation in a mission-driven culture that creates real impact for pets and the people who love them.

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Chewy Offices

Hybrid Workspace

Employees engage in a combination of remote and on-site work.

Typical time on-site: Not Specified
HQBoston, MA
HQPlantation, FL
Bellevue, WA
Dallas, TX
Minneapolis, MN
Learn more

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