Performance Marketing Specialist

As HotelRunner, We’re looking for great Performance Marketing Specialists ready to take on some serious hacking for our İzmir R&D Office.

Who We Are

We are a global SaaS-enabled sales management platform and B2B network for accommodations, travel agencies, and payment providers to find, contract, connect, and transact with each other online, at scale. We aim to create a platform that enables hotels and travel agencies to reach travelers worldwide in order to maximize profits and revenues.

Our mission is to revolutionize hospitality through the power of technology.

About the job

• Lead the development and execution of comprehensive performance marketing campaigns across channels, including Google Ads, Meta Ads, LinkedIn Ads.
• Optimize campaigns for key performance metrics such as CPA, ROAS, CTR, and conversion rates.
• Conduct comprehensive keyword research
• Manage budget allocation, bidding strategies, and daily campaign management to maximize ROI.
• Conduct in-depth analysis of campaign performance data, generate insights, and provide actionable recommendations.
• Collaborate closely with creative, content, and analytics teams to ensure alignment on campaign goals and messaging.
  
• Develop and optimize paid ad campaigns, conduct comprehensive keyword research, and perform A/B testing.
• Execute LinkedIn advertising strategies targeting B2B audiences, create compelling ad content, and stay informed on platform trends.
• Provide accurate verbal and written feedback to internal teams and supervise budgets and campaigns.
• Collaborate with the content and design team to create effective campaign copies and visuals.
  

Requirements

• At least 3 years of successful performance marketing and digital advertisement experience.
• Meta Ads, Google Ads, and LinkedIn Ads certifications required.
• Strong sense of urgency and ability to thrive in a fast-paced environment.
• Knowledge and hands-on experience with Google Analytics and Google Tag Manager.
• Agency experience preferred.
• Passion for digital marketing and tech brands.
• Proactive attitude with a willingness to ask questions and contribute ideas
• Proficient level of English
• Living in İzmir
  

What is in it for you?

You will focus on what you do best, we'll take care of the rest!

• Net USD salary
• HotelRunner Superb Welcome Kit
• Complementary Health Insurance
• Monthly food card allowance
• A Macbook and all the necessary equipment
• Unlimited coffee, drinks & Free snacks all and every day
• Transportation support
• A day off on your birthday
• A fun office full of creative and dynamic people
• We share some common passions; our motorcycle club is just one of them
• We are running with the idea of “Choose a character to work with, develop your skills”, so the training opportunities are open for every member of the team
• Being a part of results-oriented multinational teams

*If you are up for a challenge and want to be part of a global technology company, let’s talk! Follow our vacancies on our career website HotelRunner Career

**HotelRunner is an equal opportunity employer. We believe our greatest strength is a talented, diverse, and inclusive workforce. We strongly oppose any form of hiring or workplace discrimination against candidates or employees on any basis, including race, gender, sexual orientation, age, religion, philosophy, nationality, disability, or genetic information. We’re committed to fostering a safe, supportive environment where everyone can come to work as their whole selves and reach their greatest potential.