Product Manager - Product growth

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Tel Aviv, ISR
In-Office
eCommerce
The Role
About the Role:

We are looking for a Product Manager for Product Growth to be the operational engine behind our sales and internal GTM tooling strategy. Sitting within Product Operations, you will lead a critical initiative to transition our infrastructure from rigid third-party vendors to flexible, high-performance internal solutions. You are a builder with a product or analytical background who thrives on solving internal friction. Your mission is to shorten the "Time to Close" and "Time to Go-Live" by empowering our Sales, Solution Consultants (SC), and Customer Success teams with superior tools.

What You'll Be Doing:
  • Lead the strategy and migration of core GTM infrastructure from rigid third-party vendors to proprietary internal solutions, eliminating data silos to drive deal acceleration and real-time integration.
  • Manage the development of "self-serve" capabilities, empowering teams to independently generate assets for demos, lead generation, and cross-selling without heavy engineering intervention.
  • Oversee agentic dashboarding initiatives within the portal, defining logic and layouts that surface critical data to support product-led cross-sales and growth.
  • Partner with Sales, SCs, Marketing, and CS to gather requirements for the full suite of sales tools, reducing operational friction to shorten "Time to Close" and "Time to Go-Live".
  • Establish feedback loops to monitor the stability of internal tooling environments, ensuring platforms support realistic data for lead generation and sales calls without exposing production environments.
  • Drive the implementation of dynamic, interactive experiences within sales tools, moving beyond static scripts to support non-linear engagement and automated lead generation flows.

What You'll Need:
  • Bachelor’s degree in Business, Computer Science, Engineering, or a related analytical field.
  • 1-3 years of experience in Product Management, or a similar role focused on internal tools or growth.
  • Strong analytical background; ability to understand data structures, integrations, and success metrics.
  • Ability to manage timelines and deliver against strict milestones (e.g., SKO launches).
  • Experience working with cross-functional stakeholders (Sales, CS, Engineering) to translate business pain points into technical requirements.
  • Understanding of the sales lifecycle and the importance of "Time to Close" and demo reliability.
It'd be cool if you also have: 
  • Experience building or managing sales enablement tools, demo environments, or "agentic" AI/dashboarding products.
  • Technical familiarity with data integration processes and synthetic data generation.
  • Technical awareness of API integrations and basic front-end logic.
About us:

Digital commerce is built on trust. At every point along the eCommerce journey, businesses must make a critical decision: Can I trust this customer? Answering this simple question accurately and instantly is powerful—it can accelerate revenue growth and strengthen a company’s connection with its customers. How do we do it? Forter was founded on the insight that it's not about what is being purchased, nor where— but who is behind the interaction.

The Forter Decision Engine finds patterns across more than one billion identities in our dataset. We isolate fraudsters and protect customers—ensuring everyone gets the experience they deserve.  Given that trust is central to how we operate, Forter is very much driven by a defined set of values. We attract remarkable talent and have retention and engagement levels that are well above benchmarks. We’re meticulous about strengthening our culture as we grow and ensuring this is an environment where people can have outsized impact. 

Trust is backed by data –  Forter is a recipient of over 10 workplace and innovation awards, including: 

  • Great Place to Work Certification (2021, 2022, 2023)
  • Fortune’s Best Workplaces in NYC (2022)
  • #3 on Fast Company’s list of “Most Innovative Finance Companies” (2022)
  • Forbes Cloud 100 (2021, 2022)
  • SAP Pinnacle Awards “New Partner Application Award” (2023) 
  • Fintech Breakthrough Awards – Best Fraud Prevention Platform (2023)
Life as a Forterian:

We are a team of over 500 Forterians spread across 3 different continents. Since 2013, we've raised $525 million from investors such as Tiger Global, Bessemer, Sequoia Capital, March Capital and Salesforce Ventures. We're on a mission to bring trust to global digital commerce so that companies like Nordstrom, Priceline, Instacart and ASOS can block fraud, drive revenue and improve customer experience.

At Forter, we believe unique people create unique ideas, and valuable experience comes in many forms. So, even if your background doesn't match everything we have listed in the job description, we still encourage you to apply and tell us why your skills and values could be an asset to us. By welcoming different perspectives, we grow together as humans and as a company.

Forter is an Equal Employment Opportunity employer that will consider all qualified applicants, regardless of race, color, religion, gender, sexual orientation, marital status, gender identity or expression, national origin, genetics, age, disability status, protected veteran status, or any other characteristic protected by applicable law.

If you need assistance or an accommodation due to a disability, please email us at [email protected]. This information will be treated as confidential and used only for the purpose of determining an appropriate accommodation for the interview process.

Hybrid work:
At Forter, we embrace a hybrid work model that blends in-person connection with the flexibility of remote work. Team members based near our key hubs are expected to work from the office at least three days per week. We believe that regular face-to-face collaboration fuels professional development, strengthens our culture, and builds the relationships that help teams thrive.

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The Company
New York, NY
349 Employees
Year Founded: 2013

What We Do

Forter is the leader in e-commerce fraud prevention, processing over $250 billion in online commerce transactions and protecting more than a billion consumers globally from credit card fraud, account takeover, identity theft and more. The company’s identity-based fraud prevention solution detects fraudulent activity in real-time, throughout all online consumer experiences. Forter’s integrated fraud prevention platform is powered by its rapidly growing global network, underpinned by predictive fraud research and modelling, and the ability for customers to tailor the platform for their specific needs. As a result, Forter is trusted as the sole or primary risk mitigation engine by Fortune 500 companies including Farfetch, Sephora, Nordstrom, Instacart, Adobe and Priceline to deliver exceptional accuracy, a smoother user experience and elevated sales at a much lower cost. Forter has raised more than $500M of capital from top-tier VCs including Sequoia, Bessemer Venture Partners, NewView Capital, Tiger Global Management, Scale Venture Partners, March Capital and Salesforce Ventures.

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