On Premise Key Account Manager

Job Posted 20 Days Ago Posted 20 Days Ago
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Auckland
Senior level
Food
The Role
The On Premise Key Account Manager will grow business in catering and vending, manage customer relationships, and execute marketing strategies.
Summary Generated by Built In

Company Description

In 1987, Red Bull not only launched a completely new product, it created and ever since has led a whole new product category, Energy Drinks. Today Red Bull employs more than 12,000 people in 171 countries, selling over 9 billion cans a year. The World of Red Bull gives you the opportunity to use your talents and passion, to develop yourself and make an impact. 

Our On Premise Key Account Manager plays a pivotal role in expanding Red Bull's presence within the catering, vending, and Limited Service Restaurants (LSR) segments. This position focuses on winning new business, growing volume, market share and distribution, all whilst ensuring we’re executed to the highest degree. By leveraging category insights and collaborating with our On Premise and Marketing teams, you will manage key customer relationships, develop strategic joint business plans, and execute impactful trade promotions to achieve shared objectives and maximize Red Bull's market penetration. ​​​​​​​​​​​​​​

Job Description

WIN NEW BUSINESS, GROWING VOLUME AND DISTRIBUTION IN CATERING, VENDING AND LSR

  • Win and contract new National Key Account Groups within specified On Premise segments using the Hunting List System and Key Account Tracker. 
  • Support wider On Premise team to win in the segments of Catering, Vending, and domestic LSR. 

  • Ensure volume targets are met across the segments. 

  • Maintain and grow existing account base. 

  • Deploy and leverage category data, and industry / consumer insights to your advantage to drive market share.  

EFFECTIVE & PREMIUM BRAND EXECUTION 

  • Execute segment-specific standards in store and online. 

  • Create and execute customer joint business plans. 

  • Place segment-specific POS with relevant occasion messaging to drive incremental purchases. 

  • Work closely with the On Premise Marketing team to deliver World of Red Bull initiatives to our consumers, through your customers.  

  • Deploy Red Bull consumer promotions within LSR and catering customers in line with brand guidelines.  

  • Integrate customers within Red Bull-owned events. 

  • Develop and deploy 'Customer Tone of Voice' bespoke brand activations where applicable. 

  • Maximize effectiveness of agreed customer joint-marketing funds to drive premium brand activation 

CUSTOMER MANAGEMENT

  • Manage all trade investments within agreed budgets, both externally and internally, in a timely manner. 

  • Verify and process claims efficiently. 

  • Negotiate trading terms as required to improve profitability and business development outcomes. 

  • Set up, initiate and execute regular and effective working routines with all key customers.  

INTERNAL COLLABORATION

  • New Business Internal investment pitches 

  • Work closely with On Premise Marketing team to drive brand activation outcomes 

  • Drive internal customer performance reviews with Finance Partner 

  • Maintain Hunting list 

  • Maintain Key Account Tracker  

  • Work with local and global stakeholders to ensure all local and internation trading agreements are executed.  

Qualifications

  • Minimum 3 Years Senior Account Manager Experience 

  • Previous experience with an expansive network in the hospitality, and/or FMCG industry preferred. 

  • Have previously worked on the supplier side with leading Catering businesses and/ or LSR chains preferred 

  • Understands the Catering and LSR segments, and knows key stakeholders 

  • Experience identifying win-win opportunities and ability to influence customers 

  • Proven experience in developing value add, benefits-based sell-stories 

  • Understands premium brand execution and activation 

  • Can negotiate at all levels, including senior managers 

  • Collaborative approach to work, with both external and internal stakeholders 

  • Strong commercial acumen 

  • Action orientated, follows through and drives outcomes to completion. 

  • Ability to think and act like an entrepreneur 

  • Proficient in MS Office, especially Excel and PowerPoint 

  • Social Chameleon. Understands all groups of people, whatever type of person has to deal with daily and knows how to act around them. Self-aware and able to adapt communication, presentation and professional appearance according to audience and scene. 

Additional Information

In return, Red Bull will offer you a competitive remuneration package. You will become an integral member of our high performing Team and will receive world-class training and development opportunities. We are proud we have a supportive & inclusive team culture, and to celebrate this we host regular social events for our team.

Our mission of Giving Wings to People and Their Ideas also extends to our employees. Our people have the freedom to work on what matters in the way they want to. To ensure we give our people Wiiings we challenge everyone to develop towards mastery in their field and champion this by giving everyone rich job experiences and ongoing coaching and professional development opportunities.

Doing the right things has always been part of Red Bull’s DNA. This is demonstrated through our commitments to keeping our team safe, leaving our playgrounds better than we find them (sustainability) and ensuring we have the right 11 players on the field. We are a social organisation where global and local collaboration is expected and encouraged. Our people are empowered to work with professionalism, focus, responsibility, and passion as a Red Bull Entrepreneur.

Join us for your next adventure where you will be able spread your wings and realize your true potential. If this role energizes and excites you apply today to start your journey at Red Bull.

You warrant that:
• You have read and understand the Privacy Statement and the Red Bull New Zealand Privacy Policy.
• You are qualified to work in New Zealand and understand that Red Bull New Zealand may require you to provide evidence of this to comply with its obligations under the Immigration Act 2009.
• All the information you have submitted to Red Bull New Zealand Ltd (including via this application and any attachments) is true, accurate and complete. You understand that if any information you have provided is false or misleading we may reject your application, review any employment offer made to you and potentially dismiss you from any employment with Red Bull New Zealand Ltd.

Top Skills

Excel
MS Office
PowerPoint
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The Company
HQ: Fuschl
26,878 Employees
On-site Workplace
Year Founded: 1987

What We Do

Red Bull Gives Wiiings to People and Ideas. This has driven us – and all we do – since 1987. Today, Red Bull operates in over 170 countries, selling more than 12 billion cans annually and growing! Above all, our people remain the essential ingredient in bringing the Red Bull brand to life. Check out our open roles to become part of the world of Red Bull. Most jobs take energy, ours give it. Check out our open roles to become part of the world of Red Bull – jobs.redbull.com

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