The Impact of the Product Communications Manager at Coupa:
We are looking for a highly motivated, dynamic, and experienced customer communications professional to join our team. In this role, you will lead the development and execution of multi-channel customer communication plans across a wide range of projects. The ideal candidate is a highly skilled writer and communicator with a customer-centric mindset and an innovative/dynamic approach to comms.
What You’ll Do
- Write internal and external communications that are clear, concise, and closely aligned to strategic business goals. These include emails, in-app messages, FAQs, and presentations.
- Plan and execute operational customer communication plans across topics such as technical migrations, releases, compliance requirements, and product lifecycle updates.
- Manage communication strategy for customer touchpoints such as newsletters, event invitations, and user groups.
- Create Outreach content and Marketo programs targeted at customer audiences, while continually optimizing campaigns to improve performance.
- Develop and implement new formats such as microlearning modules, bite-sized updates, videos, and other approaches to keep communications fresh and impactful.
- Manage any function-specific internal communication channels such as intranet site, Slack channels, newsletters, or town halls.
What You Will Bring to Coupa
- 10 years of of progressive experience in customer communications or corporate communications roles.
- Bachelor's degree (or equivalent) in a relevant field such as Marketing, Communications, Journalism, or a related field.
- Strong writing, editing, and verbal communication skills with attention to detail.
- Ability to work effectively with senior leadership and across multiple departments.
- Excellent interpersonal skills and a collaborative mindset.
- A passion for leveraging technology and different mediums such as video to produce engaging communications for our customers.
- Proven ability to organize and present complex information in a clear, compelling, and easy-to-understand manner.
- Ability to take initiative and plan, co-ordinate and execute work across multiple projects with competing priorities.
- Experience using various digital communication platforms and related tools for example: marketo, outreach, salesforce, hereto, powtoons, and camtasia
Top Skills
What the Team is Saying
What We Do
Coupa is a global technology company that helps businesses run smarter by connecting all the ways they spend money — from procurement and expenses to payments and supply chain decisions — in one intelligent platform. In simple terms, Coupa gives organizations the visibility and control they need to make better financial choices, reduce waste, and drive real impact. It’s where technology meets purpose: helping companies manage their resources more responsibly while creating a positive ripple across their people, partners, and the planet.
Why Work With Us
At Coupa, we prioritize an inclusive and empathetic workplace where every voice is valued. Our teams are proactive and accountable, ensuring we collaborate effectively to achieve our goals. The foundation of our culture rests on our people; we believe in fostering an environment that encourages innovation and curiosity.
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Employees work remotely.
Our virtual-first approach is intentional. It gives you the freedom to do your best work in a space that supports focus, balance, and creativity, while staying connected to a global team of changemakers who are redefining the future of business spend
