Dropbox is reimagining how people work through simple, secure, AI-powered solutions. As the Product & Brand Communications Lead on the Global External Communications Team, you’ll lead a talented team dedicated to telling our product story to the world — that we are more than just the cloud storage solution people know us for — and championing our brand positioning externally. As a hands-on leader, you will set the strategic direction for our external product storytelling, working closely with cross-functional partners and senior leadership to ensure our messaging is compelling, consistent, and impactful; translating complex features into human-centric stories and repositioning Dropbox from a file storage service to an intelligent platform that helps users organize, collaborate, and act on all their cloud content. You’ll also be a steward of our brand—helping ensure all external touch points reinforce our positioning as the thoughtful, reliable, and human choice in a complex digital world.
Responsibilities- Lead external communications strategies for product announcements, launches, and updates—partnering closely with Product, Product Marketing, and Brand teams to ensure consistency across our external channels
- Champion Dropbox’s brand positioning and strategic narrative through product storytelling, executive platforms, and media opportunities
- Own the creation of messaging frameworks and press materials that bring Dropbox products to life
- Cultivate relationships with top-tier tech and business media
- Serve as a strategic advisor and coach to product and executive spokespeople
- Lead and inspire a small but high-performing team—setting clear goals, providing mentorship, and creating a supportive environment that encourages creative, strategic work
- Measure and report on communication impact, adjusting approach based on insights and market trends
- 8–12+ years in communications, with strong experience in product PR and brand storytelling—preferably in tech, SaaS, or productivity tools
- Proactive, solutions-oriented self-starter who thrives on solving problems, taking initiative, and can independently drive strategy and execution forward without needing perfect conditions
- Proven ability to own and scale strategic narratives across multiple audiences and channels, guiding messaging strategy from concept to launch
- Strong media relationships, with a track record of securing high-impact coverage
- A natural cross-functional collaborator who’s equally comfortable with PMs, designers, executives, and creatives as well as coordinating with regional communications teams
- A thoughtful and empowering leader who brings out the best in others—able to guide and motivate a team while fostering a culture of excellence, trust, and collaboration
- Experience in both in-house and agency communications roles, providing a mix of strategic vision and executional agility
- Background in storytelling around AI, productivity, or workflow tools, particularly in competitive or fast-evolving categories
- Experience working in a brand-led company, where storytelling is tightly integrated with brand identity and design
- Proficiency in using media and content performance analytics (e.g., coverage impact, share of voice, message pull-through) to guide comms strategy
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What We Do
We're a global community of bold visionaries and resourceful doers who are shaping the future of Dropbox—and with it the future of work. Our Virtual First model combines the flexibility of a distributed workplace with the power of human connection, making space for both meaningful work and meaningful relationships. With our start-up mindset and enterprise-level opportunities, you can be who you are and grow into who you’re meant to be. Here, you can own your impact to make work more intuitive, joyful, and human—for you as a Dropboxer and for hundreds of millions of people worldwide. If you're ready to push boundaries—and yourself—Dropbox is ready for you.
Why Work With Us
We believe people do their best work when empowered with autonomy and harmony, and we understand there’s no substitute for human connection. Our Virtual First model combines the flexibility of remote work with the power of in-person collaboration to create the best of both worlds: a distributed workplace, anchored in community.
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While remote work is the primary experience for our employees, we also prioritize opportunities for quarterly in-person collaboration knowing that connection is vital to a thriving workforce. We focus on how we work, not where we work.
