The Role
Leads marketing strategy and commercial execution for GE HealthCare’s Pharmaceutical Diagnostics portfolio. Responsibilities include product positioning, market expansion, launch planning, marketing campaigns, forecasting, pricing, profitability, budget management, customer insights, and KOL engagement. The role collaborates with Sales, Medical Affairs, Regulatory Affairs, Market Access, and global marketing teams, provides product training, and ensures compliant promotional activities. Experience in diagnostic pharmaceuticals, contrast media, imaging, medical devices, or cardiovascular markets is preferred.
Summary Generated by Built In
Job Description SummaryLeads and executes marketing strategies and commercial initiatives for the Pharmaceutical Diagnostics portfolio. Identifies and delivers opportunities for business growth, market expansion, and customer engagement while contributing to portfolio strategy and product positioning. Drives commercial excellence through effective marketing campaigns, launch plans, market insight generation, and cross-functional collaboration. Builds strategic relationships with healthcare professionals and key opinion leaders to support business objectives and strengthen market leadership. Operates with a moderate level of autonomy and is accountable for delivering sales, profitability, forecasting, pricing, and budget objectives in alignment with local and global business priorities.
GE HealthCare is a leading global medical technology and digital solutions innovator. Our mission is to improve lives in the moments that matter. Unlock your ambition, turn ideas into world-changing realities, and join an organization where every voice makes a difference, and every difference builds a healthier world.Job Description[HR Talk]GE HealthCare 조영제 사업부에서 Product Manager (차장급)를 채용합니다. 해당 포지션은 조영제 사업부의 제품 포트폴리오를 담당하며, 마케팅 전략 수립, 사업 성장, 제품 포지셔닝 및 고객 Engagement를 주도하는 역할을 수행합니다. 또한 시장 성장 기회 발굴, 제품 출시 전략 수립 및 실행, KOL 협업을 통해 진단 분야에서 GE HealthCare의 비즈니스 성과와 브랜드 리더십 강화에 기여하게 됩니다. 전문의약품, 진단의약품, 영상진단, 의료기기 등 진단 및 헬스케어 분야에서 Sales, Marketing 또는 Product Management 경험을 보유한 후보자를 선호하며 특히 Cardiology 또는 Cardiac Imaging 관련 시장 및 제품 경험을 보유한 후보자를 우대합니다.The Product Manager is responsible for driving marketing strategy, commercial execution, product positioning, and portfolio growth within the Pharmaceutical Diagnostics business. The successful candidate will work closely with cross-functional teams and key customers to identify growth opportunities, execute marketing initiatives, and strengthen GE HealthCare's leadership in the diagnostic imaging market.Roles and Responsibilities
GE HealthCare is a leading global medical technology and digital solutions innovator. Our mission is to improve lives in the moments that matter. Unlock your ambition, turn ideas into world-changing realities, and join an organization where every voice makes a difference, and every difference builds a healthier world.Job Description[HR Talk]GE HealthCare 조영제 사업부에서 Product Manager (차장급)를 채용합니다. 해당 포지션은 조영제 사업부의 제품 포트폴리오를 담당하며, 마케팅 전략 수립, 사업 성장, 제품 포지셔닝 및 고객 Engagement를 주도하는 역할을 수행합니다. 또한 시장 성장 기회 발굴, 제품 출시 전략 수립 및 실행, KOL 협업을 통해 진단 분야에서 GE HealthCare의 비즈니스 성과와 브랜드 리더십 강화에 기여하게 됩니다. 전문의약품, 진단의약품, 영상진단, 의료기기 등 진단 및 헬스케어 분야에서 Sales, Marketing 또는 Product Management 경험을 보유한 후보자를 선호하며 특히 Cardiology 또는 Cardiac Imaging 관련 시장 및 제품 경험을 보유한 후보자를 우대합니다.The Product Manager is responsible for driving marketing strategy, commercial execution, product positioning, and portfolio growth within the Pharmaceutical Diagnostics business. The successful candidate will work closely with cross-functional teams and key customers to identify growth opportunities, execute marketing initiatives, and strengthen GE HealthCare's leadership in the diagnostic imaging market.Roles and Responsibilities
- Develop and execute marketing strategies aligned with local business priorities and global brand strategy
- Lead commercial and marketing activities, identifying opportunities for growth and market share expansion
- Accountable for achieving business objectives including sales performance, forecasting accuracy, pricing strategy, profitability, and budget management
- Develop and implement effective launch plans, marketing campaigns, and customer engagement programs
- Collaborate closely with Sales, Medical Affairs, Regulatory Affairs, Market Access, and global marketing teams to drive business success
- Build and maintain strategic relationships with key opinion leaders (KOLs), healthcare professionals, and professional societies
