Product Manager - Outcomes & Attribution

Posted Yesterday
2 Locations
In-Office
135K-200K Annually
Mid level
AdTech • Artificial Intelligence • Big Data • Marketing Tech
The Role
Own the end-to-end roadmap for outcomes and attribution products, including conversion measurement, lift studies, data integrations, attribution workflows, and client reporting. Partner with data science, engineering, sales, and client success to develop statistically rigorous measurement methodologies, scalable study frameworks, and integrations across multiple outcome signal providers. Define product success metrics and translate complex concepts such as incrementality, geo holdouts, and media mix modeling into clear specifications and client-ready narratives.
Summary Generated by Built In
Samba connects the advertising industry. Today, a trillion dollars of media flows through platforms that don’t talk to each other, and each one measures its own results. We built the independent alternative: consented first-party data and AI that give the world’s biggest advertisers, publishers, and platforms one clear view across all of it.

The next era of advertising will run on AI agents, and those agents will need data they can trust. We’re building that foundation, and the agents that act on it. Join us and help build what the industry runs on.

About the Role
You own the end-to-end product roadmap for Samba's outcomes and attribution capabilities, including conversion measurement, lift studies, and third-party data integrations. You partner with data science, engineering, sales, and client success to build measurement methodologies that are both statistically rigorous and commercially compelling.

What You'll Do
  • Own the Roadmap: Own the end-to-end product roadmap for Samba's outcomes and attribution capabilities, including conversion measurement, lift studies, and third-party data integrations.
  • Define Attribution Workflows: Define requirements for attribution workflows, from third-party exposure or outcome data ingestion and audience matching to control group construction, results computation, and client-facing reporting.
  • Build Measurement Methods: Partner with data science, engineering, sales, and client success to build measurement methodologies that are both statistically rigorous and commercially compelling.
  • Expand Signal Integrations: Develop and expand integrations with outcome signal providers across retail, automotive, travel, finance, and other verticals, including point-of-sale data, website pixels, customer relationship management (CRM) feeds, and foot traffic signals.
  • Translate Concepts: Translate complex measurement concepts, including incrementality, matched market testing, geo-based holdouts, and media mix modeling, into clear product specs and client-ready narratives, staying ahead of shifts such as clean rooms.
  • Scale Study Frameworks: Build repeatable, scalable study frameworks that move clients from custom one-off measurement engagements to always-on outcomes intelligence.
  • Track Product Success: Define and track product success metrics, including study turnaround time, methodology accuracy, client adoption, and renewal rates tied to measurement value.

What You Bring
  • 3+ years of product management experience in adtech, measurement, analytics, or data platforms.
  • Deep understanding of advertising attribution methodologies, including conversion lift, brand lift, geo holdouts, incrementality testing, and multi-touch attribution.
  • Familiarity with the outcome signal landscape: retail data providers, foot traffic vendors, pixel-based conversion tracking, and third-party data onboarding.
  • Experience shipping measurement or analytics products that required close collaboration between data science, engineering, and client-facing teams.
  • Ability to balance methodological rigor with commercial practicality, and a strong communicator who can make statistics feel intuitive to a media buyer and business requirements feel precise to a data scientist.
  • A track record of executing in ambiguous, fast-moving environments where measurement standards and client expectations are constantly evolving.
  • Hustler mentality: you build conviction with data, move with urgency, and close the loop between what we ship and what clients actually value.

Compensation
$160,000 - $200,000 a year

Samba expects to offers On-Target Earnings (OTE) of $135,000 - $180,000 per year for roles to be performed in California or New York; actual base salary offered will depend on various factors, including but not limited to, location, experience, and performance. Base salary is just one component of Samba's total compensation package for employees. Other rewards may include bonuses, short-term incentives, and long-term incentives. In addition, Samba provides health insurance, wellness offerings, life and disability insurance, a retirement savings plan, paid holidays and paid time off (PTO), and other employee benefits.

Samba is an equal opportunity employer.

Your personal information
We collect personal information directly from you when you apply. Where the law permits, we may also receive it from third parties, such as through background, employment, or reference checks. For details, see Samba’s Applicant Privacy Policy. For EU residents, Samba Inc. is the data controller.

Use of AI in hiring
We may use AI tools to help review applications, analyze resumes, or assess responses. These tools support our recruiting team. People make every hiring decision. To learn more about how we process your data, please reach out.

Skills Required

  • 3+ years of product management experience in adtech, measurement, analytics, or data platforms
  • Deep understanding of advertising attribution methodologies, including conversion lift, brand lift, geo holdouts, incrementality testing, and multi-touch attribution
  • Familiarity with retail data providers, foot traffic vendors, pixel-based conversion tracking, and third-party data onboarding
  • Experience shipping measurement or analytics products through collaboration with data science, engineering, and client-facing teams
  • Ability to balance methodological rigor with commercial practicality
  • Strong communication skills, including explaining statistics to media buyers and business requirements to data scientists
  • Track record of executing in ambiguous, fast-moving environments
  • Ability to build conviction with data, move with urgency, and connect shipped products to client value
Am I A Good Fit?
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The Company
430 Employees
Year Founded: 2008

What We Do

Samba is a media-intelligence company that combines consented first-party viewership data from streaming, linear TV, the web, and video games with AI to map content, audiences, and outcomes. Its platform gives advertisers, publishers, and media platforms insight into audience behavior and supports campaign planning, targeting, measurement, and optimization across channels. Samba’s data and analytics help clients understand audiences and make marketing decisions.

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