- Conduct market analysis and customer insight generation to support strategic decision-making and portfolio development
- Provide product training and marketing support to commercial teams to ensure excellence in execution
- Drive brand awareness and strengthen the market presence of GE HealthCare's portfolio
- Ensure all marketing and promotional activities comply with company policies, industry regulations, and compliance requirements
- Bachelor's degree or above in Business, Life Sciences, Healthcare, Pharmacy, Biomedical Engineering, or a related field
- Minimum 7 years of progressive experience in Sales, Marketing, Product Management, or other commercial functions within the healthcare industry
- Experience in ethical pharmaceuticals, diagnostic pharmaceuticals, diagnostic imaging, contrast media, medical devices, or related healthcare markets preferred
- Experience in Cardiology, Cardiac Imaging, Interventional Cardiology, Cardiac MR, or other cardiovascular-related healthcare markets is highly preferred
- Demonstrated ability to develop and execute marketing strategies and product launch plans
- Strong business acumen with experience in forecasting, pricing strategy, budget management, and project management
- Ability to build and maintain relationships with healthcare professionals, key opinion leaders (KOLs), and external stakeholders
- Excellent communication and presentation skills in both Korean and English
- Proficiency in Microsoft Office applications, including PowerPoint, Excel, and World
Relocation Assistance Provided: No
Skills Required
- Bachelor’s degree or higher in Business, Life Sciences, Healthcare, Pharmacy, Biomedical Engineering, or a related field
- At least 7 years of progressive experience in Sales, Marketing, Product Management, or another commercial function within healthcare
- Experience developing and executing marketing strategies and product launch plans
- Strong business acumen, including forecasting, pricing strategy, budget management, and project management
- Ability to build and maintain relationships with healthcare professionals, key opinion leaders, and external stakeholders
- Excellent communication and presentation skills in Korean and English
- Proficiency with Microsoft Office applications, including PowerPoint, Excel, and Word
- Experience in ethical pharmaceuticals, diagnostic pharmaceuticals, diagnostic imaging, contrast media, medical devices, or related healthcare markets
- Experience in Cardiology, Cardiac Imaging, Interventional Cardiology, Cardiac MR, or other cardiovascular healthcare markets
GE Healthcare Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about GE Healthcare and has not been reviewed or approved by GE Healthcare.
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Healthcare Strength — Healthcare coverage is portrayed as comprehensive, including medical, dental, and vision options with HSA-eligible choices and preventive care coverage. Mental health and well-being support programs are also emphasized as part of the overall package.
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Retirement Support — Retirement support is described as meaningful, with a 401(k) match and additional programs such as student-loan matching in some descriptions. Legacy pension and retiree medical obligations for certain closed groups also signal continued support for long-tenured populations.
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Strong & Reliable Incentives — Variable and role-linked earning opportunities appear attractive in some job families, including high on-target earnings potential in certain sales roles. Additional role-based perks like company cars and travel-related reimbursements further increase the perceived value of total rewards in those positions.
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The Company
What We Do
Every day millions of people feel the impact of our intelligent devices, advanced analytics and artificial intelligence. As a leading global medical technology and digital solutions innovator, GE Healthcare enables clinicians to make faster, more informed decisions through intelligent devices, data analytics, applications and services, supported by its Edison intelligence platform. With over 100 years of healthcare industry experience and around 50,000 employees globally, the company operates at the center of an ecosystem working toward precision health, digitizing healthcare, helping drive productivity and improve outcomes for patients, providers, health systems and researchers around the world. We embrace a culture of respect, transparency, integrity and diversity.
